Munni Akter
Biographic Data
| ID | 10968397 |
|---|---|
| NAME | Munni Akter |
| GIVEN NAMES | Munni |
| FAMILY NAME | Akter |
| SIGNATURE | AKTER M |
| ORCID | 0009-0001-6501-9891 |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
The influence of celebrity credibility, attractiveness, and social media influence on trustworthiness, perceived quality, and purchase intention for natural beauty care products
The growing importance of natural beauty care products among consumers is increasingly driven by social media networks, which play a substantial role in promoting sustainable consumption. This study examines the influence of Celebrity Credibility, Celebrity Attractiveness, and Social Media Influence on Trustworthiness and how Trustworthiness and Social Media Influence affect Perceived Quality and Purchase Intention for natural beauty care product…
No prominent works on this page.
The influence of celebrity credibility, attractiveness, and social media influence on trustworthiness, perceived quality, and purchase intention for natural beauty care products
The growing importance of natural beauty care products among consumers is increasingly driven by social media networks, which play a substantial role in promoting sustainable consumption. This study examines the influence of Celebrity Credibility, Celebrity Attractiveness, and Social Media Influence on Trustworthiness and how Trustworthiness and Social Media Influence affect Perceived Quality and Purchase Intention for natural beauty care product…
Advertising (1 works) · Aesthetics (1 works) · Art (1 works) · Attractiveness (1 works) · Beauty (1 works) · Business (1 works) · Consumer Perception and Purchasing Behavior (1 works) · Credibility (1 works) · Customer Service Quality and Loyalty (1 works) · Perceived quality (1 works)