Kuliesh Hanna
Biographic Data
| ID | 10134555 |
|---|---|
| NAME | Kuliesh Hanna |
| GIVEN NAMES | Kuliesh |
| FAMILY NAME | Hanna |
| SIGNATURE | HANNA K |
| AFFILIATIONS | Universidad Modelo |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2026 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
The Evolution of the Communicative Role of a Professional Model in the Structure of Modern Visual Marketing
The article explores the transformation of the professional model from a figure of product display into a communicative agent within modern visual marketing. The article aims to trace this evolution and to define the functions through which the model produces brand meaning, mediates recognition, and shapes audience identification. The study's relevance stems from the expansion of digital platforms, the rise of image-centered communication, and th…
No prominent works on this page.
The Evolution of the Communicative Role of a Professional Model in the Structure of Modern Visual Marketing
The article explores the transformation of the professional model from a figure of product display into a communicative agent within modern visual marketing. The article aims to trace this evolution and to define the functions through which the model produces brand meaning, mediates recognition, and shapes audience identification. The study's relevance stems from the expansion of digital platforms, the rise of image-centered communication, and th…
Consumer Behavior in Brand Consumption and Identification (1 work) · Digital Media and Visual Art (1 work) · Media, Gender, and Advertising (1 work) · Novelty (1 work) · Social media (1 work) · Visibility (1 work) · Visual Communication (1 work) · Visual culture (1 work) · Visual rhetoric (1 work)