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Neha Kaur Chhabra

Biographic Data

ID10128392
NAMENeha Kaur Chhabra
GIVEN NAMESNeha Kaur
FAMILY NAMEChhabra
SIGNATURECHHABRA N K
VERIFIEDNo
TOTAL WORKS2
TOTAL CITATIONS0
WORKS AS AUTHOR2
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2023
H-INDEX0
  • Online to Offline

    Open Access•Neha Kaur Chhabra, Neha Chhabra•ARTICLE•ShodhKosh: Journal of Visual and…•2023

    The advancement of information and communication technologies is widely acknowledged as a crucial contributor to cultural influence. Social media platforms such as Instagram and Facebook offer innovative ways to share digitized images and videos effortlessly, at no cost, and in real time. The emergence of social media marks a significant milestone in the digital marketing era. This study examines the comparative effectiveness of Instagram ads ove…

  • Use of Social Media in Arts Marketing

    Open Access•Neha Kaur Chhabra, Neha Chhabra et al.•ARTICLE•ShodhKosh: Journal of Visual and…•2023

    Social media has revolutionised the marketing landscape and the art industry is not untouched. The present study explores the utilization of social media for marketing within the art sector, synthesizing various research findings to provide a comprehensive understanding of its impact and effectiveness. By examining diverse studies, the review emphasizes the role of social media platforms as effective tools for promoting art, engaging audiences, a…

No prominent works on this page.

  • Online to Offline

    Open Access•Neha Kaur Chhabra, Neha Chhabra•ARTICLE•ShodhKosh: Journal of Visual and…•2023

    The advancement of information and communication technologies is widely acknowledged as a crucial contributor to cultural influence. Social media platforms such as Instagram and Facebook offer innovative ways to share digitized images and videos effortlessly, at no cost, and in real time. The emergence of social media marks a significant milestone in the digital marketing era. This study examines the comparative effectiveness of Instagram ads ove…

  • Use of Social Media in Arts Marketing

    Open Access•Neha Kaur Chhabra, Neha Chhabra et al.•ARTICLE•ShodhKosh: Journal of Visual and…•2023

    Social media has revolutionised the marketing landscape and the art industry is not untouched. The present study explores the utilization of social media for marketing within the art sector, synthesizing various research findings to provide a comprehensive understanding of its impact and effectiveness. By examining diverse studies, the review emphasizes the role of social media platforms as effective tools for promoting art, engaging audiences, a…

Advertising (2 works) · Business (2 works) · Computer Science (2 works) · Consumer Behavior in Brand Consumption and Identification (2 works) · Digital Marketing and Social Media (2 works) · Marketing (2 works) · Technology Adoption and User Behaviour (2 works) · Art (1 work) · Internet privacy (1 work) · Online and offline (1 work)

Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae