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Defusing the Cannon/Canon

An Organic Media Approach to Environmental Communication

Datos Bibliográficos

ID21192773
AutoresAntonio López (0000-0001-8683-9760), Antonio M López (0000-0002-6979-5783, WorldFish, autor de correspondencia)
Año2010
Volumen4
Número1
Páginas99-108
Fecha de publicación2010-03-01
Peer ReviewedSí
Open AccessNo
TipoARTICLE
RevistaEnvironmental Communication (JOURNAL)
Identificadores de la revistaISSN: 1752-4032 • E-ISSN: 1752-4040
EditorialInforma UK Limited (PUBLISHER • GB)
DOI10.1080/17524030903516522
OpenAlexW2043847197
IdiomaEN
Citas recibidas5
Referencias citadas6

In order to convey the dangers of climate change, many activists deploy the old canon of communication theory, which views mass media as a kind of "magic bullet." Influenced by theories such as George Lakoff's cognitive linguistics, they propose that environmentally "progressive" mass media frames can be aimed like a cannon at the "public mind." This article argues that such an effort mirrors a mechanistic strategy of industrial production and remains a "shallow" method of environmental communications. In response, it is argued that "organic media," like glasnost, is based on open and local contexts. This article concludes that "slow" and "small" communication environments can encourage biodiverse ecological intelligence, an approach that embodies a sustainable and "deep" methodology

Aesthetics · Art · Business · Canon · Cognition · Cognitive linguistics · Environmental ethics · Magic bullet · Mass media · New media · Political science · Sociology · Climate Change Communication and Perception · Computer Science · Law · Philosophy · Psychology

  • Merging Duke Energy and Progress Energy

    Meagan Kittle Autry, Ashley Rose Kelly•Environmental Communication•2012

  • Ecomedia Literacy’s El Buen Vivir/Sumak Kawsay

    Sarawi Andrango, Darío Iza Pilaquinga et al.•Environmental Communication•2024

  • Sea-Level Rise Risk Communication

    Michelle Covi, Michelle Peppina Covi et al.•Environmental Communication•2016

  • Framing sustainability

    Open Access•Prithi Nambiar•Global Media and Communication•2014

  • Energy Policy in A merican Faith Communities

    Open Access•Patricia K Townsend•Culture Agriculture Food and…•2013

  • Grassroots Postmodernism

    Gustavo Esteva, Madhu Suri Prakash•Grassroots Postmodernism•1998

  • The conduit metaphor

    Open Access•Michael J Reddy•Metaphor and thought•1993

  • Monocultures of the mind

    Vandana Shiva•Monocultures of the mind•1993

  • Spinning Our Way to Sustainability

    Open Access•Robert J Brulle, J Craig Jenkins•Organization & Environment•2006

  • Image Politics

    Kevin Michael Deluca•Image Politics•2012

  • The Propaganda Model

    Edward S Herman•Journalism Studies•2000

Obras citantes distintas5
Citas por año0,36
Intervalo de citas2012 - 2024 (13)
Velocidad de citaciónrecent
Altamente citadoNo
Tipos de citaNeutras: 5

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