Vijay Ramakrishnan
Datos Biográficos
| ID | 5539953 |
|---|---|
| NOMBRE | Vijay Ramakrishnan |
| NOMBRES | Vijay |
| APELLIDO | Ramakrishnan |
| FIRMA | RAMAKRISHNAN V |
| VERIFICADO | No |
| TOTAL DE OBRAS | 1 |
| TOTAL DE CITAS | 0 |
| OBRAS COMO AUTOR | 1 |
| OBRAS COMO EDITOR | 0 |
| PRIMER AÑO DE PUBLICACIÓN | 2002 |
| AÑO MÁS RECIENTE DE PUBLICACIÓN | 2002 |
| ÍNDICE H | 0 |
Economic Messages in Prescription Drug Advertisements in Medical Journals
BACKGROUND: The extent to which pharmaceutical companies promote the economic advantages of their products in advertisements in medical journals, and whether such claims are supported by evidence, has not been quantified. Our objectives were to examine how often prescription drug advertisements in leading medical journals contain economic messages, and to determine the types of promotional claims made and whether supporting evidence is provided. …
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Economic Messages in Prescription Drug Advertisements in Medical Journals
BACKGROUND: The extent to which pharmaceutical companies promote the economic advantages of their products in advertisements in medical journals, and whether such claims are supported by evidence, has not been quantified. Our objectives were to examine how often prescription drug advertisements in leading medical journals contain economic messages, and to determine the types of promotional claims made and whether supporting evidence is provided. …
Advertising (1 obra) · Business (1 obra) · Consumer Market Behavior and Pricing (1 obra) · Drug (1 obra) · Family medicine (1 obra) · Medical prescription (1 obra) · Medicine (1 obra) · Pharmaceutical industry and healthcare (1 obra) · Pharmacology (1 obra) · Pharmacology (1 obra)