Immediate and Delayed Responses to a Carter-Ford Debate

Assessing Public Opinion

Datos Bibliográficos

ID7362864
AutoresGladys Engel Lang, Kurt Lang
Año1978
Volumen42
Número3
Páginas322-322
Fecha de publicación1978-01-01
Peer ReviewedSí
Open AccessNo
TipoARTICLE
RevistaPublic Opinion Quarterly (JOURNAL)
Identificadores de la revistaISSN: 0033-362X • E-ISSN: 1537-5331
EditorialOxford University Press (OUP) (PUBLISHER)
DOI10.1086/268456
OpenAlexW2066529784
IdiomaEN
Citas recibidas15
Referencias citadas1

The televised Carter-Ford debate elicited consistently more favorable responses among young voters viewing in a lecture hall under controlled conditions and responding immediately afterward than among a comparable group who viewed it in settings of their own choice and whose reactions were obtained only after a lapse of four to seven days. Where the immediately-after reactions divided very much along partisan lines, the gains Ford registered among respondents of all political persuasions in the week following are attributed to contamination by published poll results about the Carter performance, criticism of the debate format, and other media coverage of the debate. Such findings underEne the futility of tracing a particular response during a campaign to a specific message without taking into account the total communication environment

Criticism · Political science · Politics · Public opinion · Sociology · Electoral Systems and Political Participation · Law · Media Influence and Politics · Psychology · Social Media and Politics · Social Psychology