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Gender Stereotypes and Women's Reports of Liking and Ability in Traditionally Masculine and Feminine Occupations

Bibliographic Data

ID12005803
AuthorsDebra L Oswald (0000-0002-0784-2062, Marquette University, corresponding author)
Year2008
Volume32
Issue2
Pages196-203
Publication date2008-05-02
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenuePsychology of Women Quarterly (JOURNAL)
Journal identifiersISSN: 0361-6843 • E-ISSN: 1471-6402
PublisherSAGE Publishing (PUBLISHER • US)
DOI10.1111/j.1471-6402.2008.00424.x
OpenAlexW2057121519
LanguageEN
Citations received23
References cited47

Gender stereotypes were examined for their causal influence on women's reported liking for and perceived ability to succeed in traditionally masculine and feminine occupations. One hundred twenty-one women were assigned to either a gender-stereotype activation or filler task and then completed measures of liking for, and perceived ability to succeed in, traditionally masculine and feminine occupations. Strongly gender-identified women showed significantly greater liking for feminine occupations in the stereotype-activation condition than in the control condition. However, more weakly identified women did not show the same effect. In contrast, women weak in gender identification reported an increase in perceived ability for feminine occupations when stereotypes were activated than in the control condition. Activating gender stereotypes did not shift reported liking or perceived ability in traditionally masculine occupations. These results demonstrate the theoretical and practical importance of gender stereotypes on women's career-related attitudes

Developmental psychology · Gender role · Masculinity · Stereotype (UML · Stereotype threat · Fashion and Cultural Textiles · Gender Diversity and Inequality · Psychology · Social Psychology

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Unique citing works23
Citations per year0,55
Citation span1984 - 2026 (43)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 23
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