M J Dutta
Biographic Data
| ID | 54231 |
|---|---|
| NAME | M J Dutta |
| GIVEN NAMES | M J |
| FAMILY NAME | Dutta |
| SIGNATURE | DUTTA M J |
| AFFILIATIONS | Massey University |
| ORCID | 0000-0002-2228-8100 |
| VERIFIED | Yes |
| TOTAL WORKS | 118 |
| TOTAL CITATIONS | 387 |
| AUTHOR COUNT | 118 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2001 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 11 |
White Resilience
This article introduces the concept of white resilience as a theoretical framework for understanding the self-perpetuating capacity of whiteness as a structural, cultural, and communicative formation. Drawing on and synthesizing critical scholarship on white mediocrity, white fragility, and white rage, the article theorizes these three phenomena as an interlocking system of resilience through which whiteness absorbs, deflects, and neutralizes thr…
Reading the “Let’s Beat Diabetes” Campaign Amidst Poverty in Singapore
Critical scholarship documents how health communication campaigns reinforce inequalities by promoting individualized behavior change while erasing structural contexts. Drawing on the culture-centered approach (CCA), this study inverts dominant campaign logic by examining how households negotiating poverty in Singapore interpret and respond to the state-led “Let’s Beat Diabetes” campaign. Through in-depth interviews with 39 low-income residents, w…
Prevention strategies to reduce violence against rainbow communities
Rainbow communities, defined here as people who are not heterosexual, heteroromantic, or cisgender, experience disproportionately high levels of family and sexual violence. However, violence prevention services in Aotearoa New Zealand often fail to meet their needs, particularly for those situated at the intersectional margins. Underpinned by the Culture-Centered Approach, which works with communities to identify challenges and corresponding solu…
Authentic listening as relational praxis
This essay advances the concept of authentic listening as a multidimensional and multilevel process of relational, political, and ethical labor. Rather than conceptualizing authenticity as an individual trait or expressive ideal, as is often the case in communication research, we reframe it as a co-constructed achievement that emerges through listening, and is therefore shaped by power, positionality, and the conditions of reception. Drawing on f…
Structural challenges for the global circulation of knowledge and scientific sovereignty in a multipolar world
Critiquing the critique
The culture-centered approach (CCA) is now a tried-and-trusted theoretical approach to collaborate with the deepest of margins of our societies, with a commitment to advocating for and creating transformative infrastructures of communication. As a metatheory of critical communication scholarship, the CCA offers a conceptual framework that explores the interplays among power and communicative inequality in shaping the processes of marginalization.…
Theorising Māori Health and Wellbeing in a Whakapapa Paradigm
Whakapapa is an Indigenous metatheoretical framework; a phenomenon of metaphysical and social connections embedded in Indigenous epistemology unique to Aotearoa New Zealand (Aotearoa NZ). This research foregrounds the innate connection between Māori, land, health, and wellbeing as an expression of Whakapapa, nuanced through the layering of lived experience and sensemaking of 30 Māori participants, situated in dialogue with the culture-centered ap…
Culturally Centering the Voices of Transgender Sex Workers in Singapore
The transgender sex worker experience of health in Singapore is multidimensional, working at the intersections of culture, social class, and gendered marginalization. Drawing on in-depth interviews with transgender sex workers in the context of Singapore's extreme neoliberalism and located within a larger culture-centered intervention that emerged through an academic-activist-community partnership, this study foregrounds the everyday meanings of …
Stigma, Abuse, and Resistance
During the COVID-19 pandemic, community health workers (CHWs) worldwide faced violence and abuse. In India, CHWs, known as Accredited Social Health Activists (ASHAs), encountered community resistance and violence in their frontline roles. However, positioned precariously within a neoliberal public health system, their voices remained absent in policymaking, reinforcing structural invisibility. This study, guided by the culture-centered approach (…
Center for Culture-Centered Approach to Research and Evaluation (Care)
This essay outlines the organizing work of the Center for Culture-Centred Approach to Research and Evaluation (CARE) in mobilizing for social justice. Conceptualizing health in relationship to justice, the academic-activist-community partnerships built by CARE explore the organizing processes through which communities at the margins own voice infrastructures in seeking structural transformation
MHealth and pandemic communication in the Global South
Mobile health (mHealth) initiatives gained prominence during the COVID-19 pandemic, often relying on community health workers (CHWs) to implement digital tools. Such initiatives are, however, typically top-down and expert-driven, overlooking the voices and structural realities of marginalized CHWs in the Global South. Guided by the culture-centered approach (CCA), this study co-creates insights with India’s CHWs known as Accredited Social Health …
Respect our Rights”
Covid-19 fear and ethnocentrism in the global south
Experiences of Muslims in India on digital platforms with anti-Muslim hate
This manuscript examines the experiences of Muslims in India with hate on digital platforms. Extant research on Islamophobia on digital platforms offers analyses of the various discourses circulating on digital platforms. This manuscript builds on that research to document the experiences of online hate among Muslims in India based on a survey of 1,056 Muslims conducted by Qualtrics, a panel-based survey company, between November 2021 and Decembe…
Decolonizing Impact Through the Culture-Centered Approach to Health Communication
In this issue, we outline the central tenets of the culture-centered approach to health communication. What does the culture-centered approach address when suggesting the co-creation of voice infrastructures? What is the theory's methodological emphasis for mobilizing and transforming structures that shape health inequalities for communities at the margins? Drawing on examples of culture-centered interventions in over fifty communities spread acr…
Situating Health Experiences
Culture-centered studies of health communication de-center the theorization of health as an individual behavior and reveal the structural conditions that shape inequalities in health outcomes. The present study examines the ways in which space and housing shape experiences of health in a low-income site in Auckland undergoing radical redevelopment. We draw from a culture-centered project undertaken in 2018-2021 predominantly among Māori and Pasif…
AI Impacts, Concerns, and Perspectives in the Global South A Thought Leadership Round Table
In this thought leadership roundtable, the editors of the special issue, convened a critical dialogue between leading scholars in the fields of Sociology, Critical Communication Studies, Cultural Studies, Critical Management Studies, and Sustainability Studies to explore the challenges that Global South navigates in its adoption of AI. The conversation probes the power disparities between the Global North and the Global South narratives of AI and…
Digital platforms, Hindutva, and disinformation
The digital infrastructure of Hindutva seeds, circulates and amplifies Islamophobic hate, interacting bidirectionally with brick-andmortar violence.This paper examines the circulation of Hindutva on digital platforms (Twitter, Instagram, YouTube, and Telegram) around the intercommunal violence that emerged in Leicester in September 2022.Based on a digital ethnography of Twitter, interconnected digital platforms, and Hindutva media (Hindutvarelate…
Resisting an unfolding genocide
This essay theorizes radical struggles at the world's end, emergent from registers of organizing against colonial-imperial-capitalist violence in the Global South.Working through the ongoing genocidal violence carried out by Israel in Gaza, I explore the role of voice infrastructures in the Global South as the spaces where Global South theories are imagined, tested, and continually transformed.The tenets of the culture-centered approach (CCA), re…
The Code^SHIFT model
In this article, we present an alternative framework that resists hegemonic social sciences within data-driven communication theorizing through a culture-centered approach (CCA). Building on the CCA in co-creating voice infrastructures at the margins, we argue that data justice requires transforming interpretive data framings, disrupting the hegemonic registers of knowledge production constituted around data, and working with/through data to chal…
Academic-community solidarities in land occupation as an Indigenous claim to health
In this work, we explore the role of land in Indigenous theorizing about health, embodied in a land occupation that resisted a climate-adaptive development project imposed on the community from the top down by the local government. The proposed development project of building a stop bank on the Oroua River sought to alienate Māori from the remnants of the land. Embedded in and emerging from a culture-centered academic-community-activist partnersh…
Foregrounding digital realities at the locked down raced margins
COVID-19 lockdowns compelled an increased use of information and communication technologies within the home, allowing users to remotely retrieve information and socially connect with one another. However, there was the inherent risk that lockdowns could amplify digital inequalities, especially among low-income ethnic minorities who had higher hesitancy to adopt COVID-19 interventions and poorer clinical outcomes from COVID-19 than the general pop…
Health Orientation as a Psychographic Framework for Understanding Physical Exercise Behavior
The consistent association between regular physical exercise and positive health outcomes presents a compelling case for investigating the differences between individuals who exercise regularly and those who do not. Based on a randomized cross-sectional survey of 1,201 households, this study adopts a psychographic framework to investigate the role of health orientation in physical exercise behavior. This study extends the concept of health orient…
Applied communication, witnessing, and decolonizing futures
The massacre of innocent people is a serious matter. It is not a thing to be easily forgotten. It is our duty to cherish their memory. (Mahatma Gandhi, as quoted in Norman Finkelstein, 2021)As I cr
The city eats the worker
Communicating About Culture and Health
This essay proposes that health communication in cultural settings may be categorized under 2 broad umbrellas: the culture-centered approach and the cultural sensitivity approach. Whereas the culture-centered approach is based upon the commitment to building theories and applications from within the culture, the cultural sensitivity approach pushes the agenda of the status quo and seeks to adapt the messages to the cultural markers of the target …
Decolonizing Communication for Social Change
The role of communication in planned social change is portrayed as a linear conduit for inducing pro-development behavior change in the “undeveloped” world. Later versions of social change communication started incorporating culture and participation into multicultural participatory development programs. This essay suggests that development discourses, including their later incarnations incorporating culture and participation, serve as vehicles f…
The Unheard Voices of Santalis
This article takes a culture-centered approach to exploring Santali meanings of health in rural Bengal. My conversations with Santalis and field journal accounts of interactions with Santali men and women bring to the surface critical issues and meaningful theories of health. The discursive constructions demonstrate that Santali health beliefs are polymorphic, accommodating multiple treatment approaches to disease and illness. On one hand, Santal…
Sex Workers and HIV/Aids
An emerging trend in health communication research advocates the need to foreground articulations of health by participants who are at the core of any health campaign. Scholarly work suggests that the culture-centered approach to health communication can provide a theoretical and practical framework to achieve this objective. The culture-centered approach calls for attention to dialogue and locates the agency of cultural participants in the cultu…
Theorizing Resistance in a Global Context Processes, Strategies, and Tactics in Communication Scholarship
In recent years, we have witnessed an increase in scholarship documenting the relevance of theorizing resistance in communication scholarship in globalization contexts. Historically, communication scholars have studied resistance in organizational communication, public relations, health communication, gender, and rhetoric. Our review of this research documents the common threads among distinct yet interdependent lines of scholarship, and we ident…
Theorizing From the Global South
This special issue explores what theory looks like from the Global South. Whether it is in the work of the women farmers organized into Sanghams under the umbrella of the Deccan Development Society (DDS) or in the organizing of farmers under the collective formations of La Via Campesina, the emergent work of theory is intrinsically tied to plural practices embedded in community life. We argue that we need to theorize from the narratives embedded …
Access to the internet in the context of community participation and community satisfaction
The introduction of the internet in American life has led to debate among media scholars, sociologists and political scientists about the role of the internet in society. Two areas of research that have received substantial attention in the domain of internet effects are the digital divide and social capital. Digital divide researchers have pointed out the critical gaps in society among different groups in the context of their access to new media…
Whiteness, internationalization, and erasure
The essay explores the mobility of Whiteness in networks of Communication Studies that posture themselves as speaking from the Global South. Depoliticized languages of de-westernizing, internationalizing, and decolonizing are often articulated by elites in North-South networks pushing neoliberal governmentality, erasing claims to radical equality that emerge from within socialist struggles in the Global South. In resistance, a radical framework o…
Dialog Theory in Marginalized Settings
This article explores the potential of subaltern studies scholarship to open new vistas of research in dialogically oriented communication theory by bringing forth questions of representing the “other” and suggesting discursive openings for interrogating the privilege embodied in neoliberal discourse. Exploring the intersections of dialog and subalternity, this article seeks to understand ways in which subalternity enters into dialog with the dom…
Ten considerations for effectively managing the Covid-19 transition
Governments around the world have implemented measures to manage the transmission of coronavirus disease 2019 (COVID-19). While the majority of these measures are proving effective, they have a high social and economic cost, and response strategies are being adjusted. The World Health Organization (WHO) recommends that communities should have a voice, be informed and engaged, and participate in this transition phase. We propose ten considerations…
Participatory Change in a Campaign Led by Sex Workers
Studies predict that the number of HIV infections among commercial sex workers (CSWers) in India may rise to 3.93 million. Efforts have been made to stem the tide. But most campaigns have been designed to ensure condom compliance among CSWers by spreading awareness and increasing availability. Absent from the discursive space of such campaigns are the agency of CSWers and their ability to resist dominant social structures. The authors respond to …
Interpersonal communication after 9/11 via telephone and internet
How did Americans respond to the crisis posed by the terrorist attacks of September 11 (‘9/11’) in their communicative choices? Proposing the theory of channel complementarity, this article argues that users of a medium who satisfy a particular functional need also use other media types to fulfill that need. Based on an analysis of the data gathered by the Pew Research Center for the People and the Press immediately after the 9/11 attacks, it dem…
Culture-centered Approach in Addressing Health Disparities
This article offers a conceptual overview of the key principles of the culture-centered approach (CCA) as a meta-theoretical framework for addressing health inequalities by building communicative infrastructures for listening to the voices of subaltern communities that are hitherto erased from dominant discursive spaces. Complementing a growing body of scholarship that draws on the CCA to address the structural contexts of health in the subaltern…
Health, Religion, and Meaning
Against the backdrop of contesting the mainstream biomedical models of health communication, the culture-centered approach suggests dialogic research methodologies to coconstruct meanings of health through direct engagement with cultural communities. In this project, we engaged in in-depth interviews and informal conversations with elderly Druze women and their caregiver daughters to develop an understanding of the intersections of religion and h…
Community Participation and Internet Use after September 11
Crises spark off a wide variety of communicative activities; extant research documents the critical role of the community during crises. The terrorist attacks of September 11 fundamentally challenged the very fabric of American society. How did Americans respond to the crisis posed by the terrorist attacks of September 11 in their communicative choices? Based on the theory of channel complementarity, this article argues that individuals who parti…
Culturally centering social change communication
Challenging the dominant framework of culture as development that incorporates culture as a tool for neoliberal growth-driven development, the culture-centered approach (CCA) to social change communication offers an entry point for theorizing and articulating communication for social change that emerges ‘from’ and ‘with’ the margins. Interrogating the fundamental notion of what counts as development, the CCA seeks to re-turn the discursive sites …
Postcolonial Constructions of HIV/Aids
As a field of inquiry, postcolonial health communication seeks to apprehend processes implicated in the construction of "primitive" versus "modern" with respect to issues of health. In the case of HIV/AIDS, the sociocultural representations of the disease have a profound impact on how the disease is configured medically and symbolically in dominant cultural imagination. Postcolonial constructions of disease are mobilized around the political and …
The Antecedents of Community-Oriented Internet Use
The linkage between the Internet and the offline community has been the subject of considerable research in the last decade. Scholars have been particularly interested in the effects of the Internet on offline community, and the relationship between Internet use and community participation. Based on the social shaping of technology and channel complementarity theories, this study proposes that community participation will be positively related to…
Land is Our Mother”
Land grab has emerged as an increasingly key component of neoliberal frames of development, resulting in large-scale displacement of rural populations. The discourses of farming communities living on lands threatened by these neoliberal reforms reflect an alternative rationality around land, and critique the dominant understanding of development by foregrounding local cultural meanings. Based on a culture-centered engagement with a subaltern move…
Digital platforms, Hindutva, and disinformation
The digital infrastructure of Hindutva seeds, circulates and amplifies Islamophobic hate, interacting bidirectionally with brick-andmortar violence.This paper examines the circulation of Hindutva on digital platforms (Twitter, Instagram, YouTube, and Telegram) around the intercommunal violence that emerged in Leicester in September 2022.Based on a digital ethnography of Twitter, interconnected digital platforms, and Hindutva media (Hindutvarelate…
Subalternity, Neoliberal Seductions, and Freedom
In this essay, working through our journeys as academic-activists collaborating with subaltern communities in the global South on social change processes, we perform autoethnographically a politics of decolonizing the neoliberal reproduction of social change in postcolonial spaces. Through our conversation, we interrogate the White/Brown privileges of race, caste, class, and gender that remain erased in much postcolonial theorizing of culture and…
Shoppers' Republic of China”
In light of China's recent ascent as the world's second largest economy, this article critically engages with current U.S. public discourses around China. In particular, we explore how Orientalist knowledge about China is appropriated within neoliberal contexts. Our ideological analysis of news regarding China in the New York Times revealed three themes: (a) The Shoppers' Republic of China; (b) China's responsibility to consume; and (c) China as …
Hunger as Health
What are the experiences of health at the margins of the globe? How do the material inequities in the distributions of resources across the globe play out in the expressions of the experiences of health in the localized contexts of the global margins? In this synthesis essay, I draw upon three interconnected ethnographies conducted over several villages in West Bengal, India, over a decade-long period to explore the alternative rationalities of h…
The Past, Present, and Future of Health Development Campaigns
In contemporary society, health issues have gained increasing urgency in both political and academic spheres. Looking back at the failure of the modernist development initiatives, there is the need to realize that we live in a time of increasing sociopolitical complexity. The present moment is perhaps best understood in terms of a complex tension and linkage between the past and present, global and local, modern and postmodern. The critical-cultu…
The Code^SHIFT model
In this article, we present an alternative framework that resists hegemonic social sciences within data-driven communication theorizing through a culture-centered approach (CCA). Building on the CCA in co-creating voice infrastructures at the margins, we argue that data justice requires transforming interpretive data framings, disrupting the hegemonic registers of knowledge production constituted around data, and working with/through data to chal…
Money and Meaning in India and Great Britain
This article compares and contrasts the discourses of money and property in India and Great Britain. Whereas the Indian concept of money reflects a polymorphic philosophy, the British approach is dualistic in nature. A comparison of Indian and British texts brings out the extraverted nature of the British versus the introverted nature of the Indians. Whereas the British use an external referential context to define money, the Indians use an inter…
Health communication on the web
Recent articles on the evaluation of the quality of health information on the World Wide Web reveal an emphasis on the completeness of information. This paper takes a situational approach to Web usage arguing that the impact of completeness on attitude and intention toward the issue is moderated by Web use motivation. Borrowing the analogy between low–high involvement and surfing–searching, it was hypothesized that the effect of completeness woul…
Primary Sources of Health Information
The recent growth in consumer autonomy in health care accompanied by the surge in the use of new media for health information gathering has led to an increasing scholarly interest in understanding the consumer health information search construct. This article explores consumer health information seeking in the realm of the primary sources of health information used by consumers. Based on an analysis of the 1999 HealthStyles data, the paper demons…
The Impact of Completeness and Web Use Motivation on the Credibility of e-Health Information
The Impact of Completeness and Web Use Motivation on the Credibility of e-Health Information
Journal Article The Impact of Completeness and Web Use Motivation on the Credibility of e-Health Information Get access Mohan J. Dutta-Bergman Mohan J. Dutta-Bergman 1Mohan J. Dutta-Bergman (PhD, University of Minnesota) is an assistant professor of health communication campaigns in the Department of Communication at Purdue University Search for other works by this author on: Oxford Academic Google Scholar Journal of Communication, Volume 54, Iss…
Complementarity in Consumption of News Types Across Traditional and New Media
A substantive body of research on the relationship between traditional and new media builds upon the competition-based displacement theory, based on the argument that media types compete with each other for resources. This paper takes an alternative approach and suggests the idea of media complementarity. Media complementarity implies a congruence between the consumption of online and traditional media within a specific content domain. The result…
Poverty, Structural Barriers, and Health
Recent years have witnessed a surge in scholarship that problematizes the linear, Eurocentric approach to international health communication and suggests the pressing need for a culture-centered approach. This author takes a culture-centered approach to exploring the Santali meanings of health in rural Bengal. The open-ended interviews conducted with the Santals bring to surface key issues and meaningful theories of health. Central to the Santali…
Interpersonal communication after 9/11 via telephone and internet
How did Americans respond to the crisis posed by the terrorist attacks of September 11 (‘9/11’) in their communicative choices? Proposing the theory of channel complementarity, this article argues that users of a medium who satisfy a particular functional need also use other media types to fulfill that need. Based on an analysis of the data gathered by the Pew Research Center for the People and the Press immediately after the 9/11 attacks, it dem…
The Unheard Voices of Santalis
This article takes a culture-centered approach to exploring Santali meanings of health in rural Bengal. My conversations with Santalis and field journal accounts of interactions with Santali men and women bring to the surface critical issues and meaningful theories of health. The discursive constructions demonstrate that Santali health beliefs are polymorphic, accommodating multiple treatment approaches to disease and illness. On one hand, Santal…
Theory and Practice in Health Communication Campaigns
In recent reviews of the body of work on health campaigns, communication scholars discussed the importance of reflective thinking about the capacity of campaigns to effect change; this reflective thinking is especially important in the realm of the increasing gaps in society between the health rich and the health poor and the increasing marginalization of the poorer sections of society. This article critically reviews 3 central theories of health…
Access to the internet in the context of community participation and community satisfaction
The introduction of the internet in American life has led to debate among media scholars, sociologists and political scientists about the role of the internet in society. Two areas of research that have received substantial attention in the domain of internet effects are the digital divide and social capital. Digital divide researchers have pointed out the critical gaps in society among different groups in the context of their access to new media…
The Antecedents of Community-Oriented Internet Use
The linkage between the Internet and the offline community has been the subject of considerable research in the last decade. Scholars have been particularly interested in the effects of the Internet on offline community, and the relationship between Internet use and community participation. Based on the social shaping of technology and channel complementarity theories, this study proposes that community participation will be positively related to…
The Negotiation of U.S. Advertising Among Bengali Immigrants
The process of globalization has unsettled the idea of territories and space, disrupting certainties of culture and altering the way identities are constructed. Understanding diasporic complexitiescan inform media studies about the intersection of globality and locality and the issue of identity. However, this has remained a marginal area of inquiry in communication studies, particularly in advertising research. With an ever-increasing number of …
Antitobacco Media Awareness of Rural Youth Compared to Suburban and Urban Youth in Indiana
Purpose: This study examined the awareness and impact of antitobacco media messages among rural, suburban, and urban youth. Method : Self‐administered questionnaires were received from 1,622, 1,059, and 1,177 middle school (sixth, seventh, and eighth grade) students in rural, suburban, and urban locations, respectively. Logistic regression compared media awareness and impact among the groups, controlling for grade, gender, race, and smoking behav…
Community Participation and Internet Use after September 11
Crises spark off a wide variety of communicative activities; extant research documents the critical role of the community during crises. The terrorist attacks of September 11 fundamentally challenged the very fabric of American society. How did Americans respond to the crisis posed by the terrorist attacks of September 11 in their communicative choices? Based on the theory of channel complementarity, this article argues that individuals who parti…
U.S. Public Diplomacy in the Middle East
A growing body of literature in the field of public relations has delved into the topic of public diplomacy; this growing interest in public diplomacy is juxtaposed in the backdrop of the recent increase in U.S. public diplomacy efforts in the Middle East. Based on a critical analysis of U.S. pubic diplomacy strategies in the Middle East, the author argues that the traditional models of public diplomacy continue to circulate in current public dip…
Health Among Men in Rural Bengal
Researchers in health communication usually adopt a linear approach to the study of health. Under this linear model, the emphasis is on the transmission of beliefs, information, and knowledge from key points at the core (the traditional senders) to the peripheral receivers of messages. A growing body of scholarship foregrounds the importance of understanding health communication from a culture-centered perspective that privileges the dialogue wit…
Communicating About Culture and Health
This essay proposes that health communication in cultural settings may be categorized under 2 broad umbrellas: the culture-centered approach and the cultural sensitivity approach. Whereas the culture-centered approach is based upon the commitment to building theories and applications from within the culture, the cultural sensitivity approach pushes the agenda of the status quo and seeks to adapt the messages to the cultural markers of the target …
Turning “Smoking Man” Images Around
Published scholarship documents the prevalence and health risks of smoking among men. There is also a rich tradition of studying the normative influences of the media in constructing and propagating images of healthy/unhealthy behaviors such as smoking. To understand the construction of these media-propagated smoking images toward male audiences, this article studies all advertising and editorial content of 3 major men's magazines for 2001 using …
The Past, Present, and Future of Health Development Campaigns
In contemporary society, health issues have gained increasing urgency in both political and academic spheres. Looking back at the failure of the modernist development initiatives, there is the need to realize that we live in a time of increasing sociopolitical complexity. The present moment is perhaps best understood in terms of a complex tension and linkage between the past and present, global and local, modern and postmodern. The critical-cultu…
Theorizing Resistance in a Global Context Processes, Strategies, and Tactics in Communication Scholarship
In recent years, we have witnessed an increase in scholarship documenting the relevance of theorizing resistance in communication scholarship in globalization contexts. Historically, communication scholars have studied resistance in organizational communication, public relations, health communication, gender, and rhetoric. Our review of this research documents the common threads among distinct yet interdependent lines of scholarship, and we ident…
Participatory Change in a Campaign Led by Sex Workers
Studies predict that the number of HIV infections among commercial sex workers (CSWers) in India may rise to 3.93 million. Efforts have been made to stem the tide. But most campaigns have been designed to ensure condom compliance among CSWers by spreading awareness and increasing availability. Absent from the discursive space of such campaigns are the agency of CSWers and their ability to resist dominant social structures. The authors respond to …
Interrogating the Radio Communication Project in Nepal
The use of entertainment platforms such as popular music, radio, and television programming to diffuse information, attitudes, and behaviors has received considerable attention in recent years (Singhal & Rogers, 2001, 2002; Storey et al., 1999; Storey et al., 1996). Of particular relevance is the growth of participatory communication techniques in entertainment education (E-E) programs. The Radio Communication Project (RCP) in Nepal has been cite…
Emerging Perspectives in Health Communication
The influence of warning messages on the public's perception of substance use
Sociology (93 works) · Political science (88 works) · Psychology (49 works) · Gender Studies (43 works) · Law (42 works) · Social science (35 works) · Politics (34 works) · Law (27 works) · Medicine (27 works) · Public relations (26 works)