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Differentiation between and within groups

The influence of individualist and collectivist group norms

Bibliographic Data

ID10901403
AuthorsJolanda Jetten (0000-0002-7588-5355, University of Exeter, corresponding author), Brendan J McAuliffe (The University of Queensland), Matthew J Hornsey (0000-0003-1275-3977, The University of Queensland), Michael A Hogg (0000-0002-3781-7220, Claremont Graduate University)
Year2006
Volume36
Issue6
Pages825-843
Publication date2006-11-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueEuropean Journal of Social Psychology (JOURNAL)
Journal identifiersISSN: 0046-2772 • E-ISSN: 1099-0992
PublisherWiley (PUBLISHER • GB)
DOI10.1002/ejsp.322
OpenAlexW1985981594
LanguageEN
Citations received13
References cited46

The power of individualist and collectivist group norms to influence intergroup and inter-individual differentiation was examined in three studies. Study 1 revealed that intergroup differentiation was lower when group norms prescribed individualism than when they prescribed collectivism. However, inter-individual differentiation was higher when group norms endorsed individualism than when they promoted collectivism. In Studies 2 and 3 we found evidence for the moderating effect of group salience on the relationship between norms and differentiation. Specifically, the effect that individualist group norms reduced intergroup differentiation but enhanced inter-individual differentiation was more pronounced when group salience was high rather than low. This finding demonstrates that conformity to a group norm prescribing individualism influences the manner in which positive differentiation is expressed. The discussion focuses on the caveats of introducing individualist group norms when attempting to reduce intergroup differentiation. Copyright © 2006 John Wiley & Sons, Ltd

Cognitive psychology · Collectivism · Conformity · Individualism · Norm (philosophy) · Political science · Salience (neuroscience) · Cultural Differences and Values · Psychology · Psychology of Moral and Emotional Judgment · Social and Intergroup Psychology · Social Psychology

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Unique citing works13
Citations per year0,62
Citation span2005 - 2025 (21)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 11
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