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The Revealing Case of Cultural Creatives as Transmodern Tourists in Soweto, South Africa

Bibliographic Data

ID21216004
AuthorsSandile Lindokuhle Mkhize, M Ivanovic (0000-0002-5796-6071)
Year2019
Volume26
Issue3
Pages993-1005
Publication date2019-11-30
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueGeoJournal of Tourism and Geosites (JOURNAL)
Journal identifiersISSN: 2065-0817 • E-ISSN: 2065-1198
PublisherAsociatia de Geografie, Turism si Sport (PUBLISHER)
DOI10.30892/gtg.26324-412
OpenAlexW2980947547
LanguageEN
References cited6

This article investigates the phenomenon of transmodern tourism in Soweto as it statistically tests the theoretical assumption that Cultural Creatives are a clearly identifiable group of transmodern tourist in general tourists population. The results of ANOVA confirmed a group difference between Cultural Creatives and general tourists, leading to a major finding that Cultural Creatives presence in Soweto (54.8%) is two-times (26.1%) more than the value predicted by the literature. In addition, Walking around the township is identified as Cultural Creatives' most authentic experience which further validates the recommendation for development of an innovative range of immersive and authentic experiences in Soweto that conforms to Cultural Creative's transmodern value system

Advertising · Archaeology · Business · Cultural phenomenon · Cultural tourism · Geography · Phenomenon · Population · Sociology · Tourism · Tourism geography · Anthropology · Computer Science · Cultural Industries and Urban Development · Demography · Diverse Aspects of Tourism Research · Tourism, Volunteerism, and Development

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Citation velocityhistorical
Highly citedNo
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