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Bush Podpreneurs

How Rural Women Podcast Producers Are Building Digital and Social Connectivity

Datos Bibliográficos

ID21835339
AutoresMaria Rae (0000-0002-3366-620X), Kirsten Diprose
Año2025
Volumen32
Número2
Páginas333-352
Fecha de publicación2025-07-03
Peer ReviewedSí
Open AccessSí
TipoARTICLE
RevistaJournal of Radio & Audio Media (JOURNAL)
Identificadores de la revistaISSN: 1937-6529 • E-ISSN: 1937-6537
EditorialInforma UK Limited (PUBLISHER • GB)
DOI10.1080/19376529.2024.2328690
OpenAlexW4392809884
IdiomaEN
Citas recibidas4
Referencias citadas49

Digital media has the potential to empower rural women who are increasingly producing their own independent podcasts.This research examines the opportunities and challenges that podcasts hold for amplifying rural women's voices.From interviews with Australian producers, we found they were motivated to tell stories, build communities, and connect with audiences.They also wanted to promote businesses, create professional networks, share technical information, and make an income.Although these independent producers wanted to build alternative forms of social capital another aim was to monetize their podcasts into economic capital.Therefore, we argue these women are bush podpreneurs who contribute to rural digital and social connectivity

Advertising · Business · Media studies · Social media · Sociology · World Wide Web · Computer Science · Media and Digital Communication · Media Studies and Communication · Radio, Podcasts, and Digital Media

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Obras citantes distintas4
Citas por año4
Intervalo de citas2025 - 2026 (2)
Velocidad de citacióncurrent
Altamente citadoNo
Tipos de citaNeutras: 4
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