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Sholpan Smagulova

Biographic Data

ID10057302
NAMESholpan Smagulova
GIVEN NAMESSholpan
FAMILY NAMESmagulova
SIGNATURESMAGULOVA S
AFFILIATIONSUniversity of International Business
ORCID0000-0001-5485-4018
VERIFIEDYes
TOTAL WORKS2
TOTAL CITATIONS0
WORKS AS AUTHOR2
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2025
LATEST PUBLICATION YEAR2026
H-INDEX0
  • Cognitive poetics of implicit pragmatic meaning in advertising discourse

    Open Access•Aida Nurbayeva, Gulzhan Tulekova et al.•ARTICLE•Open Linguistics•2026

    This article examines how implicit pragmatic meaning operates in contemporary advertising discourse and argues that it functions not as a peripheral stylistic effect, but as a central mechanism of persuasive design. Drawing on a corpus of advertising campaigns published between 2021 and 2025, the study develops an integrative analytical model that combines the pragmatic analysis of presupposition and implicature with the examination of intentiona…

  • The evolution and development of public administration digitalization

    Open Access•Sholpan Smagulova, Dostiyar Bastykov et al.•ARTICLE•Cogent Social Sciences•2025

    Assessing the state of the mapping level and prospects for digitalization of public administration in the global economy over the past 40 years through the implementation of bibliometric analysis. In this study, an in-depth bibliometric analysis of 3097 publications in the Scopus, RSCI and CNKI database for the period from 1985 to 2024 was conducted using the ‘VOSviewer’ application program. Based on bibliometric analysis, the evolution of digita…

No prominent works on this page.

  • The evolution and development of public administration digitalization

    Open Access•Sholpan Smagulova, Dostiyar Bastykov et al.•ARTICLE•Cogent Social Sciences•2025

    Assessing the state of the mapping level and prospects for digitalization of public administration in the global economy over the past 40 years through the implementation of bibliometric analysis. In this study, an in-depth bibliometric analysis of 3097 publications in the Scopus, RSCI and CNKI database for the period from 1985 to 2024 was conducted using the ‘VOSviewer’ application program. Based on bibliometric analysis, the evolution of digita…

  • Cognitive poetics of implicit pragmatic meaning in advertising discourse

    Open Access•Aida Nurbayeva, Gulzhan Tulekova et al.•ARTICLE•Open Linguistics•2026

    This article examines how implicit pragmatic meaning operates in contemporary advertising discourse and argues that it functions not as a peripheral stylistic effect, but as a central mechanism of persuasive design. Drawing on a corpus of advertising campaigns published between 2021 and 2025, the study develops an integrative analytical model that combines the pragmatic analysis of presupposition and implicature with the examination of intentiona…

Cognition (1 work) · Covert (1 work) · Discourse Analysis in Language Studies (1 work) · Dynamics (music) (1 work) · E-Government and Public Services (1 work) · Geography (1 work) · Implicature (1 work) · Interpretation (philosophy) (1 work) · Language, Metaphor, and Cognition (1 work) · Law (1 work)

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