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Spreading Success Beyond the Laboratory

Applying the RE-AIM Framework for Effective Environmental Communication Interventions at Scale

Bibliographic Data

ID21192576
AuthorsNeil Stenhouse (0000-0003-3532-7874, University of Wisconsin–Madison, corresponding author)
Year2017
Volume11
Issue6
Pages756-768
Publication date2017-11-02
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueEnvironmental Communication (JOURNAL)
Journal identifiersISSN: 1752-4032 • E-ISSN: 1752-4040
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/17524032.2017.1289110
OpenAlexW3125472636
LanguageEN
Citations received3
References cited29

The RE-AIM framework, created by Russell Glasgow and colleagues, addresses five major factors involved with sustained population-level effectiveness of public health interventions—Reach, Efficacy and/or Effectiveness, Adoption, Implementation and Maintenance. In this article, I illustrate how the framework might be applied to environmental communication interventions, and discuss how the framework needs to be adapted to important aspects of this context. Following that, I address several potential criticisms of RE-AIM or its usefulness for environmental communication scholars. Finally, I discuss how research practices of environmental communication scholars could be changed in light of the insights given by the RE-AIM framework. Much work remains to be done in order to see exactly how RE-AIM, or other frameworks focused on large-scale intervention effectiveness, can be made most useful to environmental communication scholars. However, RE-AIM already provides a valuable way to start thinking about how to best improve large-scale effectiveness of communication interventions

Behavior change communication · Engineering ethics · Environmental health · Geography · Management science · Political science · Population · Psychological intervention · Public relations · Research methodology · Climate Change Communication and Perception · Engineering · Environmental Education and Sustainability · Medicine · Psychology · Social Media and Politics

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Unique citing works3
Citations per year0,38
Citation span2018 - 2022 (5)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 2
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