Effects of promotion on pharmaceutical demand
Datos Bibliográficos
| ID | 4596056 |
|---|---|
| Autores | John I Mackowiak (University of North Carolina at Chapel Hill), Jean Paul Gagnon (0009-0003-3959-4918, University of North Carolina at Chapel Hill) |
| Idioma | EN |
| Citas recibidas | 1 |
| Referencias citadas | 3 |
Advertising · Business · Economics · Expansive · Market share · Microeconomics · Price elasticity of demand · Promotion (chess · Pharmaceutical industry and healthcare · Marketing
| Altamente citado | No |
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