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Deborah Brown Mccabe

Biographic Data

ID232149
NAMEDeborah Brown Mccabe
GIVEN NAMESDeborah Brown
FAMILY NAMEMccabe
SIGNATUREMCCABE D B
AFFILIATIONSArizona State University
VERIFIEDNo
TOTAL WORKS4
TOTAL CITATIONS17
AUTHOR COUNT4
EDITOR COUNT0
FIRST PUBLICATION YEAR2004
LATEST PUBLICATION YEAR2016
H-INDEX2
  • Calling All Neighbors

    Lisa Pringle, Melissa R Michelson et al.•ARTICLE•Journal of Political Marketing•2016•References: 25

    Existing political science and marketing scholarship suggests that a get-out-the-vote (GOTV) message focused on a neighborhood or not-in-my-backyard (NIMBY) issue will be more powerful than a basic GOTV script. However, randomized field experiments testing different scripts have found either minimal script effects or that neighbor scripts are less effective at moving voters to the polls. Here, we take advantage of a local vote on a NIMBY issue—ap…

  • Pushing Too Hard

    Deborah Brown Mccabe, Melissa R Michelson•ARTICLE•Journal of Political Marketing•2015•Cited by: 2•References: 20

    Get-out-the-vote campaigns have utilized a variety of tools and techniques to encourage registered voters to participate on election day. This paper reports the results of a study that uses two randomized field experiments to test the viability of the door-in-the-face (DITF) technique developed by Cialdini et al. (1975 Cialdini, R. B., J. E. Vincent, S. K. Lewis, J. Catalan, D. Wheeler, and B. L. Darby. 1975. “Reciprocal Concessions Procedure for…

  • An Exploration of Identity Re-Creation in the Context of Internet Dating

    Open Access•Jennifer Yurchisin, Kittichai Watchravesringkan et al.•ARTICLE•Social Behavior and Personality…•2005

    This research explored the identity re-creation process as it occurs via the consumption of Internet dating services. Informants were interviewed about how they use their posted dating profiles to explore aspects of their own identities and about the perceived impact that online and offline feedback to these profiles have upon their identities. Informants' responses indicated that individuals can re-create their identities through the use of Inte…

  • The Effect of a Delay between Choice and Consumption on Consumption Enjoyment

    Stephen M Nowli, Stephen M Nowlis et al.•ARTICLE•Journal of Consumer Research•2004•Cited by: 15

    A consumer choosing a product must often wait before consuming it. In this article, we consider the consequences of waiting on consumption enjoyment. We propose that the effect of a delay on consumption enjoyment depends on both the negative utility of the wait itself and on the positive utility of anticipating a pleasant consumption experience. These factors exert different degrees of influence, depending on characteristics of the decision task.…

  • The Effect of a Delay between Choice and Consumption on Consumption Enjoyment

    Stephen M Nowli, Stephen M Nowlis et al.•ARTICLE•Journal of Consumer Research•2004•Cited by: 15

    A consumer choosing a product must often wait before consuming it. In this article, we consider the consequences of waiting on consumption enjoyment. We propose that the effect of a delay on consumption enjoyment depends on both the negative utility of the wait itself and on the positive utility of anticipating a pleasant consumption experience. These factors exert different degrees of influence, depending on characteristics of the decision task.…

  • Pushing Too Hard

    Deborah Brown Mccabe, Melissa R Michelson•ARTICLE•Journal of Political Marketing•2015•Cited by: 2•References: 20

    Get-out-the-vote campaigns have utilized a variety of tools and techniques to encourage registered voters to participate on election day. This paper reports the results of a study that uses two randomized field experiments to test the viability of the door-in-the-face (DITF) technique developed by Cialdini et al. (1975 Cialdini, R. B., J. E. Vincent, S. K. Lewis, J. Catalan, D. Wheeler, and B. L. Darby. 1975. “Reciprocal Concessions Procedure for…

  • The Effect of a Delay between Choice and Consumption on Consumption Enjoyment

    Stephen M Nowli, Stephen M Nowlis et al.•ARTICLE•Journal of Consumer Research•2004•Cited by: 15

    A consumer choosing a product must often wait before consuming it. In this article, we consider the consequences of waiting on consumption enjoyment. We propose that the effect of a delay on consumption enjoyment depends on both the negative utility of the wait itself and on the positive utility of anticipating a pleasant consumption experience. These factors exert different degrees of influence, depending on characteristics of the decision task.…

  • An Exploration of Identity Re-Creation in the Context of Internet Dating

    Open Access•Jennifer Yurchisin, Kittichai Watchravesringkan et al.•ARTICLE•Social Behavior and Personality…•2005

    This research explored the identity re-creation process as it occurs via the consumption of Internet dating services. Informants were interviewed about how they use their posted dating profiles to explore aspects of their own identities and about the perceived impact that online and offline feedback to these profiles have upon their identities. Informants' responses indicated that individuals can re-create their identities through the use of Inte…

  • Pushing Too Hard

    Deborah Brown Mccabe, Melissa R Michelson•ARTICLE•Journal of Political Marketing•2015•Cited by: 2•References: 20

    Get-out-the-vote campaigns have utilized a variety of tools and techniques to encourage registered voters to participate on election day. This paper reports the results of a study that uses two randomized field experiments to test the viability of the door-in-the-face (DITF) technique developed by Cialdini et al. (1975 Cialdini, R. B., J. E. Vincent, S. K. Lewis, J. Catalan, D. Wheeler, and B. L. Darby. 1975. “Reciprocal Concessions Procedure for…

  • Calling All Neighbors

    Lisa Pringle, Melissa R Michelson et al.•ARTICLE•Journal of Political Marketing•2016•References: 25

    Existing political science and marketing scholarship suggests that a get-out-the-vote (GOTV) message focused on a neighborhood or not-in-my-backyard (NIMBY) issue will be more powerful than a basic GOTV script. However, randomized field experiments testing different scripts have found either minimal script effects or that neighbor scripts are less effective at moving voters to the polls. Here, we take advantage of a local vote on a NIMBY issue—ap…

Psychology (3 works) · Social Psychology (3 works) · Behavioral Health and Interventions (2 works) · Computer Science (2 works) · Economics (2 works) · Law (2 works) · Law (2 works) · Mathematics (2 works) · Political science (2 works) · Politics (2 works)

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