Research on Cultural and Creative Product Development Based on Museum Resources

Dados Bibliográficos

ID23239336
AutoresYanhong Song (0000-0002-2014-7777, Qilu University of Technology, autor correspondente), Minghui Li (0000-0001-7847-9240, Qilu University of Technology)
Ano2018
Volume452
Páginas022090
Data de publicação2018-12-12
Peer ReviewedSim
Open AccessSim
TipoARTICLE
PeriódicoIOP Conference Series: Materials Science and Engineering (CONFERENCE)
Identificadores do periódicoISSN: 1757-8981 • E-ISSN: 1757-899X
EditoraIOP Publishing (PUBLISHER • GB)
DOI10.1088/1757-899x/452/2/022090
OpenAlexW2905542940
IdiomaEN
Citações recebidas1

The China's national and cultural self-confidence originated from the long historical culture. Cultural and creative products development based on museum resources has a thriving trend, but has not formed a standardized development process. The optimization of products developing and rebuilding thinking and methods bring the upgrade for the cultural and creative products development based on museum resources at brand strategy level and product development level which is the focus in this paper. The purpose and significance of this study is to explore the development process of the cultural and creative products based on museum resources. The typical program cases were taken in this paper as examples, to verify the scientific and validity of these ideas and methods.

Archaeology · Business · China · New product development · Process (computing) · Product (mathematics) · Social science · Sociology · Thriving · Upgrade · Computer Science · Cultural Industries and Urban Development · Digital Media and Visual Art · History · Marketing · Museums and Cultural Heritage