Seungji Lee
Datos Biográficos
| ID | 6310540 |
|---|---|
| NOMBRE | Seungji Lee |
| NOMBRES | Seungji |
| APELLIDO | Lee |
| FIRMA | LEE S |
| AFILIACIONES | Clemson University |
| ORCID | 0000-0002-7279-9822 |
| VERIFICADO | Sí |
| TOTAL DE OBRAS | 2 |
| TOTAL DE CITAS | 1 |
| TOTAL COMO AUTOR | 2 |
| TOTAL COMO EDITOR | 0 |
| PRIMER AÑO DE PUBLICACIÓN | 2024 |
| AÑO MÁS RECIENTE DE PUBLICACIÓN | 2024 |
| ÍNDICE H | 1 |
The Effects of In-Stream Video Advertising on Ad Information Encoding
Although in-stream video advertising is common, its effects on advertisement (ad) information encoding remain unclear. We investigated the effects of in-stream video advertising by comparing two groups: those watching mid-roll (between the program) ads and those watching pre- and post-roll (before and after the program, respectively) ads. To elucidate how advertising content is encoded in the context of in-stream video advertising, we integrated …
Race, poverty, and space
The Effects of In-Stream Video Advertising on Ad Information Encoding
Although in-stream video advertising is common, its effects on advertisement (ad) information encoding remain unclear. We investigated the effects of in-stream video advertising by comparing two groups: those watching mid-roll (between the program) ads and those watching pre- and post-roll (before and after the program, respectively) ads. To elucidate how advertising content is encoded in the context of in-stream video advertising, we integrated …
Race, poverty, and space
Advertising (1 obras) · Affect (linguistics) (1 obras) · Behavioral Health and Interventions (1 obras) · Business (1 obras) · Cartography (1 obras) · Cognitive psychology (1 obras) · Communication (1 obras) · Context (archaeology) (1 obras) · Creativity in Education and Neuroscience (1 obras) · Demography (1 obras)