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Dipanwita Banerjee

Datos Biográficos

ID10129029
NOMBREDipanwita Banerjee
NOMBRESDipanwita
APELLIDOBanerjee
FIRMABANERJEE D
AFILIACIONESDepartment of Commerce
ORCID0000-0001-5907-9583
VERIFICADOSí
TOTAL DE OBRAS1
TOTAL DE CITAS0
OBRAS COMO AUTOR1
OBRAS COMO EDITOR0
PRIMER AÑO DE PUBLICACIÓN2024
AÑO MÁS RECIENTE DE PUBLICACIÓN2024
ÍNDICE H0
  • Green Washing With Special Reference to FMCG Sector in Palghar District

    Open Access•Dipanwita Banerjee, Deepti Sadvelkar et al.•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    One of the common strategies used by unscrupulous business organizations to boost demand for their products is green washing, commonly referred to as deceptive marketing. There has been an increase in deceptive media marketing, which is bad for businesses and customers alike. Every research participant agreed that deceptive marketing tactics erode consumer trust and have a long-term detrimental impact on a company's health and sales. In this stud…

Sin obras prominentes en esta página.

  • Green Washing With Special Reference to FMCG Sector in Palghar District

    Open Access•Dipanwita Banerjee, Deepti Sadvelkar et al.•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    One of the common strategies used by unscrupulous business organizations to boost demand for their products is green washing, commonly referred to as deceptive marketing. There has been an increase in deceptive media marketing, which is bad for businesses and customers alike. Every research participant agreed that deceptive marketing tactics erode consumer trust and have a long-term detrimental impact on a company's health and sales. In this stud…

Business (1 obra) · Consumer Packaging Perceptions and Trends (1 obra) · Food Waste Reduction and Sustainability (1 obra) · Organic Food and Agriculture (1 obra)

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