Nobody Really Wants to be Called Bossy or Domineering”

Feminist critique of media “industry speak”

Datos Bibliográficos

ID12909367
AutoresSamiyyah Black (Florida International University), Carolina Estrada (Florida International University), Mirza Carolina de la Fuente (Florida International University), Ashley Orozco (Florida International University), Andrew Trabazo (Florida International University), Sofia De La Vega (Florida International University), Robert Gutsche (0000-0001-6132-3493, Florida International University, autor de correspondencia)
Año2017
Volumen13
Número1
Páginas35-51
Fecha de publicación2017-11-22
Peer ReviewedSí
Open AccessNo
TipoARTICLE
RevistaJournalism Practice (JOURNAL)
Identificadores de la revistaISSN: 1751-2786 • E-ISSN: 1751-2794
EditorialTaylor & Francis (PUBLISHER • GB)
DOI10.1080/17512786.2017.1399812
OpenAlexW2768390232
IdiomaEN
Citas recibidas2
Referencias citadas37

This article examines talks given by 12 female media professionals at a Southern US university’s center on women in communication between 2013 and 2015 to identify the influence of hegemonic masculinity in industry speak about women and professionalism in the fields of journalism, advertising, and public relations. This paper applies a feminist critique of discussions about “work–life balance,” “leaning in,” “emotion,” and language about the role of technology and innovation in women’s careers, to argue that inherent in these discussions about media professionalism are traits that perpetuate binary notions of feminine–masculine traits of the workplace. As a whole, these messages fail to account for notions of intersectionality and perpetuate inequality and masculine power for future professionals

Hegemonic masculinity · Hegemony · Intersectionality · Journalism · Masculinity · Media studies · nobody · Political science · Politics · Power (physics · Sociology · Gender Diversity and Inequality · Gender Studies · Gender, Feminism, and Media · Law · Media, Gender, and Advertising · Psychology · Social Psychology