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Emily Pfender

Datos Biográficos

ID355231
NOMBREEmily Pfender
NOMBRESEmily
APELLIDOPfender
FIRMAPFENDER E
AFILIACIONESUniversity of Pennsylvania
ORCID0000-0001-9374-3521
VERIFICADOSí
TOTAL DE OBRAS14
TOTAL DE CITAS3
TOTAL COMO AUTOR14
TOTAL COMO EDITOR0
PRIMER AÑO DE PUBLICACIÓN2023
AÑO MÁS RECIENTE DE PUBLICACIÓN2026
ÍNDICE H1
  • Development and validation of the support marshaling scale

    Open Access•J P Crowley, Amy Bleakley et al.•ARTICLE•Communication Quarterly•2026

    Research on social support has consistently underscored its importance for well-being, but overlooked that it needs to be accomplished through skillful communication activities transacted between support recipients and providers. The current study sought to develop and validate a support marshaling scale (SMS). Grounded in social contextual theory and the principles of relational sensemaking and network structuring, as well as within prior work e…

  • MomTok and Mental Health

    Open Access•Alexis Zollo, Emily Pfender•ARTICLE•Women s Health Issues•2026

    Background Perinatal mood and anxiety disorders (PMADs) are among the most common complications of childbirth, yet stigma and misinformation often hinder help-seeking. Social media platforms like TikTok, widely used by reproductive-aged individuals, have become key spaces for sharing postpartum mental health experiences. This quantitative content analysis of TikTok videos examines how PMADs are portrayed and whether messages align with the health…

  • Communicative (Dis)Enfranchisement Experienced by Women with Reproductive Health Conditions and Their Partners

    Emily Pfender, Xi Tian et al.•ARTICLE•Health Communication•2026

    This study used the theory of communicative (dis)enfranchisement to examine the functions, consequences, and responses associated with memorable messages that romantic partners receive regarding women's reproductive health conditions. We collected data from 74 couples who recalled a message that other people have said to them about their own or their partner's reproductive health conditions. Using thematic co-occurrence analysis, we identified a …

  • Disseminating Premenstrual Dysphoric Disorder Information on TikTok

    Lili R Romann, Emily Pfender•ARTICLE•Health Communication•2025

    Premenstrual dysphoric disorder (PMDD) is characterized as an extreme form of premenstrual syndrome (PMS) in which a combination of severe mood, somatic, and cognitive symptoms present one to two weeks prior to the onset of menstruation. As people increasingly turn to social media, specifically TikTok, to gain information about health-related topics and information, discourse about this taboo chronic condition has increased. Sensitized by concept…

  • The Effect of Social Media Influencer Warranting Cues on Intentions to Use Non-Hormonal Contraception

    Emily Pfender, Scott E Caplan•ARTICLE•Health Communication•2025

    Young women increasingly get sexual health information from social media influencers, who use persuasive communication and can alter attitudes, intentions, and behaviors. Contraception is a commonly discussed health topic among influencers on social media. Previous research suggests that influencers negatively frame and encourage the discontinuation of hormonal contraception. At the same time, influencers also encourage the uptake of less effecti…

  • Cycle Syncing and TikTok’s Digital Landscape

    Open Access•Emily Pfender, Katelynn L Kuijpers et al.•ARTICLE•Qualitative Health Research•2025

    Cycle syncing is a menstrual health trend on TikTok that involves aligning exercise and diet with the four menstrual cycle phases. Cycle syncing is part of the conversation on social media about women’s reproductive health. However, clinical research on the effects of cycle syncing is inconclusive, and there is the potential that this trend could further perpetuate misinformation and gender stereotypes. Research suggests that social media can aff…

  • Post Birth Control Syndrome Narratives on TikTok

    Open Access•Emily Pfender, Leah R Fowler•ARTICLE•Perspectives on Sexual and…•2025•Referencias: 1

    Objective We aimed to examine how TikTok videos tagged with #postbirthcontrolsyndrome (PBCS) made by different types of creators communicate health risks and coping strategies, using the Extended Parallel Process Model (EPPM) to assess threat, fear, and efficacy appeals. Methods We conducted a content analysis of the top 100 TikTok videos using the hashtag #postbirthcontrolsyndrome by coding videos for EPPM variables (threat, fear, efficacy), cre…

  • Sync or Swim

    Open Access•Emily Pfender, Claire V Wanzer et al.•ARTICLE•Perspectives on Sexual and…•2025•Citada por: 2•Referencias: 1

    Objective To understand messaging about cycle syncing on TikTok, a trend that involves harmonizing daily activities and self‐care rituals with various stages of the menstrual cycle. Methods We conducted a quantitative content analysis of TikTok videos ( N = 100). In January 2023, we collected TikTok videos from content creators using the hashtag #cyclesyncing. Results About one‐third of creators provided credentials. However, very few mentioned s…

  • A Content Analysis of Social Media influencers’ “What I Eat in a day” Vlogs on YouTube

    Emily Pfender, Claire V Wanzer et al.•ARTICLE•Health Communication•2024

    Food diaries on social media, known as “what I eat in a day” (WIEIAD) content, are increasingly popular across a variety of platforms, and can potentially affect audiences’ attitudes and behaviors regarding diet. WIEIAD content is frequently posted by social media influencers (SMI), who have powerful and persuasive effects on their audiences. Using expectancy-value and social norms as theoretical frameworks, this study examines characteristics of…

  • Mapping the Field

    Open Access•Claire V Wanzer, Emily Pfender et al.•ARTICLE•Communication & Sport•2024•Citada por: 1•Referencias: 4

    The following study applies the framework of self-presentation theory to examine one year of posts ( n = 1064) from the TikTok and Instagram accounts of 18 highly marketable NCAA athletes. A content analysis was used to examine differences by platform, gender, and content type following the approval of NIL compensation for collegiate athletes. Findings revealed significant differences between male and female athletes regarding the type of content…

  • What Do Social Media Influencers Say About Birth Control? A Content Analysis of YouTube Vlogs About Birth Control

    Emily Pfender, M Marie Devlin•ARTICLE•Health Communication•2023

    Youth get their sexual health information from social media, often from social media influencers (SMIs) or microcelebrities with large followings. Previous research suggests that SMIs have powerful persuasive effects on attitudes and behaviors. Thus, it is important to examine the ways in which sexual health information, such as birth control, is conveyed by SMIs. Using framing theory as a theoretical framework, this study examines characteristic…

  • Living in the Borderlands

    Emily Pfender•ARTICLE•Health Communication•2023

    This short narrative details a defining moment during my mental healthcare experience and borderline personality (BPD) diagnosis. Through the lens of liminality, I detail my experience of both resisting and valuing mental healthcare including my diagnoses, treatment processes, and patient-provider relationships. Consequently, this narrative underscores my experience living as both clinically abnormal and hesitation to live as normal. Above all, m…

  • Family Communication in Autism Spectrum Disorder

    Emily Pfender, Elaine Wittenberg et al.•ARTICLE•Health Communication•2023

    Parents of children with Autism Spectrum Disorder (ASD) experience greater stress and caregiver burden than parents of children with other disabilities. To cope with the stress of long-term caregiving, they rely on professionals for support and guidance. However, parents continue to report unmet communication and support needs. To inform tailored communication for parents of a child with ASD, this study used the existing Family Caregiver Communic…

  • An Elicitation Study to Understand Young Adults’ Beliefs About Seeking Health Information From Social Media Influencers

    Open Access•Emily Pfender, Amy Bleakley•ARTICLE•Qualitative Health Research•2023

    Social media influencers increasingly make health recommendations on social media. Research on influencer health messaging is mixed in that some studies show it can result in misleading or harmful health information, and others demonstrate it can lead to beneficial behavioral outcomes. However, there is little research on young adults’ beliefs about following health guidance from influencers. Guided by the reasoned action approach, this study exa…

  • Sync or Swim

    Open Access•Emily Pfender, Claire V Wanzer et al.•ARTICLE•Perspectives on Sexual and…•2025•Citada por: 2•Referencias: 1

    Objective To understand messaging about cycle syncing on TikTok, a trend that involves harmonizing daily activities and self‐care rituals with various stages of the menstrual cycle. Methods We conducted a quantitative content analysis of TikTok videos ( N = 100). In January 2023, we collected TikTok videos from content creators using the hashtag #cyclesyncing. Results About one‐third of creators provided credentials. However, very few mentioned s…

  • Mapping the Field

    Open Access•Claire V Wanzer, Emily Pfender et al.•ARTICLE•Communication & Sport•2024•Citada por: 1•Referencias: 4

    The following study applies the framework of self-presentation theory to examine one year of posts ( n = 1064) from the TikTok and Instagram accounts of 18 highly marketable NCAA athletes. A content analysis was used to examine differences by platform, gender, and content type following the approval of NIL compensation for collegiate athletes. Findings revealed significant differences between male and female athletes regarding the type of content…

  • What Do Social Media Influencers Say About Birth Control? A Content Analysis of YouTube Vlogs About Birth Control

    Emily Pfender, M Marie Devlin•ARTICLE•Health Communication•2023

    Youth get their sexual health information from social media, often from social media influencers (SMIs) or microcelebrities with large followings. Previous research suggests that SMIs have powerful persuasive effects on attitudes and behaviors. Thus, it is important to examine the ways in which sexual health information, such as birth control, is conveyed by SMIs. Using framing theory as a theoretical framework, this study examines characteristic…

  • Living in the Borderlands

    Emily Pfender•ARTICLE•Health Communication•2023

    This short narrative details a defining moment during my mental healthcare experience and borderline personality (BPD) diagnosis. Through the lens of liminality, I detail my experience of both resisting and valuing mental healthcare including my diagnoses, treatment processes, and patient-provider relationships. Consequently, this narrative underscores my experience living as both clinically abnormal and hesitation to live as normal. Above all, m…

  • Family Communication in Autism Spectrum Disorder

    Emily Pfender, Elaine Wittenberg et al.•ARTICLE•Health Communication•2023

    Parents of children with Autism Spectrum Disorder (ASD) experience greater stress and caregiver burden than parents of children with other disabilities. To cope with the stress of long-term caregiving, they rely on professionals for support and guidance. However, parents continue to report unmet communication and support needs. To inform tailored communication for parents of a child with ASD, this study used the existing Family Caregiver Communic…

  • An Elicitation Study to Understand Young Adults’ Beliefs About Seeking Health Information From Social Media Influencers

    Open Access•Emily Pfender, Amy Bleakley•ARTICLE•Qualitative Health Research•2023

    Social media influencers increasingly make health recommendations on social media. Research on influencer health messaging is mixed in that some studies show it can result in misleading or harmful health information, and others demonstrate it can lead to beneficial behavioral outcomes. However, there is little research on young adults’ beliefs about following health guidance from influencers. Guided by the reasoned action approach, this study exa…

  • A Content Analysis of Social Media influencers’ “What I Eat in a day” Vlogs on YouTube

    Emily Pfender, Claire V Wanzer et al.•ARTICLE•Health Communication•2024

    Food diaries on social media, known as “what I eat in a day” (WIEIAD) content, are increasingly popular across a variety of platforms, and can potentially affect audiences’ attitudes and behaviors regarding diet. WIEIAD content is frequently posted by social media influencers (SMI), who have powerful and persuasive effects on their audiences. Using expectancy-value and social norms as theoretical frameworks, this study examines characteristics of…

  • Mapping the Field

    Open Access•Claire V Wanzer, Emily Pfender et al.•ARTICLE•Communication & Sport•2024•Citada por: 1•Referencias: 4

    The following study applies the framework of self-presentation theory to examine one year of posts ( n = 1064) from the TikTok and Instagram accounts of 18 highly marketable NCAA athletes. A content analysis was used to examine differences by platform, gender, and content type following the approval of NIL compensation for collegiate athletes. Findings revealed significant differences between male and female athletes regarding the type of content…

  • Disseminating Premenstrual Dysphoric Disorder Information on TikTok

    Lili R Romann, Emily Pfender•ARTICLE•Health Communication•2025

    Premenstrual dysphoric disorder (PMDD) is characterized as an extreme form of premenstrual syndrome (PMS) in which a combination of severe mood, somatic, and cognitive symptoms present one to two weeks prior to the onset of menstruation. As people increasingly turn to social media, specifically TikTok, to gain information about health-related topics and information, discourse about this taboo chronic condition has increased. Sensitized by concept…

  • The Effect of Social Media Influencer Warranting Cues on Intentions to Use Non-Hormonal Contraception

    Emily Pfender, Scott E Caplan•ARTICLE•Health Communication•2025

    Young women increasingly get sexual health information from social media influencers, who use persuasive communication and can alter attitudes, intentions, and behaviors. Contraception is a commonly discussed health topic among influencers on social media. Previous research suggests that influencers negatively frame and encourage the discontinuation of hormonal contraception. At the same time, influencers also encourage the uptake of less effecti…

  • Cycle Syncing and TikTok’s Digital Landscape

    Open Access•Emily Pfender, Katelynn L Kuijpers et al.•ARTICLE•Qualitative Health Research•2025

    Cycle syncing is a menstrual health trend on TikTok that involves aligning exercise and diet with the four menstrual cycle phases. Cycle syncing is part of the conversation on social media about women’s reproductive health. However, clinical research on the effects of cycle syncing is inconclusive, and there is the potential that this trend could further perpetuate misinformation and gender stereotypes. Research suggests that social media can aff…

  • Post Birth Control Syndrome Narratives on TikTok

    Open Access•Emily Pfender, Leah R Fowler•ARTICLE•Perspectives on Sexual and…•2025•Referencias: 1

    Objective We aimed to examine how TikTok videos tagged with #postbirthcontrolsyndrome (PBCS) made by different types of creators communicate health risks and coping strategies, using the Extended Parallel Process Model (EPPM) to assess threat, fear, and efficacy appeals. Methods We conducted a content analysis of the top 100 TikTok videos using the hashtag #postbirthcontrolsyndrome by coding videos for EPPM variables (threat, fear, efficacy), cre…

  • Sync or Swim

    Open Access•Emily Pfender, Claire V Wanzer et al.•ARTICLE•Perspectives on Sexual and…•2025•Citada por: 2•Referencias: 1

    Objective To understand messaging about cycle syncing on TikTok, a trend that involves harmonizing daily activities and self‐care rituals with various stages of the menstrual cycle. Methods We conducted a quantitative content analysis of TikTok videos ( N = 100). In January 2023, we collected TikTok videos from content creators using the hashtag #cyclesyncing. Results About one‐third of creators provided credentials. However, very few mentioned s…

  • Development and validation of the support marshaling scale

    Open Access•J P Crowley, Amy Bleakley et al.•ARTICLE•Communication Quarterly•2026

    Research on social support has consistently underscored its importance for well-being, but overlooked that it needs to be accomplished through skillful communication activities transacted between support recipients and providers. The current study sought to develop and validate a support marshaling scale (SMS). Grounded in social contextual theory and the principles of relational sensemaking and network structuring, as well as within prior work e…

  • MomTok and Mental Health

    Open Access•Alexis Zollo, Emily Pfender•ARTICLE•Women s Health Issues•2026

    Background Perinatal mood and anxiety disorders (PMADs) are among the most common complications of childbirth, yet stigma and misinformation often hinder help-seeking. Social media platforms like TikTok, widely used by reproductive-aged individuals, have become key spaces for sharing postpartum mental health experiences. This quantitative content analysis of TikTok videos examines how PMADs are portrayed and whether messages align with the health…

  • Communicative (Dis)Enfranchisement Experienced by Women with Reproductive Health Conditions and Their Partners

    Emily Pfender, Xi Tian et al.•ARTICLE•Health Communication•2026

    This study used the theory of communicative (dis)enfranchisement to examine the functions, consequences, and responses associated with memorable messages that romantic partners receive regarding women's reproductive health conditions. We collected data from 74 couples who recalled a message that other people have said to them about their own or their partner's reproductive health conditions. Using thematic co-occurrence analysis, we identified a …

Psychology (11 obras) · Social media (9 obras) · Computer Science (7 obras) · Medicine (7 obras) · Social Psychology (7 obras) · Content analysis (5 obras) · World Wide Web (5 obras) · Business (4 obras) · Impact of Technology on Adolescents (4 obras) · Media Influence and Health (4 obras)

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