Innovating Qualitative Framing Analysis for Purposes of Media Analysis Within Public Health Inquiry

Datos Bibliográficos

ID4679051
AutoresKristen Foley (0000-0002-8169-8652, Flinders University, autor de correspondencia), P Ward (0000-0002-5559-9714, Flinders University, Adelaide, South Australia, Australia), Darlene Mcnaughton (0000-0002-0131-5966, Flinders University)
Año2019
Volumen29
Número12
Páginas1810-1822
Fecha de publicación2019-10-01
Peer ReviewedSí
Open AccessSí
TipoARTICLE
RevistaQualitative Health Research (JOURNAL)
Identificadores de la revistaISSN: 1049-7323 • E-ISSN: 1552-7557
EditorialSAGE Publications Inc (PUBLISHER)
DOI10.1177/1049732319826559
PMID30741096
OpenAlexW2913196863
IdiomaEN
Citas recibidas32
Referencias citadas45

Public health is said to lack methodological diversity and creativity in media analysis. Although the framing paradigm offers important conceptual and operational insights for undertaking media analysis in public health research, frames are described as "elusive" to measure with their analysis a "methodological black box." With this article, we aim to foster creative thinking around media analysis in public health and to make the "black box" of framing analysis more transparent, by illustrating the innovation and application of a qualitative framing analysis technique in original public health research. We provide a "how to" guide for this framing analysis method and use data to illustrate methodological challenges encountered during the research. The findings drawn from this method are contrasted with findings gained from thematic analysis applied to the same data. The article concludes by considering the benefits of this type of framing analysis within public health scholarship

Content analysis · Framing (construction · Political science · Public health · Public relations · Qualitative analysis · Qualitative research · Social science · Sociology · Climate Change Communication and Perception · Engineering · Media Influence and Health · Media Studies and Communication · Medicine · Nursing · Psychology