Jordi De San Eugenio Vela
Datos Biográficos
| ID | 1587301 |
|---|---|
| NOMBRE | Jordi De San Eugenio Vela |
| NOMBRES | Jordi De San Eugenio |
| APELLIDO | Vela |
| FIRMA | VELA J S E |
| VERIFICADO | No |
| TOTAL DE OBRAS | 9 |
| TOTAL DE CITAS | 9 |
| TOTAL COMO AUTOR | 9 |
| TOTAL COMO EDITOR | 0 |
| PRIMER AÑO DE PUBLICACIÓN | 2011 |
| AÑO MÁS RECIENTE DE PUBLICACIÓN | 2014 |
| ÍNDICE H | 1 |
De la marca comercial a la marca de territorio. Los casos de la DOC Priorat y DO Montsant
Wine production and its origin values give territories a great opportunity of differentiation in a context of high competition among geographical spaces. In Catalonia, the county of Priorat and its identitary relationship with wine Protected Denomination Origin PDO Priorat and PDO Montsant has represented and example of local development and geographical positioning of this region of Tarragona. Therefore, this article aims to analyze the process …
Aprendizaje Servicio Universitario
The University must become an engine of the civil society and take an active part in leading contemporary social challenges, such as the situation of unemployment in Spain. The University Service Learning methodology allows us to integrate a reality-based learning with the community service, concretizing the social responsibility of the University. The article presents the interfacultative EcoSPORTech project developed at the University of Vic. T…
La construcción de la marca ‘Qatar’ a partir del deporte
Sport megaevents have been used to promote places since the nineteenth century. Taking into perspective the allocation of the FIFA World Championship 2022 to Qatar, the Persian Gulf country is developing a strategy to participate actively in the football global business, as well as, to promote itself worldwide. Furthermore, in 2011, Qatar Foundation reached a strategic agreement with the recent UEFA Champions League and FIFA Club World Cup winner…
La aplicación del método Aicle en los estudios de comunicación de la Universidad de Vic
En este artículo se elabora un diagnóstico de las asignaturas que siguen el método AICLE (Apredizaje Integrado de Contenidos y Lenguas Extranjeras) en la Facultad de Empresa y Comunicación (FEC) de la Universitat de Vic (UVic). En base a cuatro entrevistas semiestructuradas al profesorado que las imparte y a encuestas a 60 estudiantes de segundo ciclo de los estudios de comunicación, se elabora un diagnóstico de los puntos fuertes y débiles de la…
Del Estado-nación al Estado-marca. El rol de la diplomacia pública y la marca de país en el nuevo escenario de las relaciones internacionales
The establishment of relationships between countries in a global era seems to require new strategies that, in some cases, transcend traditional state diplomacy. In this sense, public diplomacy has become a renewed strategy of transnational representativeness in which the country brand exerts an important role as mechanism for agglutinating and transmitting national identities. Thus, the new soft power of geographical representation seems to take …
El proyecto ‘Ecosportech’ como ejemplo de universidad emprendedora. Una experiencia a base del ‘Problem Based Learning’
The aim of this article is to present the EcoSPORTech project, which is based on the creation of a social company with Youngers, using also new technologies, dedicated to the promotion of entertainment and sport activities in the natural environment. This project supposes collaboration within different faculties of the University of Vic, such us the Business and Communication Faculty (FEC), the Health and Welfare Faculty (FCSB) and the Education …
Aproximaciones teóricas y conceptuales para una definición del estado del arte de la comunicación de los destinos turísticos
El presente artículo pretende poner de relieve el cambio de registro experimentado por la comunicación de los destinos turísticos en los últimos diez años. Las posibilidades ofrecidas por las Tecnologías de la Información y la Comunicación (TIC ), en consonancia con un uso renovado de la estrategia comunicativa, señalan la necesidad de definir un nuevo estado del arte para el binomio comunicación y turismo. En efecto, el uso de soportes meramente…
The communicative dimension of landscape
The fusion of knowledge, the interrelationship of disciplines and, finally, the interaction of learning fields, provides new challenges for an auto denominated global society. The contemporary value of landscape, linked to the patent commodification of culture, the commercial construction of identities, the triumph of inauthenticity, of the induced representation or the economy of symbolism, open up great prospects for studying the symbolic value…
La dimensión comunicativa del paisaje
Una
La dimensión comunicativa del paisaje
Una
La construcción de la marca ‘Qatar’ a partir del deporte
Sport megaevents have been used to promote places since the nineteenth century. Taking into perspective the allocation of the FIFA World Championship 2022 to Qatar, the Persian Gulf country is developing a strategy to participate actively in the football global business, as well as, to promote itself worldwide. Furthermore, in 2011, Qatar Foundation reached a strategic agreement with the recent UEFA Champions League and FIFA Club World Cup winner…
El proyecto ‘Ecosportech’ como ejemplo de universidad emprendedora. Una experiencia a base del ‘Problem Based Learning’
The aim of this article is to present the EcoSPORTech project, which is based on the creation of a social company with Youngers, using also new technologies, dedicated to the promotion of entertainment and sport activities in the natural environment. This project supposes collaboration within different faculties of the University of Vic, such us the Business and Communication Faculty (FEC), the Health and Welfare Faculty (FCSB) and the Education …
Aproximaciones teóricas y conceptuales para una definición del estado del arte de la comunicación de los destinos turísticos
El presente artículo pretende poner de relieve el cambio de registro experimentado por la comunicación de los destinos turísticos en los últimos diez años. Las posibilidades ofrecidas por las Tecnologías de la Información y la Comunicación (TIC ), en consonancia con un uso renovado de la estrategia comunicativa, señalan la necesidad de definir un nuevo estado del arte para el binomio comunicación y turismo. En efecto, el uso de soportes meramente…
The communicative dimension of landscape
The fusion of knowledge, the interrelationship of disciplines and, finally, the interaction of learning fields, provides new challenges for an auto denominated global society. The contemporary value of landscape, linked to the patent commodification of culture, the commercial construction of identities, the triumph of inauthenticity, of the induced representation or the economy of symbolism, open up great prospects for studying the symbolic value…
La dimensión comunicativa del paisaje
Una
El proyecto ‘Ecosportech’ como ejemplo de universidad emprendedora. Una experiencia a base del ‘Problem Based Learning’
The aim of this article is to present the EcoSPORTech project, which is based on the creation of a social company with Youngers, using also new technologies, dedicated to the promotion of entertainment and sport activities in the natural environment. This project supposes collaboration within different faculties of the University of Vic, such us the Business and Communication Faculty (FEC), the Health and Welfare Faculty (FCSB) and the Education …
Aproximaciones teóricas y conceptuales para una definición del estado del arte de la comunicación de los destinos turísticos
El presente artículo pretende poner de relieve el cambio de registro experimentado por la comunicación de los destinos turísticos en los últimos diez años. Las posibilidades ofrecidas por las Tecnologías de la Información y la Comunicación (TIC ), en consonancia con un uso renovado de la estrategia comunicativa, señalan la necesidad de definir un nuevo estado del arte para el binomio comunicación y turismo. En efecto, el uso de soportes meramente…
La construcción de la marca ‘Qatar’ a partir del deporte
Sport megaevents have been used to promote places since the nineteenth century. Taking into perspective the allocation of the FIFA World Championship 2022 to Qatar, the Persian Gulf country is developing a strategy to participate actively in the football global business, as well as, to promote itself worldwide. Furthermore, in 2011, Qatar Foundation reached a strategic agreement with the recent UEFA Champions League and FIFA Club World Cup winner…
La aplicación del método Aicle en los estudios de comunicación de la Universidad de Vic
En este artículo se elabora un diagnóstico de las asignaturas que siguen el método AICLE (Apredizaje Integrado de Contenidos y Lenguas Extranjeras) en la Facultad de Empresa y Comunicación (FEC) de la Universitat de Vic (UVic). En base a cuatro entrevistas semiestructuradas al profesorado que las imparte y a encuestas a 60 estudiantes de segundo ciclo de los estudios de comunicación, se elabora un diagnóstico de los puntos fuertes y débiles de la…
Del Estado-nación al Estado-marca. El rol de la diplomacia pública y la marca de país en el nuevo escenario de las relaciones internacionales
The establishment of relationships between countries in a global era seems to require new strategies that, in some cases, transcend traditional state diplomacy. In this sense, public diplomacy has become a renewed strategy of transnational representativeness in which the country brand exerts an important role as mechanism for agglutinating and transmitting national identities. Thus, the new soft power of geographical representation seems to take …
De la marca comercial a la marca de territorio. Los casos de la DOC Priorat y DO Montsant
Wine production and its origin values give territories a great opportunity of differentiation in a context of high competition among geographical spaces. In Catalonia, the county of Priorat and its identitary relationship with wine Protected Denomination Origin PDO Priorat and PDO Montsant has represented and example of local development and geographical positioning of this region of Tarragona. Therefore, this article aims to analyze the process …
Aprendizaje Servicio Universitario
The University must become an engine of the civil society and take an active part in leading contemporary social challenges, such as the situation of unemployment in Spain. The University Service Learning methodology allows us to integrate a reality-based learning with the community service, concretizing the social responsibility of the University. The article presents the interfacultative EcoSPORTech project developed at the University of Vic. T…
Political science (7 obras) · Humanities (5 obras) · Art (4 obras) · Business (3 obras) · Economics (3 obras) · Geography (3 obras) · Sociology (3 obras) · Urbanism, Landscape, and Tourism Studies (3 obras) · Higher Education and Sustainability (2 obras) · Higher Education Teaching and Evaluation (2 obras)