Positioning Rationality and Emotion: Rationality Is Up and Emotion Is Down

Luca Cian, Aradhna Krishna, Norbert Schwarz

It's a Trap! Instructional Manipulation Checks Prompt Systematic Thinking on 'Tricky' Tasks

David J. Hauser, Norbert Schwarz • 2015

Happy Marriage, Happy Life? Marital Quality and Subjective Well‐being in Later Life

Jennifer C. Cornman, Norbert Schwarz, Vicki A. Freedman, D. Carr • 2014

Measuring Time Use of Older Couples

Norbert Schwarz, Frank Stafford, Vicki A. Freedman, F. Conrad • 2013

Numerosity and Consumer Behavior How to Make a 29% Increase Look Bigger: The Unit Effect in Option Comparisons Illusionary Progress in Loyalty Programs: Magnitudes, Reward Distances, and Step-Size Ambiguity Years, Months, and Days versus 1, 12, and 365: The Influence of Units versus Numbers How and Why 1 Year Differs from 365 Days: A Conversational Logic Analysis of Inferences from the Granularity of Quantitative Expressions Small Sounds, Big Deals: Phonetic Symbolism Effects in Pricing

Y. Charles Zhang, Christophe Lembregts, Mario Pandelaere, Ashwani Monga, Robin A. Coulter, Keith S. Coulter, Rajesh Bagchi, Rashmi Adaval, Norbert Schwarz, Barbara Briers, X. Li • 2013

The Presenter's Paradox: Figure 1.

Kathryn Weaver, Stella Maris García, Norbert Schwarz • 2012

How and Why 1 Year Differs from 365 Days: A Conversational Logic Analysis of Inferences from the Granularity of Quantitative Expressions

Y. Charles Zhang, Norbert Schwarz • 2012

Will This Trip Really Be Exciting? The Role of Incidental Emotions in Product Evaluation

Norbert Schwarz, H. Kim, K. Park • 2010

Time Use and Subjective Well-Being in France and the U.S.

David Schkade, Alan B. Krueger, Daniel Kahneman, Arthur A. Stone, Norbert Schwarz, C. Fischler • 2009

Of Frog Wines and Frowning Watches: Semantic Priming, Perceptual Fluency, and Brand Evaluation

Aparna A. Labroo, Norbert Schwarz, R. Dhar • 2008

Attitude Research: Between Ockham's Razor and the Fundamental Attribution Error

Norbert Schwarz • 2006

How Warnings about False Claims Become Recommendations

Denise C. Park, Ian Skurnik, Norbert Schwarz, C. Yoon • 2005

Self-Reports in Consumer Research: The Challenge of Comparing Cohorts and Cultures

Norbert Schwarz • 2003

Cognition and Survey Research

Susan Schechter, Monroe G. Sirken, Judith M. Tanur, Raymond Czaja, Douglas J. Herrmann, Roger Tourangeau, Norbert Schwarz • 2000

Warmer and More Social: Recent Developments in Cognitive Social Psychology

Norbert Schwarz • 1998

Book reviews

Norbert Schwarz • 1992

Social Information Processing and Survey Methodology.

Hans-J. Hippler, Norbert Schwarz, D.F. Alwin, S. Sudman • 1989