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Viviane Ruellot

Biographic Data

ID110189
NAMEViviane Ruellot
GIVEN NAMESViviane
FAMILY NAMERuellot
SIGNATURERUELLOT V
AFFILIATIONSWestern Michigan University
VERIFIEDNo
TOTAL WORKS1
TOTAL CITATIONS5
AUTHOR COUNT1
EDITOR COUNT0
FIRST PUBLICATION YEAR2011
LATEST PUBLICATION YEAR2011
H-INDEX1
  • English in French print advertising from 1999 to 2007

    Open Access•Viviane Ruellot•ARTICLE•World Englishes•2011•Cited by: 5•References: 19

    This study supplements previous research on the use of English in French print advertising with a diachronic and quantitative analysis of its evolution over an eight-year period. Despite France's long tradition of linguistic protectionism, language laws aimed at restricting the use of English have shaped the language of advertising in France, resulting into greater bilingual creativity. The evolution of the use of English as an attention-getter a…

  • English in French print advertising from 1999 to 2007

    Open Access•Viviane Ruellot•ARTICLE•World Englishes•2011•Cited by: 5•References: 19

    This study supplements previous research on the use of English in French print advertising with a diachronic and quantitative analysis of its evolution over an eight-year period. Despite France's long tradition of linguistic protectionism, language laws aimed at restricting the use of English have shaped the language of advertising in France, resulting into greater bilingual creativity. The evolution of the use of English as an attention-getter a…

  • English in French print advertising from 1999 to 2007

    Open Access•Viviane Ruellot•ARTICLE•World Englishes•2011•Cited by: 5•References: 19

    This study supplements previous research on the use of English in French print advertising with a diachronic and quantitative analysis of its evolution over an eight-year period. Despite France's long tradition of linguistic protectionism, language laws aimed at restricting the use of English have shaped the language of advertising in France, resulting into greater bilingual creativity. The evolution of the use of English as an attention-getter a…

Advertising (1 works) · Business (1 works) · English as a lingua franca (1 works) · Gender Studies in Language (1 works) · Law (1 works) · Law (1 works) · Lingua franca (1 works) · Linguistic Variation and Morphology (1 works) · Linguistics (1 works) · Linguistics, Language Diversity, and Identity (1 works)

Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae