“Girls With a Passion for Fashion”
The Bratz Brand as integrated spectacular consumption
Bibliographic Data
| ID | 21190816 |
|---|---|
| Authors | Matthew P Mcallister (0000-0002-9753-3094, corresponding author) |
| Year | 2007 |
| Volume | 1 |
| Issue | 3 |
| Pages | 244-258 |
| Publication date | 2007-10-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journal of Children and Media (JOURNAL) |
| Journal identifiers | ISSN: 1748-2798 • E-ISSN: 1748-2801 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/17482790701531870 |
| OpenAlex | W1620766945 |
| Language | EN |
| Citations received | 8 |
| References cited | 19 |
One of the most popular and controversial brands targeted at “tween” girls since the 2000s has been Bratz, a globally distributed line of dolls, playsets, clothing, accessories, licensed merchandis
Advertising · Aesthetics · Art · Business · Passion · Consumer Behavior in Brand Consumption and Identification · Consumer Retail Behavior Studies · Fashion and Cultural Textiles · Psychology · Social Psychology
Kids' Stuff
The Cute and the Cool
“I'm an American Girl … Whatever That Means”
Breaking Up America
Reading Ads Socially
Friendly Advice? Beauty Messages in Web Sites of Teen Magazines
Betwixt and be Tween
Spectacular Colleges and Spectacular Rankings
Comic Strips and Consumer Culture, 1890-1945
Television News Plugola and the Last Episode of Seinfeld
Critical Studies in Media Commercialism
Media Spectacle
Just doing it
| Unique citing works | 8 |
|---|---|
| Citations per year | 0,5 |
| Citation span | 2010 - 2018 (9) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 7 |