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Preheating Prosocial Behaviour

Datos Bibliográficos

ID9719651
AutoresCasey J Wichman (0000-0002-1107-5214, Georgia Institute of Technology & Resources for the Future , USA), Nathan W Chan (0000-0003-0909-8393, University of Massachusetts Amherst, autor de correspondencia)
Año2023
Volumen133
Número655
Páginas2844-2860
Fecha de publicación2023-09-11
Peer ReviewedSí
Open AccessSí
TipoARTICLE
RevistaThe Economic Journal (JOURNAL)
Identificadores de la revistaISSN: 0013-0133 • E-ISSN: 1468-0297
EditorialOxford University Press (PUBLISHER • GB)
DOI10.1093/ej/uead041
OpenAlexW4379984148
IdiomaEN
Referencias citadas50

We provide new evidence on motivations for voluntary contributions to public goods in a natural setting. Using natural language processing on users’ Twitter posts, we measure revealed sentiment changes before and after making a donation to Wikipedia. We find strong evidence that sentiment improves in the hour and minutes directly before contributing, which we call ‘preheating’. Results are robust to alternative fixed effects and approaches to inference and supported by a complementary online experiment with randomised mood inducement among Twitter users. Preheating suggests that affective states influence giving in addition to reward-seeking, utility-maximising behaviour that has been documented in other contexts

Donation · Economics · Inference · Microeconomics · Mood · Prosocial behavior · Artificial Intelligence · Behavioral Health and Interventions · Computer Science · Experimental Behavioral Economics Studies · Psychology · Social and Intergroup Psychology · Social Psychology

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