Evolving Role of Social Media in Health Promotion

Updated Responsibilities for Health Education Specialists

Datos Bibliográficos

ID15469244
AutoresMichael Stellefson (0000-0003-1717-4114, East Carolina University, autor de correspondencia), Samantha R Paige (0000-0001-6141-5099, University of Florida), Beth H Chaney (0000-0003-1679-715X, East Carolina University), J Don Chaney (East Carolina University)
Año2020
Volumen17
Número4
Páginas1153-1153
Fecha de publicación2020-02-12
Peer ReviewedSí
Open AccessSí
TipoARTICLE
RevistaInternational Journal of Environmental Research and Public Health (JOURNAL)
Identificadores de la revistaISSN: 1661-7827 • E-ISSN: 1660-4601
EditorialMultidisciplinary Digital Publishing Institute (PUBLISHER • CH)
DOI10.3390/ijerph17041153
PMID32059561
OpenAlexW3005788596
IdiomaEN
Citas recibidas47
Referencias citadas13

The use of social media in public health education has been increasing due to its ability to remove physical barriers that traditionally impede access to healthcare support and resources. As health promotion becomes more deeply rooted in Internet-based programming, health education specialists are tasked with becoming more competent in computer-mediated contexts that optimize both online and offline consumer health experiences. Generating a better understanding of the benefits and drawbacks to using social media in the field is important, since health education specialists continue to weigh its advantages against potential concerns and barriers to use. Accordingly, this Special Issue aims to explore social media as a translational health promotion tool by bridging principles of health education and health communication that examine (1) the method with which social media users access, negotiate, and create health information that is both actionable and impactful for diverse audiences; (2) strategies for overcoming challenges to using social media in health promotion; and (3) best practices for designing, implementing, and evaluating social media forums in public health. In this commentary, we discuss the updated communication and advocacy roles and responsibilities of health education specialists in the context of social media research and practice

Context (archaeology · Health care · Health communication · Health education · Health promotion · Negotiation · Political science · Public health · Public relations · Social media · Social science · Sociology · Health Literacy and Information Accessibility · Impact of Technology on Adolescents · Medicine · Nursing · Social Media in Health Education · Health Policy