Waseef Jamal
Biographic Data
| ID | 1057702 |
|---|---|
| NAME | Waseef Jamal |
| GIVEN NAMES | Waseef |
| FAMILY NAME | Jamal |
| SIGNATURE | JAMAL W |
| AFFILIATIONS | Institute of Management Sciences Peshawar |
| VERIFIED | No |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2018 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 0 |
What Drives Followers-Influencer Intention in Influencer Marketing? The Perspectives of Emotional Attachment and Quality of Information
This study aims to determine to which extent perceived information quality and emotional attachment with digital influencers can shape the purchase intention of consumers while considering the mediating effects of perceived influence and the moderating effects of influencer reputation. A hypothetical model is tested based on social learning and media dependency theories. The response of 298 online users was analyzed by using Smart PLS-SEM. Result…
Interoperable Internet-of-Things platform for smart home system using Web-of-Objects and cloud
An internet of software defined cognitive radio ad-hoc networks based on directional antenna for smart environments
No prominent works on this page.
Interoperable Internet-of-Things platform for smart home system using Web-of-Objects and cloud
An internet of software defined cognitive radio ad-hoc networks based on directional antenna for smart environments
What Drives Followers-Influencer Intention in Influencer Marketing? The Perspectives of Emotional Attachment and Quality of Information
This study aims to determine to which extent perceived information quality and emotional attachment with digital influencers can shape the purchase intention of consumers while considering the mediating effects of perceived influence and the moderating effects of influencer reputation. A hypothetical model is tested based on social learning and media dependency theories. The response of 298 online users was analyzed by using Smart PLS-SEM. Result…
Computer Science (3 works) · Engineering (2 works) · Telecommunications (2 works) · Advanced MIMO Systems Optimization (1 work) · Advertising (1 work) · Antenna (radio) (1 work) · Base station (1 work) · Brand awareness (1 work) · Business (1 work) · Cloud computing (1 work)