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Covid-19 Compliance across Societies

Testing Health Messaging Models in the US and Kingdom of Saudi Arabia

Bibliographic Data

ID22010381
AuthorsHessah Fahd Alhugbani (King Saud University, corresponding author)
Year2024
Volume14
Issue08
Pages387-403
Publication date2024-01-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueAdvances in Applied Sociology (JOURNAL)
Journal identifiersISSN: 2165-4328 • E-ISSN: 2165-4336
PublisherScientific Research Publishing, Inc. (PUBLISHER)
DOI10.4236/aasoci.2024.148027
OpenAlexW4401400395
LanguageEN
References cited54

The purpose of this study is to test one of the theories of persuasive health communication that have been applied to COVID-19 in a different cultural context in order to understand this model needs to be adapted for a global pandemic. By utilizing a survey, this study used the health belief model (HBM) to test whether using the components of HBM cues affect behavioral intentions to follow government-enforced health policies to contain COVID-19. The results of this study led to conclude that cultural differences do exist, but the tools to theorize about these differences need to be developed and refined. The findings reported in this study highlight contributions to the use of the HBM in non-Western contexts in both research and practice

2019-20 coronavirus outbreak · Business · Geography · Health belief model · Health communication · Health education · Pandemic · Political science · Public health · Public relations · Medicine · Misinformation and Its Impacts · Nursing · Psychology · Public Relations and Crisis Communication · Social Psychology · Vaccine Coverage and Hesitancy

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Citation velocityhistorical
Highly citedNo
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