Processing strategy moderates the cultivation effect

L J Shrum

A Cultural History of Work in Antiquity

L J Shrum, Ephraim Lytle, C.A. Russell • 2021

A Cultural History of Work in Antiquity

L J Shrum, Ephraim Lytle, C.A. Russell • 2020

Undermining the Restorative Potential of Compensatory Consumption: A Product's Explicit Identity Connection Impedes Self-Repair

L J Shrum, Nimish Rustagi • 2019

Conspicuous Consumption versus Charitable Behavior in Response to Social Exclusion: A Differential Needs Explanation

L J Shrum, J. Lee • 2012

An Online Process Model of Second-Order Cultivation Effects: How Television Cultivates Materialism and Its Consequences for Life Satisfaction

James E. Burroughs, Aric Rindfleisch, L J Shrum, J. Lee • 2011

The Influence of Self-Construal on Impulsive Consumption

L J Shrum, Y. Zhang • 2009

The Implications of Survey Method for Measuring Cultivation Effects

L J Shrum • 2007

Phonetic Symbolism and Brand Name Preference

Tina M. Lowrey, L J Shrum • 2007

Television's Cultivation of Material Values

James E. Burroughs, Aric Rindfleisch, L J Shrum • 2005

The Effects of Television Consumption on Social Perceptions: The Use of Priming Procedures to Investigate Psychological Processes

Robert S. Wyer, Jr. , Thomas C. O'Guinn et al. • 1998

The Role of Source Confusion in Cultivation Effects May Depend on Processing Strategy A Comment on Mares (1996)

L J Shrum • 1997

Toward an Understanding of Consumer Ambivalence

Tina M. Lowrey, CELE OTNES, L J Shrum • 1997

Psychological Processes Underlying Cultivation Effects Further Tests of Construct Accessibility

L J Shrum • 1996