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The Effect of Expected Value on Attraction Effect Preference Reversals

Datos Bibliográficos

ID12166350
AutoresGeorge Farmer (0000-0003-2882-0310, Division of Neuroscience and Experimental Psychology University of Manchester Manchester UK, autor de correspondencia), Paul A Warren (0000-0002-4071-7650, Division of Neuroscience and Experimental Psychology University of Manchester Manchester UK), Wael El‐Deredy (0000-0002-9822-1092, Division of Neuroscience and Experimental Psychology University of Manchester Manchester UK), Andrew Howes (0000-0003-4251-1127, School of Computer Science University of Birmingham Birmingham UK)
Año2016
Volumen30
Número4
Páginas785-793
Fecha de publicación2016-12-19
Peer ReviewedSí
Open AccessSí
TipoARTICLE
RevistaJournal of Behavioral Decision Making (JOURNAL)
Identificadores de la revistaISSN: 0894-3257 • E-ISSN: 1099-0771
EditorialWiley (PUBLISHER • GB)
DOI10.1002/bdm.2001
PMID29081595
OpenAlexW2562195126
IdiomaEN
Citas recibidas5
Referencias citadas38

The attraction effect shows that adding a third alternative to a choice set can alter preference between the original two options. For over 30 years, this simple demonstration of context dependence has been taken as strong evidence against a class of parsimonious value-maximising models that evaluate alternatives independently from one another. Significantly, however, in previous demonstrations of the attraction effect alternatives are approximately equally valuable, so there was little consequence to the decision maker irrespective of which alternative was selected. Here we vary the difference in expected value between alternatives and provide the first demonstration that, although extinguished with large differences, this theoretically important effect persists when choice between alternatives has a consequence. We use this result to clarify the implications of the attraction effect, arguing that although it robustly violates the assumptions of value-maximising models, it does not eliminate the possibility that human decision making is optimal

Attraction · Choice set · Context (archaeology · Decision maker · Econometrics · Economics · Management science · Mathematical economics · Microeconomics · Preference · Set (abstract data type · Statistics · Value (mathematics · Behavioral Health and Interventions · Computer Science · Decision-Making and Behavioral Economics · Economic and Environmental Valuation · Mathematics

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    Open Access•Mikhail S Spektor, David Kellen et al.•Cognition•2022

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    Open Access•Sharlene He, Brian Sternthal et al.•Journal of Consumer Research•2023

  • Choice in Context

    Itamar Simonson, Amos Tversky•Journal of Marketing Research•1992

  • Multialternative decision field theory

    Robert M Roe, Jermone R Busemeyer et al.•Psychological Review•2001

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    Open Access•Amos Tversky, Itamar Simonson•Management Science•1993

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    Open Access•Colin Leys, Christophe Leys et al.•Journal of Experimental Social…•2013

  • Toward Understanding the Attraction Effect

    Srinivasan Ratneshwar, Allan D Shocker et al.•Journal of Consumer Research•1987

  • Adding Asymmetrically Dominated Alternatives

    Joel Huber, John W Payne et al.•Journal of Consumer Research•1982

  • Choice Based on Reasons

    Itamar Simonson•Journal of Consumer Research•1989

  • Knowledge, Information Mode, and the Attraction Effect

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Obras citantes distintas5
Citas por año1
Intervalo de citas2021 - 2024 (4)
Velocidad de citaciónrecent
Altamente citadoNo
Tipos de citaNeutras: 5
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