Mauricio Carvache-Franco
Datos Biográficos
| ID | 3523715 |
|---|---|
| NOMBRE | Mauricio Carvache-Franco |
| NOMBRES | Mauricio |
| APELLIDO | Carvache-Franco |
| FIRMA | CARVACHE-FRANCO M |
| AFILIACIONES | Universidad de Especialidades Espíritu Santo |
| ORCID | 0000-0003-3639-9263 |
| VERIFICADO | Sí |
| TOTAL DE OBRAS | 35 |
| TOTAL DE CITAS | 5 |
| TOTAL COMO AUTOR | 35 |
| TOTAL COMO EDITOR | 0 |
| PRIMER AÑO DE PUBLICACIÓN | 2018 |
| AÑO MÁS RECIENTE DE PUBLICACIÓN | 2026 |
| ÍNDICE H | 1 |
Adoption of AI-powered E-commerce applications
Artificial intelligence increasingly shapes digital commerce by embedding intelligent functionalities within online platforms. This study investigates consumer adoption of AI-powered e-commerce applications in Ecuador through an extended Technology Acceptance Model framework and structural equation modeling. The findings indicate that social influence and trust primarily operate through perceived ease of use, which subsequently enhances perceived…
Adventure tourism and its relationship between activities and loyalty
Adventure tourism represents a valuable opportunity for emerging destinations. This study, conducted in Santa Elena (Ecuador), a coastal province with diverse adventure activities, aims to: (a) identify the most popular adventure tourism activities and determine their frequency of practice, (b) evaluate the relationship between preferences for adventure activities and the sociodemographic characteristics of tourists, such as gender, education lev…
Motivations and demand segmentation for food festivals
Food festivals are a sustainable alternative for destinations to promote their culture and other attractions. This study aimed to achieve the following objectives at a gastronomic festival: (i) Identify demand drivers; (ii) Establish demand segmentation; (iii) Determine the relationship between demand segmentation and satisfaction and loyalty at gastronomic festivals. The quantitative study took place at the Festisabores gastronomic festival in A…
Perception of micro and small enterprises regarding government aid after the floods in four communes of the Maule region, Chile
Objective This study examines the determinants of micro and small enterprises’ perceptions of government aid following the 2023 floods in Chile, focusing on the affected communities of Sagrada Familia, Hualañé, Licantén, and Curepto. Methods A cross-sectional survey ( n = 131) was conducted using a structured questionnaire, and the data were analyzed using a descriptive-correlational approach complemented by inferential statistical techniques and…
Exploring motivations, satisfaction, and loyalty in religious tourism
Religious tourism attracts many travellers to destinations that should be prepared to accommodate this demand sustainably. This study outlined the following objectives related to religious tourism focused on pilgrimages: (i) to identify the demand factors for religious tourism, (ii) to establish the demand motivations that predict satisfaction with religious tourism, and (iii) to determine the demand motivations that predict loyalty in religious …
Information consumption on Twitter in times of the Russia-Ukraine war
The objective of this study is to delineate the sociocultural influences present during the Russia-Ukraine conflict and that have caused significant economic, commercial and financial shocks. The research has a qualitative approach. Utilizing netnography as the research methodology, Twitter® serves as the primary data capture instrument, where we systematically collect tweets through RStudio and subsequently analyze them through thematic coding i…
Motivations driving satisfaction and loyalty in cultural festivals
This study examines the intrinsic motivations driving tourist satisfaction and loyalty at Bahrain’s Spring of Culture Festival. Based on data from 389 valid surveys, a structural equation model using the partial least squares technique was applied to analyze causal relationships. The results identified cultural exploration, novelty, and socialization as the primary motivations influencing satisfaction. Among these, cultural exploration emerged as…
Motivations and segmentation in coastal tourist destinations with cultural attractions
The purpose of this research is to ascertain the motivating factors of demand, identify the demand’s segments, establish the correlation of tourist demand segments and their satisfaction and loyalty, and establish the connection between the segments and socio-demographic factors in coastal tourist destinations with cultural attractions. The empirical research was developed in Huanchaco, a coastal city of Peru famous for its traditional cultural a…
Motivations and their influence on loyalty in food festivals
Food festivals are significant because they impact the growth of new businesses, the production of revenue for the government, the marketing of the tourist destination, and the development of the destination’s image. The present demand study is one of the first related to festivals in a Muslim population. The research aimed at (i) establishing the motivational dimensions of gastronomic festivals and (ii) determining the motivational dimensions th…
Post-Covid-19 pandemic motivations and segmentation in coastal cities
Purpose Coastal cities offer great ecological, cultural and economic benefits due to their tourism potential. The objective of this research is to (1) identify tourists' post-pandemic motivations, (2) establish a post-pandemic demand segmentation and (3) determine the relationship between post-pandemic segments and loyalty. Design/methodology/approach This study was carried out in Lima, Peru, a tourist destination on the Pacific Ocean coast. The …
Motivations and loyalty to visit a community archaeological museum
The present study aimed to achieve the following objectives: Establish the motivational dimensions of the demand for community archaeological museums. Determine the motivational dimensions of demand that predict loyalty in community-managed archaeological museums. The research was conducted online with tourists who had visited the Community Archaeological Museum of Valdivia, located in Valdivia, a tourist destination on the coast of Ecuador. The …
Sociodemographic aspects, satisfaction, loyalty, and motivations in religious tourism
This research concentrated on pilgrimages within the context of religious tourism. It sought to accomplish the following goals: establish the main motivational factors in religious tourism, identify the relationship between sociodemographic aspects and motivations, and determine the relationship between the sociodemographic aspects of pilgrims with their satisfaction and loyalty. The study was conducted during the Christ of Miracles Pilgrimage in…
Motivations for the Demand for Religious Tourism
Religious tourism is one of the oldest forms of mobility for travel. This study aims at validating the motivational dimensions of demand in religious tourism. The present research was carried out with tourists who had attended the pilgrimage of the Virgin of Montserrat in the city of Montecristi (Ecuador), an important tourist destination that stands out for its culture and intangible heritage. This quantitative study had a sample of 298 valid qu…
Designing an Adventure Tourism Package from the Preferences of the Visitors
Analyzing the preferences for adventure tourism in a destination serves to design an adventure tourism package, helping to improve the offer of products in places that have natural resources for the development of this type of tourism. The present study was based on a questionnaire that was distributed to people who had practiced adventure tourism in the province of Santa Elena in Ecuador. The techniques used were variant and bivariate. The resul…
The Tourist Demand from the Perspective of Motivation and Satisfaction around Gastronomy
Gastronomy has become a determining factor in the development of many tourist destinations; hence, its motivations greatly influence on satisfaction. This study will determine the satisfaction of diners through the offer segmented according to the preferences of food consumption. The empirical study was carried out in Olón, which is part of The Spondylus route that runs from south to north the Ecuadorian coast, where tourist attractions of sun an…
Ecotourism motivations and segmentation in a Fauna Production Reserve in Ecuador
Purpose In recent years, tourists have been progressively increasing their interest in the natural environment and its enjoyment. The objective of this study was: (1) identify the underlying variables or motivational dimensions in ecotourism; and (2) analyze the demand segmentation in ecotourism. Design/methodology/approach The empirical analysis was carried out in “Puntilla de Santa Elena” Fauna Production Reserve in Ecuador. The sample consiste…
Motivations as predictors of religious tourism
Purpose Religious tourism is one of the oldest and fastest-growing segments. This study analyzes religious tourism through the pilgrimage of Muslims to the holy city of Mecca and has the following objectives: (1) establish the motivational dimensions of religious tourism; (2) identify the motivational dimensions that predict the satisfaction of religious tourism and (3) determine the motivational dimensions that predict return, recommend and say …
Post-Covid-19 Tourists’ Preferences, Attitudes and Travel Expectations
Expectations about a destination influence the tourist experience during the travel process stages. In the post-COVID-19 normalcy, people are adjusting their priorities and social values. Therefore, it becomes crucial to identify tourists' expectations before traveling. The objectives of this research were: (a) identify the preferences of tourists; (b) establish the attitudes of tourists; and (c) determine the expectations of tourists for post-CO…
Barriers to Innovations and Innovative Performance of Companies
This research aimed to examine the relationship between the barriers to the development of innovation and innovative performance. This is a quantitative, not experimental, cross-sectional research, and the National Survey of Innovation Activities of Ecuador is used. Bivariate Probit regression was used to process the data. The results show empirical evidence that Ecuadorian companies have a great number of barriers to innovation. The main barrier…
From motivation to segmentation in coastal and marine destinations
National parks with marine reserves have great potential for coastal and marine tourism. In this regard, the Galapagos archipelago is an important coastal and marine destination in Ecuador declared a World Heritage Site by UNESCO. The objective of this empirical study was to analyze demand segmentation considering tourists’ motivations in this destination. The research was carried out in situ, and multivariate statistical techniques were used to …
Hotel Services Quality for Tourists in Transit
This article aims to empirically validate a perception model of hotel service quality for short-stay tourists in transit by applying the SERVPERF model. Thus, 364 foreign tourists in transit in Guayaquil, Ecuador, whose final destination was the Galapagos Islands, were interviewed. The Confirmatory Factor Analysis (CFA) multivariate technique was adopted to evaluate the scales' validity and reliability. The results confirm the SERVPERF model’s ps…
Satisfaction and Its Relationship with Loyalty in Ecotourism
Within ecotourism, the service can be improved with proper planning, achieving greater satisfaction and return of tourists, benefiting the destination and the community with higher income and employment. The objectives of this study were a) to analyze the relationships between tourists’ general satisfaction and loyalty, and b) to analyze the influence that the service aspects exert on the satisfaction and return of tourists. The study was conduct…
Analyzing the Sociodemographic Aspects and Characteristics of Honeymoon Trips
Honeymoon travel is an important sector in the field of tourism due to its growing economic impact on host destinations. The objective of this research was to identify the profile and preferences of honeymoon travel consumers, their sociodemographic variables, consumption trend, tourist spending and the attributes that the destination must have to be chosen. The study was carried out in the city of Guayaquil-Ecuador, through the application of a …
Sociodemographic aspects and their relationship with motivations, satisfaction and loyalty in ecotourism
Purpose The objectives of this study were to (a) analyze the relationship between sociodemographic aspects and motivations in ecotourism and (b) identify the relationship between sociodemographic aspects and satisfaction and loyalty variables. Design/methodology/approach The research was carried out in the Arenal National Park and the Caño Negro National Wildlife Refuge in Costa Rica, an ecologically important ecotourism destination. The sample c…
Segmenting the Chinese Tourist in Long-Haul Travel toward Coastal and Marine Destinations
The present study tries to understand tourist satisfaction by conducting an empirical study in the province of Santa Elena, located on the central coast of Ecuador. The study sets the following objectives in coastal and marine tourism related to the demand of Chinese tourists: (i) Identify the factors related to the satisfaction of the Chinese tourist demand; (ii) Establish the chinese tourist segments based on the satisfaction and sociodemograph…
Barriers to Innovations and Innovative Performance of Companies
This research aimed to examine the relationship between the barriers to the development of innovation and innovative performance. This is a quantitative, not experimental, cross-sectional research, and the National Survey of Innovation Activities of Ecuador is used. Bivariate Probit regression was used to process the data. The results show empirical evidence that Ecuadorian companies have a great number of barriers to innovation. The main barrier…
The Tourist Demand From the Perspective of the Motivation, Assessment and Satisfaction in a Sun and Beach Destination
Conducting studies of motivation, evaluation and satisfaction of the demand of sun and beach tourism provides important information to adapt the products according to demand. The present study was conducted in situ in the city of Manta, Ecuador. Using a questionnaire, variant and bivariate statistical techniques were used to achieve the study objectives. The findings show that the main motivations of tourists are to rest, enjoy the beach and the …
Analysis of the Motivations and Satisfaction towards Ecotourism in a National Recreation Area
Studying the motivations and satisfaction of visitors in protected areas is increasingly important for the interaction with nature. The Samanes Park recreation area located in the city of Guayaquil in Ecuador is visited by national and international tourists for outdoor activities and for the purpose of being in contact with nature. The present empirical study was carried out in situ, for which univariate and bivariate techniques were applied usi…
Motivations, Intentions to Return and to Recommend Protected Areas
In recent years, there has been a growing interest among tourists for the enjoyment of the natural environment. This study was designed to analyze the motivations tourists exhibit to doing ecotourism and their influence on the intentions to return and recommend a protected area. The empirical analysis was carried out in the Arenal National Park and the Cao Negro National Wildlife Refuge in Costa Rica. The sample population consisted of 213 respon…
Motivations and Satisfaction of Volunteer Tourism for the Development of a Destination
Volunteer tourism as a contribution to society can improve various aspects of a destination such as the economy and society itself. The present empirical study analyzes the behavior of the volunteer tourist in relation to their motivations and satisfaction in their stay. The study was conducted in situ in the province of Manab in Ecuador, a destination that was hit by an earthquake in April 2016, where volunteer tourists arrived to help with the …
Sociodemographic Aspects and Their Relationship With the Ecotourists’ Motivations in a Coastal National Park From Ecuador
The following study analyzes the sociodemographic characteristics along with the motivations of ecotourists. The study was carried out in situ at the Machalilla National Park in Ecuador. A questionnaire was used and statistical techniques, such as Spearman's Corr elation Coefficient, were employed; the results obtained contribute to the academic literature. Ecotourists are men and women whose main motivations are related to novelty, escape from t…
From Satisfaction in Eco-Tourism to Loyalty in a National Park
Doing ecotourism in national parks offers a wide array of opportunities to help to preserve nature while performing recreational activities. The goal of this study is to analyze the issues related to the levels of satisfaction after engaging in eco-tourism in a national park. The empirical study was conducted in-situ in Ecuador, at the Machalilla National Park, which has become an important humpback whale sighting destination. 386 questionnaires …
Relationship Between Sociodemographic Aspects, Satisfaction and Loyalty in Gastronomic Festivals
Currently, the organization of gastronomic festivals is an opportunity to rescue the culture and development of a destination. The present study was carried out in the city of Naranjal, Ecuador at the "Gastronomic Festival of the Red Crab" and its objectiv es are: (i) to identify the relationship between the level of education and income, as sociodemographic variables as well as the level of satisfactio n of people attending a Gastronomic Festiva…
Exploring the Satisfaction of Ecotourism in Protected Natural Areas
Enhancing the tourists' visit to protected areas is vital for destinations that have natural and cultural wealth. The objective of this study is to analyze the aspects of satisfaction with ecotourism in three important protected areas. The empirical study was conducted in situ at Morro Mangroves Wildlife Refuge, Santay Island National Recreation Area and Samanes National Recreation Area in Ecuador. Hence, with the use of quantitative correlationa…
Gastronomic Experience as a Factor of Motivation and Satisfaction in Coastal Destinations
Gastronomy is an immaterial resource that, in coastal destinations, offers a great variety of seafood dishes to attract visitors. The purpose of this study was to analyze tourists’ gastronomic experience as a factor of motivation and satisfaction in coastal destinations. This research was carried out in Esmeraldas province in Ecuador. 385 valid questionnaires were statistically analyzed using multiple correlation and regression techniques. The re…
Motivation and segmentation of gastronomic events
The objective of this study is to identify the different segments of tourists that attend the ‘Festival of the Red Crab' in Ecuador and the motivational dimensions of each segment. Two hundred surveys were collected from those attending the gastronomic event, and these data were analyzed using factor analysis and K-means non-hierarchical clustering. The results of this leisure event show six motivational dimensions: ‘escape/event novelty', ‘socia…
From motivation to segmentation in coastal and marine destinations
National parks with marine reserves have great potential for coastal and marine tourism. In this regard, the Galapagos archipelago is an important coastal and marine destination in Ecuador declared a World Heritage Site by UNESCO. The objective of this empirical study was to analyze demand segmentation considering tourists’ motivations in this destination. The research was carried out in situ, and multivariate statistical techniques were used to …
Hotel Services Quality for Tourists in Transit
This article aims to empirically validate a perception model of hotel service quality for short-stay tourists in transit by applying the SERVPERF model. Thus, 364 foreign tourists in transit in Guayaquil, Ecuador, whose final destination was the Galapagos Islands, were interviewed. The Confirmatory Factor Analysis (CFA) multivariate technique was adopted to evaluate the scales' validity and reliability. The results confirm the SERVPERF model’s ps…
Satisfaction and Its Relationship with Loyalty in Ecotourism
Within ecotourism, the service can be improved with proper planning, achieving greater satisfaction and return of tourists, benefiting the destination and the community with higher income and employment. The objectives of this study were a) to analyze the relationships between tourists’ general satisfaction and loyalty, and b) to analyze the influence that the service aspects exert on the satisfaction and return of tourists. The study was conduct…
Analyzing the Sociodemographic Aspects and Characteristics of Honeymoon Trips
Honeymoon travel is an important sector in the field of tourism due to its growing economic impact on host destinations. The objective of this research was to identify the profile and preferences of honeymoon travel consumers, their sociodemographic variables, consumption trend, tourist spending and the attributes that the destination must have to be chosen. The study was carried out in the city of Guayaquil-Ecuador, through the application of a …
Sociodemographic aspects and their relationship with motivations, satisfaction and loyalty in ecotourism
Purpose The objectives of this study were to (a) analyze the relationship between sociodemographic aspects and motivations in ecotourism and (b) identify the relationship between sociodemographic aspects and satisfaction and loyalty variables. Design/methodology/approach The research was carried out in the Arenal National Park and the Caño Negro National Wildlife Refuge in Costa Rica, an ecologically important ecotourism destination. The sample c…
Segmenting the Chinese Tourist in Long-Haul Travel toward Coastal and Marine Destinations
The present study tries to understand tourist satisfaction by conducting an empirical study in the province of Santa Elena, located on the central coast of Ecuador. The study sets the following objectives in coastal and marine tourism related to the demand of Chinese tourists: (i) Identify the factors related to the satisfaction of the Chinese tourist demand; (ii) Establish the chinese tourist segments based on the satisfaction and sociodemograph…
Designing an Adventure Tourism Package from the Preferences of the Visitors
Analyzing the preferences for adventure tourism in a destination serves to design an adventure tourism package, helping to improve the offer of products in places that have natural resources for the development of this type of tourism. The present study was based on a questionnaire that was distributed to people who had practiced adventure tourism in the province of Santa Elena in Ecuador. The techniques used were variant and bivariate. The resul…
The Tourist Demand from the Perspective of Motivation and Satisfaction around Gastronomy
Gastronomy has become a determining factor in the development of many tourist destinations; hence, its motivations greatly influence on satisfaction. This study will determine the satisfaction of diners through the offer segmented according to the preferences of food consumption. The empirical study was carried out in Olón, which is part of The Spondylus route that runs from south to north the Ecuadorian coast, where tourist attractions of sun an…
Ecotourism motivations and segmentation in a Fauna Production Reserve in Ecuador
Purpose In recent years, tourists have been progressively increasing their interest in the natural environment and its enjoyment. The objective of this study was: (1) identify the underlying variables or motivational dimensions in ecotourism; and (2) analyze the demand segmentation in ecotourism. Design/methodology/approach The empirical analysis was carried out in “Puntilla de Santa Elena” Fauna Production Reserve in Ecuador. The sample consiste…
Motivations as predictors of religious tourism
Purpose Religious tourism is one of the oldest and fastest-growing segments. This study analyzes religious tourism through the pilgrimage of Muslims to the holy city of Mecca and has the following objectives: (1) establish the motivational dimensions of religious tourism; (2) identify the motivational dimensions that predict the satisfaction of religious tourism and (3) determine the motivational dimensions that predict return, recommend and say …
Post-Covid-19 Tourists’ Preferences, Attitudes and Travel Expectations
Expectations about a destination influence the tourist experience during the travel process stages. In the post-COVID-19 normalcy, people are adjusting their priorities and social values. Therefore, it becomes crucial to identify tourists' expectations before traveling. The objectives of this research were: (a) identify the preferences of tourists; (b) establish the attitudes of tourists; and (c) determine the expectations of tourists for post-CO…
Barriers to Innovations and Innovative Performance of Companies
This research aimed to examine the relationship between the barriers to the development of innovation and innovative performance. This is a quantitative, not experimental, cross-sectional research, and the National Survey of Innovation Activities of Ecuador is used. Bivariate Probit regression was used to process the data. The results show empirical evidence that Ecuadorian companies have a great number of barriers to innovation. The main barrier…
Motivations and loyalty to visit a community archaeological museum
The present study aimed to achieve the following objectives: Establish the motivational dimensions of the demand for community archaeological museums. Determine the motivational dimensions of demand that predict loyalty in community-managed archaeological museums. The research was conducted online with tourists who had visited the Community Archaeological Museum of Valdivia, located in Valdivia, a tourist destination on the coast of Ecuador. The …
Sociodemographic aspects, satisfaction, loyalty, and motivations in religious tourism
This research concentrated on pilgrimages within the context of religious tourism. It sought to accomplish the following goals: establish the main motivational factors in religious tourism, identify the relationship between sociodemographic aspects and motivations, and determine the relationship between the sociodemographic aspects of pilgrims with their satisfaction and loyalty. The study was conducted during the Christ of Miracles Pilgrimage in…
Motivations for the Demand for Religious Tourism
Religious tourism is one of the oldest forms of mobility for travel. This study aims at validating the motivational dimensions of demand in religious tourism. The present research was carried out with tourists who had attended the pilgrimage of the Virgin of Montserrat in the city of Montecristi (Ecuador), an important tourist destination that stands out for its culture and intangible heritage. This quantitative study had a sample of 298 valid qu…
Tourism (26 obras) · Diverse Aspects of Tourism Research (25 obras) · Business (24 obras) · Geography (23 obras) · Marketing (21 obras) · Advertising (16 obras) · Loyalty (13 obras) · Psychology (13 obras) · Cruise Tourism Development and Management (11 obras) · Destinations (11 obras)