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Monika Dasharath Gorkhe

Biographic Data

ID10130117
NAMEMonika Dasharath Gorkhe
GIVEN NAMESMonika Dasharath
FAMILY NAMEGorkhe
SIGNATUREGORKHE M D
AFFILIATIONSSymbiosis International University
VERIFIEDNo
TOTAL WORKS2
TOTAL CITATIONS0
WORKS AS AUTHOR2
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2024
H-INDEX0
  • Role of Augmented Reality and Virtual Reality (Ar/Vr) in Customer Engagement

    Open Access•Shital Gujarathi, Shivaji Tukaram Mane et al.•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    This research paper investigates the pivotal role of Augmented Reality (AR) and Virtual Reality (VR) in revolutionizing customer engagement strategies. Through a quantitative methodology involving 321 managerial participants, the study scrutinizes the impact of AR and VR technologies on customer interactions, perceptions, and brand engagement. Findings reveal that both AR and VR significantly influence customer engagement, as evidenced by their p…

  • Prediction of Financial Distress in Selected FMCG Companies Using the Altman Z-Score Model

    Open Access•Monika Dasharath Gorkhe, Asmita Satish Khartode•ARTICLE•ShodhKosh: Journal of Visual and…•2023

    Financial statement analysis has played a crucial role in evaluating a company's potential for financial difficulties, such as its ability to repay debts. Initially, credit suppliers utilized financial statement analysis to assess the creditworthiness of borrowers. However, in today's landscape, financial statement analysis has become widespread, involving a diverse range of ratios and catering to various users which include the suppliers, commer…

No prominent works on this page.

  • Prediction of Financial Distress in Selected FMCG Companies Using the Altman Z-Score Model

    Open Access•Monika Dasharath Gorkhe, Asmita Satish Khartode•ARTICLE•ShodhKosh: Journal of Visual and…•2023

    Financial statement analysis has played a crucial role in evaluating a company's potential for financial difficulties, such as its ability to repay debts. Initially, credit suppliers utilized financial statement analysis to assess the creditworthiness of borrowers. However, in today's landscape, financial statement analysis has become widespread, involving a diverse range of ratios and catering to various users which include the suppliers, commer…

  • Role of Augmented Reality and Virtual Reality (Ar/Vr) in Customer Engagement

    Open Access•Shital Gujarathi, Shivaji Tukaram Mane et al.•ARTICLE•ShodhKosh: Journal of Visual and…•2024

    This research paper investigates the pivotal role of Augmented Reality (AR) and Virtual Reality (VR) in revolutionizing customer engagement strategies. Through a quantitative methodology involving 321 managerial participants, the study scrutinizes the impact of AR and VR technologies on customer interactions, perceptions, and brand engagement. Findings reveal that both AR and VR significantly influence customer engagement, as evidenced by their p…

Psychology (2 works) · Actuarial science (1 work) · AI in Service Interactions (1 work) · Augmented reality (1 work) · Business (1 work) · Computer Science (1 work) · Computer-mediated reality (1 work) · Customer engagement (1 work) · Digital Marketing and Social Media (1 work) · Financial distress (1 work)

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