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Eunseong Cho

Biographic Data

ID10719399
NAMEEunseong Cho
GIVEN NAMESEunseong
FAMILY NAMECho
SIGNATURECHO E
AFFILIATIONSKwangwoon University
ORCID0000-0003-1818-0532
VERIFIEDNo
TOTAL WORKS3
TOTAL CITATIONS0
WORKS AS AUTHOR3
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2015
LATEST PUBLICATION YEAR2022
H-INDEX0
  • An Updated Guideline for Assessing Discriminant Validity

    Open Access•Mikko Rönkkö, Eunseong Cho•ARTICLE•Organizational Research Methods•2022

    Discriminant validity was originally presented as a set of empirical criteria that can be assessed from multitrait-multimethod (MTMM) matrices. Because datasets used by applied researchers rarely lend themselves to MTMM analysis, the need to assess discriminant validity in empirical research has led to the introduction of numerous techniques, some of which have been introduced in an ad hoc manner and without rigorous methodological support. We re…

  • Making Reliability Reliable

    Open Access•Eunseong Cho•ARTICLE•Organizational Research Methods•2016

    The current conventions for test score reliability coefficients are unsystematic and chaotic. Reliability coefficients have long been denoted using names that are unrelated to each other, with each formula being generated through different methods, and they have been represented inconsistently. Such inconsistency prevents organizational researchers from understanding the whole picture and misleads them into using coefficient alpha unconditionally…

  • Cronbach’s Coefficient Alpha

    Open Access•Eunseong Cho, Seonghoon Kim•ARTICLE•Organizational Research Methods•2015

    This study disproves the following six common misconceptions about coefficient alpha: (a) Alpha was first developed by Cronbach. (b) Alpha equals reliability. (c) A high value of alpha is an indication of internal consistency. (d) Reliability will always be improved by deleting items using “alpha if item deleted.” (e) Alpha should be greater than or equal to .7 (or, alternatively, .8). (f) Alpha is the best choice among all published reliability …

No prominent works on this page.

  • Cronbach’s Coefficient Alpha

    Open Access•Eunseong Cho, Seonghoon Kim•ARTICLE•Organizational Research Methods•2015

    This study disproves the following six common misconceptions about coefficient alpha: (a) Alpha was first developed by Cronbach. (b) Alpha equals reliability. (c) A high value of alpha is an indication of internal consistency. (d) Reliability will always be improved by deleting items using “alpha if item deleted.” (e) Alpha should be greater than or equal to .7 (or, alternatively, .8). (f) Alpha is the best choice among all published reliability …

  • Making Reliability Reliable

    Open Access•Eunseong Cho•ARTICLE•Organizational Research Methods•2016

    The current conventions for test score reliability coefficients are unsystematic and chaotic. Reliability coefficients have long been denoted using names that are unrelated to each other, with each formula being generated through different methods, and they have been represented inconsistently. Such inconsistency prevents organizational researchers from understanding the whole picture and misleads them into using coefficient alpha unconditionally…

  • An Updated Guideline for Assessing Discriminant Validity

    Open Access•Mikko Rönkkö, Eunseong Cho•ARTICLE•Organizational Research Methods•2022

    Discriminant validity was originally presented as a set of empirical criteria that can be assessed from multitrait-multimethod (MTMM) matrices. Because datasets used by applied researchers rarely lend themselves to MTMM analysis, the need to assess discriminant validity in empirical research has led to the introduction of numerous techniques, some of which have been introduced in an ad hoc manner and without rigorous methodological support. We re…

Computer Science (3 works) · Mathematics (3 works) · Psychometric Methodologies and Testing (3 works) · Multi-Criteria Decision Making (2 works) · Psychometrics (2 works) · Reliability (semiconductor) (2 works) · Statistics (2 works) · Advanced Statistical Methods and Models (1 work) · Advanced Statistical Modeling Techniques (1 work) · Algorithm (1 work)

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