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The Flow of Culture

Some Notes on Globalization and the Multinational Corporation

Bibliographic Data

ID20060487
AuthorsJohn Van Maanen (INSEAD), André Laurent (0000-0002-8193-6710)
Year1993
Pages275-312
Publication date1993-01-01
Peer ReviewedYes
Open AccessNo
TypeCHAPTER
VenueOrganization Theory and the Multinational Corporation (SOURCE_BOOK)
PublisherPalgrave Macmillan UK (PUBLISHER)
DOI10.1007/978-1-349-22557-6_12
OpenAlexW2504835111
ISBN9781349225576
LanguageEN
Citations received7

As this collection of essays suggests, organizational theorists are just getting around to the serious study of the MNC. As of yet they have not had much time for culture, but when culture does enter into the emerging representation of the MNC, it does so often as an all-purpose variable used to account for many of the problems faced by MNCs. Such firms by definition do business in different countries under vastly different conditions throughout the world; they must therefore enter into relations with people — as customers, employees, suppliers — from distinct national (and other) cultures who may have quite different ideas as to what the organization and their roles in relation to it are all about. This multinational character creates varying degrees of cultural complexity, confusion and conflict when individuals and groups who do not share the same underlying codes of meaning and conduct come into contact with one another. These troubles may persist over time and even become amplified, thus leading to a good deal of distrust, disorder, hostility and the unravelling of corporate or local agendas. Organization theory applied to the MNC becomes then a search for those organizational forms that might obviate, mediate or otherwise soothe local interests in favour of corporate ones

Business · Confusion · Corporation · Distrust · Epistemology · Globalization · Meaning (existential) · Multinational corporation · Organizational culture · Political science · Public relations · Relation (database) · Representation (politics) · Sociology · Global and Cross-Cultural Management · Law · Psychology

  • Cultural Borders, Hybridization, and a Sense of Boundaries in Thailand, Mexico, and Israel

    Baruch Shimoni•Journal of Anthropological Research•2006

  • Examining media effectiveness across cultures and national borders

    Open Access•Karen Moustafa Leonard, James R Van Scotter et al.•International Journal of Cross…•2011

  • Production and consumption of European cultural tourism

    Open Access•Greg Richards•Annals of Tourism Research•1996

  • Informal networks as “global microstructures”

    Open Access•Gabriele Wagner, Uwe Vormbusch•Critical Perspectives on…•2010

  • The triple role of values in culturally adapted leadership styles

    Open Access•Ghulam Mustafa, Rune Lines•International Journal of Cross…•2012

  • Globalization and Religious Organizations

    Open Access•J V Spickard•International Journal of Politics…•2004

  • In the middle of managers Occupational communities, global ethnography and the multinationals

    Open Access•Tuomo Peltonen•Ethnography•2007

Unique citing works7
Citations per year0,23
Citation span1996 - 2012 (17)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 7
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