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Eva-Maria Graf

Biographic Data

ID1105887
NAMEEva-Maria Graf
GIVEN NAMESEva-Maria
FAMILY NAMEGraf
SIGNATUREGRAF E
AFFILIATIONSUniversity of Klagenfurt
ORCID0000-0002-6498-8105
VERIFIEDYes
TOTAL WORKS10
TOTAL CITATIONS1
AUTHOR COUNT9
EDITOR COUNT1
FIRST PUBLICATION YEAR2010
LATEST PUBLICATION YEAR2026
H-INDEX1
  • From ‘I’ve Always Wanted to be a Homemaker’ to ‘Feminism is Cancer’: Performing tradwife identity in Instagram Reels

    Open Access•Kateryna Pilyarchuk, Eva-Maria Graf•ARTICLE•Discourse Context & Media•2026•References: 16

    Drawing on Thematic Analysis and Feminist Critical Discourse Analysis, this exploratory study investigates tradwife identity performance on Instagram Reels, a relatively recent techno-semiotic mode. Mediated identity constructions and impression management as carefully curated performances of self are particularly pertinent in (political) social media influencers, whose ‘product’ is their lifestyle and the ideologies they promote. The 11 profiles…

  • The cooperative coaching client: Clients’ responding activities to wh-questions for solution generation in coaching

    Open Access•Melanie Fleischhacker, Eva-Maria Graf et al.•ARTICLE•Discourse Studies•2026•References: 6

    While solution generation and question-answer sequences are key to change in coaching, little is known about the role of questions with a solution-oriented agenda. Even less research exists on clients’ (cooperative) responding activities. To breach this gap, we used Conversation Analysis to investigate responses to wh-questions for solution generation with a special focus on the continuum of (dis-)aligning and (dis-)affiliating responses and the …

  • The language and discourse(s) of football. Interdisciplinary and cross-modal perspectives: Introduction to the thematic issue

    Eva-Maria Graf, Marcus Callies et al.•ARTICLE•Soccer and Society•2023

    Sport is essentially unnatural, given that it is organized, enacted, and reproduced through language and other communicative practices in ways that echo and maintain particular cultural forms and their ideological underpinnings". 1 In 2010, the communication scientists Men and Halone introduced their collection of papers on "Situating Sport, Language, and Culture as a Site for Intellectual Discussion" in the Journal of Language and Social Psychol…

  • Football as opportunity!’ the potential of inter- and transdisciplinary research to explore and transform gender inequalities: A special focus on qualitative linguistic discourse analysis

    Open Access•Eva-Maria Graf, Melanie Fleischhacker•ARTICLE•Soccer and Society•2023•References: 11

    Football is of global socio-cultural and economic significance. Though it has changed considerably regarding the participation and representation of women, it is (still) built on condensed traits of hegemonic masculinity, gendered norms, and expectations. At the same time, football entails great emancipatory and empowering opportunities and thus offers itself as an empirical laboratory for gender research and as a blueprint for sustainable transf…

  • Developing shared languages: The fundamentals of mutual learning and problem solving in transdisciplinary collaboration

    Open Access•Marlies Whitehouse, Henrik Rahm et al.•ARTICLE•AILA Review•2021

    This issue of the AILA Review focuses on transdisciplinarity as the key to developing shared languages in and across domains and professional settings. The relationship and collaboration between researchers and practitioners have long been discussed within and across applied sciences and theoretical disciplines, mainly in the framework of transdisciplinarity (see AILA Review 31, 2018, for a recent overview). However, research approaches that clai…

  • Knowing that’, ‘knowing why’ and ‘knowing how’: Aligning perspectives and assembling epistemes for a transdisciplinary analysis of questioning sequences in executive coaching. A research journey

    Open Access•Eva-Maria Graf, Frédérick Dionne•ARTICLE•AILA Review•2021

    Our contribution maps the journey towards setting up a transdisciplinary, interprofessional collaboration between coaching practitioners and coaching researchers from the fields of Applied Linguistics and Applied Psychology. The goal of such a project is to build a community of interest around a common cause, i.e., a practically relevant, language-based coaching problem (in our case, questioning practices in executive coaching), and to collaborat…

  • Welche Frage, wann und warum? – Eine qualitativ-linguistische Programmatik zur Erforschung von Frage-Sequenzen als zentrale Veränderungspraktik im Coaching

    Open Access•Eva-Maria Graf, Thomas Spranz-Fogasy•ARTICLE•Coaching | Theorie & Praxis•2018

    Der folgende Beitrag fokussiert die kommunikative Praktik „Fragen“ im Beratungsformat Führungskräfte-Coaching. Fragen stellen laut Praxis-Literatur und Ausbildungsmanualen zu Coaching ein, wenn nicht das, zentrale Interventionsinstrumentarium dar. Trotz dieser formulierten Omnipräsenz und Omnirelevanz gibt es bis dato kaum empirische Erkenntnisse über die tatsächliche Verwendung von Fragen im Coaching. Fragen sind weder in der quantitativ operier…

  • Discourses of Helping Professions

    Eva-Maria Graf, Marlene Sator et al.•BOOK•Discourses of helping professions•2014

    Discourses of Helping Professions brings together cutting-edge research on professional discourses from both traditional helping contexts such as doctor-patient interaction or psychotherapy and more recent helping contexts such as executive coaching. Unlike workplace, professional and institutional discourse – by now well established fields in linguistic research – discourses of helping professions represent an innovative concept in its orientati…

  • Adolescents' use of spatial Time metaphors: A matter of cognition or sociocommunicative practice

    Open Access•Eva-Maria Graf•ARTICLE•Journal of Pragmatics•2011•Cited by: 1•References: 22

  • I'm fed up with Marmite—I'm moving on to Vegemite—What happens to the development of spatial language after the very first years

    Open Access•Eva-Maria Graf•ARTICLE•Cognitive Linguistics•2010•References: 3

    The present article examines children's spatial language during late phases of development. To this end, the spontaneous speech of American English speaking children between 6 and 10 years of age was analyzed within an analytical framework developed in a previous study for spontaneous speech from speakers between 10 and 19 years of age (Graf, The ontogenetic development of literal and metaphorical space in Language, Gunter Narr, 2006). The analys…

  • Adolescents' use of spatial Time metaphors: A matter of cognition or sociocommunicative practice

    Open Access•Eva-Maria Graf•ARTICLE•Journal of Pragmatics•2011•Cited by: 1•References: 22

  • I'm fed up with Marmite—I'm moving on to Vegemite—What happens to the development of spatial language after the very first years

    Open Access•Eva-Maria Graf•ARTICLE•Cognitive Linguistics•2010•References: 3

    The present article examines children's spatial language during late phases of development. To this end, the spontaneous speech of American English speaking children between 6 and 10 years of age was analyzed within an analytical framework developed in a previous study for spontaneous speech from speakers between 10 and 19 years of age (Graf, The ontogenetic development of literal and metaphorical space in Language, Gunter Narr, 2006). The analys…

  • Adolescents' use of spatial Time metaphors: A matter of cognition or sociocommunicative practice

    Open Access•Eva-Maria Graf•ARTICLE•Journal of Pragmatics•2011•Cited by: 1•References: 22

  • Discourses of Helping Professions

    Eva-Maria Graf, Marlene Sator et al.•BOOK•Discourses of helping professions•2014

    Discourses of Helping Professions brings together cutting-edge research on professional discourses from both traditional helping contexts such as doctor-patient interaction or psychotherapy and more recent helping contexts such as executive coaching. Unlike workplace, professional and institutional discourse – by now well established fields in linguistic research – discourses of helping professions represent an innovative concept in its orientati…

  • Welche Frage, wann und warum? – Eine qualitativ-linguistische Programmatik zur Erforschung von Frage-Sequenzen als zentrale Veränderungspraktik im Coaching

    Open Access•Eva-Maria Graf, Thomas Spranz-Fogasy•ARTICLE•Coaching | Theorie & Praxis•2018

    Der folgende Beitrag fokussiert die kommunikative Praktik „Fragen“ im Beratungsformat Führungskräfte-Coaching. Fragen stellen laut Praxis-Literatur und Ausbildungsmanualen zu Coaching ein, wenn nicht das, zentrale Interventionsinstrumentarium dar. Trotz dieser formulierten Omnipräsenz und Omnirelevanz gibt es bis dato kaum empirische Erkenntnisse über die tatsächliche Verwendung von Fragen im Coaching. Fragen sind weder in der quantitativ operier…

  • Developing shared languages: The fundamentals of mutual learning and problem solving in transdisciplinary collaboration

    Open Access•Marlies Whitehouse, Henrik Rahm et al.•ARTICLE•AILA Review•2021

    This issue of the AILA Review focuses on transdisciplinarity as the key to developing shared languages in and across domains and professional settings. The relationship and collaboration between researchers and practitioners have long been discussed within and across applied sciences and theoretical disciplines, mainly in the framework of transdisciplinarity (see AILA Review 31, 2018, for a recent overview). However, research approaches that clai…

  • Knowing that’, ‘knowing why’ and ‘knowing how’: Aligning perspectives and assembling epistemes for a transdisciplinary analysis of questioning sequences in executive coaching. A research journey

    Open Access•Eva-Maria Graf, Frédérick Dionne•ARTICLE•AILA Review•2021

    Our contribution maps the journey towards setting up a transdisciplinary, interprofessional collaboration between coaching practitioners and coaching researchers from the fields of Applied Linguistics and Applied Psychology. The goal of such a project is to build a community of interest around a common cause, i.e., a practically relevant, language-based coaching problem (in our case, questioning practices in executive coaching), and to collaborat…

  • The language and discourse(s) of football. Interdisciplinary and cross-modal perspectives: Introduction to the thematic issue

    Eva-Maria Graf, Marcus Callies et al.•ARTICLE•Soccer and Society•2023

    Sport is essentially unnatural, given that it is organized, enacted, and reproduced through language and other communicative practices in ways that echo and maintain particular cultural forms and their ideological underpinnings". 1 In 2010, the communication scientists Men and Halone introduced their collection of papers on "Situating Sport, Language, and Culture as a Site for Intellectual Discussion" in the Journal of Language and Social Psychol…

  • Football as opportunity!’ the potential of inter- and transdisciplinary research to explore and transform gender inequalities: A special focus on qualitative linguistic discourse analysis

    Open Access•Eva-Maria Graf, Melanie Fleischhacker•ARTICLE•Soccer and Society•2023•References: 11

    Football is of global socio-cultural and economic significance. Though it has changed considerably regarding the participation and representation of women, it is (still) built on condensed traits of hegemonic masculinity, gendered norms, and expectations. At the same time, football entails great emancipatory and empowering opportunities and thus offers itself as an empirical laboratory for gender research and as a blueprint for sustainable transf…

  • From ‘I’ve Always Wanted to be a Homemaker’ to ‘Feminism is Cancer’: Performing tradwife identity in Instagram Reels

    Open Access•Kateryna Pilyarchuk, Eva-Maria Graf•ARTICLE•Discourse Context & Media•2026•References: 16

    Drawing on Thematic Analysis and Feminist Critical Discourse Analysis, this exploratory study investigates tradwife identity performance on Instagram Reels, a relatively recent techno-semiotic mode. Mediated identity constructions and impression management as carefully curated performances of self are particularly pertinent in (political) social media influencers, whose ‘product’ is their lifestyle and the ideologies they promote. The 11 profiles…

  • The cooperative coaching client: Clients’ responding activities to wh-questions for solution generation in coaching

    Open Access•Melanie Fleischhacker, Eva-Maria Graf et al.•ARTICLE•Discourse Studies•2026•References: 6

    While solution generation and question-answer sequences are key to change in coaching, little is known about the role of questions with a solution-oriented agenda. Even less research exists on clients’ (cooperative) responding activities. To breach this gap, we used Conversation Analysis to investigate responses to wh-questions for solution generation with a special focus on the continuum of (dis-)aligning and (dis-)affiliating responses and the …

Psychology (5 works) · Sociology (5 works) · Political science (4 works) · Coaching (3 works) · Computer Science (3 works) · Linguistic research and analysis (3 works) · Linguistics (3 works) · Philosophy (3 works) · Psychology, Coaching, and Therapy (3 works) · Cognitive psychology (2 works)

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