Muhammad Farhan Kriswandwitanaya
Biographic Data
| ID | 10116940 |
|---|---|
| NAME | Muhammad Farhan Kriswandwitanaya |
| GIVEN NAMES | Muhammad Farhan |
| FAMILY NAME | Kriswandwitanaya |
| SIGNATURE | KRISWANDWITANAYA M F |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
The Potential of the Spice Route as an Instrument of Nation Branding and Promotion for Indonesia
Indonesia's Spice Route, historically a vital trade network, is now being strategically leveraged for nation branding, cultural diplomacy, and economic promotion. This study employs a SWOT analysis to evaluate Indonesia's strengths, weaknesses, opportunities, and threats in revitalizing the Spice Route. Findings highlight Indonesia’s rich spice heritage, government initiatives such as Indonesia Spice Up the World, and efforts to gain UNESCO recog…
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The Potential of the Spice Route as an Instrument of Nation Branding and Promotion for Indonesia
Indonesia's Spice Route, historically a vital trade network, is now being strategically leveraged for nation branding, cultural diplomacy, and economic promotion. This study employs a SWOT analysis to evaluate Indonesia's strengths, weaknesses, opportunities, and threats in revitalizing the Spice Route. Findings highlight Indonesia’s rich spice heritage, government initiatives such as Indonesia Spice Up the World, and efforts to gain UNESCO recog…