A V Aravindan
Biographic Data
| ID | 10249627 |
|---|---|
| NAME | A V Aravindan |
| GIVEN NAMES | A V |
| FAMILY NAME | Aravindan |
| SIGNATURE | ARAVINDAN A V |
| AFFILIATIONS | Institute of Engineering |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2026 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Strategic Digital Storytelling and Corporate Branding
Strategic digital storytelling has become a pivotal concept in modern corporate branding, evolving communication methods from fixed promotional messaging into interactive narrative involvement. This research explores the impact of storytelling frameworks on corporate identity formation, audience involvement, and narrative significance within digital contexts. Leveraging narrative theory, media convergence research, branding studies, and education…
No prominent works on this page.
Strategic Digital Storytelling and Corporate Branding
Strategic digital storytelling has become a pivotal concept in modern corporate branding, evolving communication methods from fixed promotional messaging into interactive narrative involvement. This research explores the impact of storytelling frameworks on corporate identity formation, audience involvement, and narrative significance within digital contexts. Leveraging narrative theory, media convergence research, branding studies, and education…
Conceptual framework (1 work) · Corporate Identity and Reputation (1 work) · Digital media (1 work) · Digital Storytelling (1 work) · Digital Storytelling and Education (1 work) · Interactivity (1 work) · Media Influence and Health (1 work) · Narrative (1 work) · Narrative inquiry (1 work) · Narrative network (1 work)