Shifting the Focus Towards “Tradhusbands

” A Black Feminist Examination of the Visible Tradwife and the Invisible but Integral Role of the Tradhusband

Bibliographic Data

ID19219885
AuthorsLaura Jane Bower (0000-0002-1496-210X, School of Criminology and Criminal Justice, corresponding author)
Year2026
Volume50
Issue2
Pages186-194
Publication date2026-04-20
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenuePsychology of Women Quarterly (JOURNAL)
Journal identifiersISSN: 0361-6843 • E-ISSN: 1471-6402
PublisherSAGE Publishing (PUBLISHER • US)
DOI10.1177/03616843261442452
OpenAlexW7154952173
LanguageEN
Citations received1
References cited54

Scholarship has seen recent growth in the study of the tradwife movement, yet the “tradhusband” has received almost no mention. Although tradhusbands rarely appear in tradwives’ content, when they do, they are only seen through the gaze of the tradwife. The tradhusband plays an integral but largely invisible role in facilitating the more visible figure of the tradwife. Adopting a postmodern and Black feminist lens, this theoretical article argues for the importance of locating the tradwife movement within hegemonic masculinity and emphasised femininity, suggesting that the tradwife and the tradhusband are two mutually co-constructed roles. This article offers the first definition in feminist academia of the “tradhusband” to describe the spouse or romantic partner of a tradwife. The tradhusband serves as a symbolic mechanism to display and prescribe the benefits of a traditional lifestyle, depicting the tradhusband as a “saviour” and “protector.” By excluding the tradhusband in the analysis of tradculture, we risk oversimplifying the construction of traditional gender roles in the tradwife movement

Feminism · Focus (optics) · Gaze · Hegemonic masculinity · Hegemony · Masculinity · Postmodernism · Spouse · Culinary Culture and Tourism · Diversity and Impact of Dance · Folklore, Mythology, and Literature Studies