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Basic Premises of Multidimensional Attitude Change Theory

An Experimental Analysis

Datos Bibliográficos

ID2269331
AutoresJoseph Woelfel (0000-0002-7089-4260, University at Albany, State University of New York, autor de correspondencia), James Gillham, James R Gillham (Texas Tech University), Michael J Cody (0009-0002-5218-4772, University at Buffalo, State University of New York), Richard A Holmes
Año1980
Volumen6
Número2
Páginas153-167
Fecha de publicación1980-01-01
Peer ReviewedSí
Open AccessSí
TipoARTICLE
RevistaHuman Communication Research (JOURNAL)
Identificadores de la revistaISSN: 0360-3989 • E-ISSN: 1468-2958
EditorialOxford University Press (OUP) (PUBLISHER)
DOI10.1111/j.1468-2958.1980.tb00135.x
OpenAlexW2147214586
IdiomaEN
Citas recibidas15
Referencias citadas26

Multidimensional attitude change models propose that (1) stimuli defining the domain of attitudes may consist of a multidimensional rather than unidimensional pattern; (2) stimuli associated with each other in the persuasion process will converge with each other in the multidimensional attitude domain. These two propositions receive clear support from three of the hypotheses tested in four-panel cohort data, which analyses show to be multidimensional. The sources of a persuasive message converge on the position they advocate. Multiple sources converge on each other. The findings provided partial support for two other hypotheses on the convergence of self-concept with advocated position and with sources of a persuasive message. A final, somewhat tangential hypothesis also receives clear support: existential associations of concepts are more effective than hortatory associations. These results support further development of multidimensional attitude change models

Attitude change · Cognitive psychology · Convergence (economics · Domain (mathematical analysis · Persuasion · Position (finance · Mathematics · Opinion Dynamics and Social Influence · Psychology · Social and Intergroup Psychology · Social Media and Politics · Social Psychology

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Obras citantes distintas15
Citas por año0,33
Intervalo de citas1980 - 2022 (43)
Velocidad de citaciónhistorical
Altamente citadoNo
Tipos de citaNeutras: 15
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