Beyond utility

E-government serves as a vital channel for citizen interactions with the public sector, where user enjoyment is of paramount importance.To date, few studies have comprehensively examined the determinants of citizen enjoyment in e-government.To address this research gap, we administered a survey and gathered data from 363 Australian residents using myGov for tax filing.Our analysis revealed a pronounced discrepancy between reported enjoyment and the intention to continue using the services.Although users demonstrated a strong intent to use e-government services, this intent did not uniformly align with enjoyment.Additionally, informed by self-determination theory, we developed and tested an e-government service enjoyment model to study the impacts of effort expectancy, technophilia, technology humanness, and engagement in fostering user enjoyment.Unexpectedly, the results showed that information privacy concerns, commonly seen as a deterrent in e-government adoption, did not significantly affect enjoyment.Our findings advance the discourse on e-government service improvement

Business · E-Government · Information and Communications Technology · Internet privacy · Unpacking · World Wide Web · Computer Science · ICT Impact and Policies · Marketing