Norhayah Zulkifli
Biographic Data
| ID | 10057576 |
|---|---|
| NAME | Norhayah Zulkifli |
| GIVEN NAMES | Norhayah |
| FAMILY NAME | Zulkifli |
| SIGNATURE | ZULKIFLI N |
| AFFILIATIONS | University of Selangor |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Factors influencing intention for reusing virtual reality (VR) at theme parks: The mediating role of visitors satisfaction
This paper investigates the factors that influence visitors’ intention to reuse virtual reality (VR) in theme parks in Malaysia, specifically focusing on perceived usefulness, perceived ease of use, enjoyment, and compatibility, as well as the mediating role of visitor satisfaction. A field survey was conducted with 357 visitors using a quantitative research design, and the collected data was analyzed using SPSS and Smart-PLS software. The result…
No prominent works on this page.
Factors influencing intention for reusing virtual reality (VR) at theme parks: The mediating role of visitors satisfaction
This paper investigates the factors that influence visitors’ intention to reuse virtual reality (VR) in theme parks in Malaysia, specifically focusing on perceived usefulness, perceived ease of use, enjoyment, and compatibility, as well as the mediating role of visitor satisfaction. A field survey was conducted with 357 visitors using a quantitative research design, and the collected data was analyzed using SPSS and Smart-PLS software. The result…
Advertising (1 works) · Augmented Reality Applications (1 works) · Business (1 works) · Computer Science (1 works) · Consumer Retail Behavior Studies (1 works) · Engineering (1 works) · Human–computer interaction (1 works) · Psychology (1 works) · Reuse (1 works) · Virtual reality (1 works)