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Dynamic versus static culture in international business

A study of Spanish banking in China

Datos Bibliográficos

ID20501732
AutoresYingying Zhang (0009-0003-0758-2832), Yingying Zhang-Zhang (0000-0001-5746-8200, Universidad Complutense de Madrid), Joaquín López Pascual (0000-0002-6236-9853, Universidad Complutense de Madrid), Joaquín Lopez‐Pascual
Año2012
Volumen19
Número4
Páginas588-611
Fecha de publicación2012-10-19
Peer ReviewedSí
Open AccessSí
TipoARTICLE
RevistaCross Cultural Management An International Journal (JOURNAL)
Identificadores de la revistaISSN: 1352-7606 • E-ISSN: 1758-6089
EditorialEmerald (PUBLISHER)
DOI10.1108/13527601211270039
OpenAlexW2005557361
IdiomaEN
Citas recibidas4
Referencias citadas44

Purpose The purpose of this paper is to empirically identify two types of cultural perspective in cross‐cultural management studies: dynamic versus static perspectives, in particular their interaction in the international business of the firm. Design/methodology/approach The paper adopts an exploratory approach using qualitative data. After two phases of data collection, the management by values concept is taken to identify both the manifested and latent levels of characteristics of these two different approaches to cross‐cultural management in international business. Findings The study results identify the characteristics of two cultural perspectives: dynamic versus static. Tables on static cultural comparison and the acculturation process illustrate their different natures and highlight their potential implications for further business and theoretical development. Originality/value The paper empirically identifies dynamic and static cultural perspectives in international business process, highlighting the relevance of distinguishing these two perspectives in the globalizing business world. The characteristics of dynamic and static culture illustrated build a base for further research in this line for international business and cross cultural management

Business · China · Dynamic Capabilities · Economics · International business · Knowledge management · Management · Originality · Political science · Qualitative research · Social science · Sociology · Computer Science · Cultural Differences and Values · International Business and FDI · International Student and Expatriate Challenges

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Obras citantes distintas4
Citas por año0,27
Intervalo de citas2011 - 2022 (12)
Velocidad de citaciónhistorical
Altamente citadoNo
Tipos de citaNeutras: 3
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