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John G Lynch

Biographic Data

ID111139
NAMEJohn G Lynch
GIVEN NAMESJohn G
FAMILY NAMELynch
SIGNATURELYNCH J G
AFFILIATIONSUniversity of Colorado Boulder
VERIFIEDNo
TOTAL WORKS14
TOTAL CITATIONS1197
AUTHOR COUNT14
EDITOR COUNT0
FIRST PUBLICATION YEAR1978
LATEST PUBLICATION YEAR2019
H-INDEX8
  • On a Need-to-Know Basis: How the Distribution of Responsibility Between Couples Shapes Financial Literacy and Financial Outcomes

    Open Access•Adrian F Ward, J Lynch et al.•ARTICLE•Journal of Consumer Research•2019•Cited by: 8•References: 62

    Many consumers suffer from low levels of financial literacy, and attempts to increase this dimension of consumer expertise via educational interventions are typically unsuccessful. We argue that many of these apparent deficits are caused by the distribution of responsibility for knowledge and decision-making between relationship partners. Early in relationships, responsibility for financial matters is often determined not by differences in financ…

  • How Am I Doing? Perceived Financial Well-Being, Its Potential Antecedents, and Its Relation to Overall Well-Being

    Open Access•Richard G Netemeyer, Dee Warmath et al.•ARTICLE•Journal of Consumer Research•2018•Cited by: 68•References: 67

    Though perceived financial well-being is viewed as an important topic of consumer research, the literature contains no accepted definition of this construct. Further, there has been little systematic examination of how perceived financial well-being may affect overall well-being. Using consumer financial narratives, several large-scale surveys, and two experiments, we conceptualize perceived financial well-being as two related but separate constr…

  • Pardon the Interruption: Goal Proximity, Perceived Spare Time, and Impatience

    Ji Hoon Jhang, Jihoon Jhang et al.•ARTICLE•Journal of Consumer Research•2015•Cited by: 7•References: 37

    There is no worse time to be interrupted than right now. Being close to attaining a goal to complete a focal task increases the attractiveness of that task compared to an interrupting task (study 1), makes people less willing to take on some otherwise attractive interruption than if they were farther away from completion (studies 2, 3, and 4), and causes them to perceive that in that moment they have little spare time (studies 3 and 4). Consumers…

  • Squeezed: Coping with Constraint through Efficiency and Prioritization

    Philip M Fernbach, Christina Kan et al.•ARTICLE•Journal of Consumer Research•2015•Cited by: 18•References: 1

    When consumers perceive that a resource is limited and may be insufficient to accomplish goals, they recruit and enact plans to cope with the shortage. We distinguish two common strategies: efficiency planning yields savings by stretching the resource, whereas priority planning does so by sacrificing less important goals. Using a variety of methods to explore both financial and time planning, we investigate how the two types of planning differ, h…

  • Spotlights, Floodlights, and the Magic Number Zero: Simple Effects Tests in Moderated Regression

    Open Access•Stephen A Spiller, Gavan J Fitzsimons et al.•ARTICLE•Journal of Marketing Research•2013

    It is common for researchers discovering a significant interaction of a measured variable X with a manipulated variable Z to examine simple effects of Z at different levels of X. These “spotlight” tests are often misunderstood even in the simplest cases, and it appears that consumer researchers are unsure how to extend them to more complex designs. The authors explain the general principles of spotlight tests, show that they rely on familiar regr…

  • Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis

    Xinshu Zhao, J Lynch et al.•ARTICLE•Journal of Consumer Research•2010•Cited by: 1015•References: 25

    Journal Article Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis Get access Xinshu Zhao, Xinshu Zhao Search for other works by this author on: Oxford Academic PubMed Google Scholar John G. Lynch, Jr., John G. Lynch, Jr. Search for other works by this author on: Oxford Academic PubMed Google Scholar Qimei Chen Qimei Chen Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Rese…

  • A Generalizable Scale of Propensity to Plan: The Long and the Short of Planning for Time and for Money

    J Lynch, John G Lynch et al.•ARTICLE•Journal of Consumer Research•2010•Cited by: 29•References: 76

    JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms

  • Resource Slack and Propensity to Discount Delayed Investments of Time Versus Money.

    Gal Zauberman, J Lynch et al.•ARTICLE•Journal of Experimental…•2005

    The authors demonstrate that people discount delayed outcomes as a result of perceived changes over time in supplies of slack. Slack is the perceived surplus of a given resource available to complete a focal task. The present research shows that, in general, people expect slack for time to be greater in the future than in the present. Typically, this expectation of growth of slack in the future is more pronounced for time than for money. In 7 exp…

  • Smart Agents: When Lower Search Costs for Quality Information Increase Price Sensitivity

    Kristin Diehl, Laura J Kornish et al.•ARTICLE•Journal of Consumer Research•2003•Cited by: 11•References: 27

    Recent consumer research suggests that lowering search costs for quality information reduces consumer price sensitivity by creating greater perceived differentiation among brands (e.g., Kaul and Wittink 1995; Lynch and Ariely 2000). We argue that lowering quality search costs by smart agents can have the opposite effect on differentiation and price sensitivity. Smart agents screen through a universe of alternatives, recommending only a handful we…

  • Prior Knowledge and Complacency in New Product Learning

    Stacy L Wood, Stacy Wood et al.•ARTICLE•Journal of Consumer Research•2002•Cited by: 18•References: 35

    Our research examines the role of prior knowledge in learning new product information. Three studies demonstrate that, compared to consumers with lower prior knowledge, those with higher prior knowledge learn less about a new product. Further, higher knowledge consumers are able to learn more but learn less due to motivational deficits; inferior learning of new product information by those with higher prior knowledge is caused by inattention at e…

  • Unobserved Heterogeneity as an Alternative Explanation for "Reversal" Effects in Behavioral Research

    J Wesley Hutchinson, Wagner A Kamakura et al.•ARTICLE•Journal of Consumer Research•2000•Cited by: 9•References: 31

    Behavioral researchers use analysis of variance (ANOVA) tests of differences between treatment means or chi-square tests of differences between proportions to provide support for empirical hypotheses about consumer behavior. These tests are typically conducted on data from “between-subjects” experiments in which participants were randomly assigned to conditions. We show that, despite using internally valid experimental designs such as this, aggre…

  • Effects of cue consistency and value on base-rate utilization

    J Lynch, John G Lynch et al.•ARTICLE•Journal of Personality and Social…•1989•Cited by: 11•References: 5

  • Why additive utility models fail as descriptions of choice behavior

    Open Access•J Lynch, John G Lynch•ARTICLE•Journal of Experimental Social…•1979•Cited by: 3•References: 21

  • The use of subjective expected utility theory as an aid to understanding variables that influence helping behavior

    J Lynch, John G Lynch et al.•ARTICLE•Journal of Personality and Social…•1978

  • Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis

    Xinshu Zhao, J Lynch et al.•ARTICLE•Journal of Consumer Research•2010•Cited by: 1015•References: 25

    Journal Article Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis Get access Xinshu Zhao, Xinshu Zhao Search for other works by this author on: Oxford Academic PubMed Google Scholar John G. Lynch, Jr., John G. Lynch, Jr. Search for other works by this author on: Oxford Academic PubMed Google Scholar Qimei Chen Qimei Chen Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Rese…

  • How Am I Doing? Perceived Financial Well-Being, Its Potential Antecedents, and Its Relation to Overall Well-Being

    Open Access•Richard G Netemeyer, Dee Warmath et al.•ARTICLE•Journal of Consumer Research•2018•Cited by: 68•References: 67

    Though perceived financial well-being is viewed as an important topic of consumer research, the literature contains no accepted definition of this construct. Further, there has been little systematic examination of how perceived financial well-being may affect overall well-being. Using consumer financial narratives, several large-scale surveys, and two experiments, we conceptualize perceived financial well-being as two related but separate constr…

  • A Generalizable Scale of Propensity to Plan: The Long and the Short of Planning for Time and for Money

    J Lynch, John G Lynch et al.•ARTICLE•Journal of Consumer Research•2010•Cited by: 29•References: 76

    JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms

  • Squeezed: Coping with Constraint through Efficiency and Prioritization

    Philip M Fernbach, Christina Kan et al.•ARTICLE•Journal of Consumer Research•2015•Cited by: 18•References: 1

    When consumers perceive that a resource is limited and may be insufficient to accomplish goals, they recruit and enact plans to cope with the shortage. We distinguish two common strategies: efficiency planning yields savings by stretching the resource, whereas priority planning does so by sacrificing less important goals. Using a variety of methods to explore both financial and time planning, we investigate how the two types of planning differ, h…

  • Prior Knowledge and Complacency in New Product Learning

    Stacy L Wood, Stacy Wood et al.•ARTICLE•Journal of Consumer Research•2002•Cited by: 18•References: 35

    Our research examines the role of prior knowledge in learning new product information. Three studies demonstrate that, compared to consumers with lower prior knowledge, those with higher prior knowledge learn less about a new product. Further, higher knowledge consumers are able to learn more but learn less due to motivational deficits; inferior learning of new product information by those with higher prior knowledge is caused by inattention at e…

  • Smart Agents: When Lower Search Costs for Quality Information Increase Price Sensitivity

    Kristin Diehl, Laura J Kornish et al.•ARTICLE•Journal of Consumer Research•2003•Cited by: 11•References: 27

    Recent consumer research suggests that lowering search costs for quality information reduces consumer price sensitivity by creating greater perceived differentiation among brands (e.g., Kaul and Wittink 1995; Lynch and Ariely 2000). We argue that lowering quality search costs by smart agents can have the opposite effect on differentiation and price sensitivity. Smart agents screen through a universe of alternatives, recommending only a handful we…

  • Effects of cue consistency and value on base-rate utilization

    J Lynch, John G Lynch et al.•ARTICLE•Journal of Personality and Social…•1989•Cited by: 11•References: 5

  • Unobserved Heterogeneity as an Alternative Explanation for "Reversal" Effects in Behavioral Research

    J Wesley Hutchinson, Wagner A Kamakura et al.•ARTICLE•Journal of Consumer Research•2000•Cited by: 9•References: 31

    Behavioral researchers use analysis of variance (ANOVA) tests of differences between treatment means or chi-square tests of differences between proportions to provide support for empirical hypotheses about consumer behavior. These tests are typically conducted on data from “between-subjects” experiments in which participants were randomly assigned to conditions. We show that, despite using internally valid experimental designs such as this, aggre…

  • On a Need-to-Know Basis: How the Distribution of Responsibility Between Couples Shapes Financial Literacy and Financial Outcomes

    Open Access•Adrian F Ward, J Lynch et al.•ARTICLE•Journal of Consumer Research•2019•Cited by: 8•References: 62

    Many consumers suffer from low levels of financial literacy, and attempts to increase this dimension of consumer expertise via educational interventions are typically unsuccessful. We argue that many of these apparent deficits are caused by the distribution of responsibility for knowledge and decision-making between relationship partners. Early in relationships, responsibility for financial matters is often determined not by differences in financ…

  • Pardon the Interruption: Goal Proximity, Perceived Spare Time, and Impatience

    Ji Hoon Jhang, Jihoon Jhang et al.•ARTICLE•Journal of Consumer Research•2015•Cited by: 7•References: 37

    There is no worse time to be interrupted than right now. Being close to attaining a goal to complete a focal task increases the attractiveness of that task compared to an interrupting task (study 1), makes people less willing to take on some otherwise attractive interruption than if they were farther away from completion (studies 2, 3, and 4), and causes them to perceive that in that moment they have little spare time (studies 3 and 4). Consumers…

  • Why additive utility models fail as descriptions of choice behavior

    Open Access•J Lynch, John G Lynch•ARTICLE•Journal of Experimental Social…•1979•Cited by: 3•References: 21

  • The use of subjective expected utility theory as an aid to understanding variables that influence helping behavior

    J Lynch, John G Lynch et al.•ARTICLE•Journal of Personality and Social…•1978

  • Why additive utility models fail as descriptions of choice behavior

    Open Access•J Lynch, John G Lynch•ARTICLE•Journal of Experimental Social…•1979•Cited by: 3•References: 21

  • Effects of cue consistency and value on base-rate utilization

    J Lynch, John G Lynch et al.•ARTICLE•Journal of Personality and Social…•1989•Cited by: 11•References: 5

  • Unobserved Heterogeneity as an Alternative Explanation for "Reversal" Effects in Behavioral Research

    J Wesley Hutchinson, Wagner A Kamakura et al.•ARTICLE•Journal of Consumer Research•2000•Cited by: 9•References: 31

    Behavioral researchers use analysis of variance (ANOVA) tests of differences between treatment means or chi-square tests of differences between proportions to provide support for empirical hypotheses about consumer behavior. These tests are typically conducted on data from “between-subjects” experiments in which participants were randomly assigned to conditions. We show that, despite using internally valid experimental designs such as this, aggre…

  • Prior Knowledge and Complacency in New Product Learning

    Stacy L Wood, Stacy Wood et al.•ARTICLE•Journal of Consumer Research•2002•Cited by: 18•References: 35

    Our research examines the role of prior knowledge in learning new product information. Three studies demonstrate that, compared to consumers with lower prior knowledge, those with higher prior knowledge learn less about a new product. Further, higher knowledge consumers are able to learn more but learn less due to motivational deficits; inferior learning of new product information by those with higher prior knowledge is caused by inattention at e…

  • Smart Agents: When Lower Search Costs for Quality Information Increase Price Sensitivity

    Kristin Diehl, Laura J Kornish et al.•ARTICLE•Journal of Consumer Research•2003•Cited by: 11•References: 27

    Recent consumer research suggests that lowering search costs for quality information reduces consumer price sensitivity by creating greater perceived differentiation among brands (e.g., Kaul and Wittink 1995; Lynch and Ariely 2000). We argue that lowering quality search costs by smart agents can have the opposite effect on differentiation and price sensitivity. Smart agents screen through a universe of alternatives, recommending only a handful we…

  • Resource Slack and Propensity to Discount Delayed Investments of Time Versus Money.

    Gal Zauberman, J Lynch et al.•ARTICLE•Journal of Experimental…•2005

    The authors demonstrate that people discount delayed outcomes as a result of perceived changes over time in supplies of slack. Slack is the perceived surplus of a given resource available to complete a focal task. The present research shows that, in general, people expect slack for time to be greater in the future than in the present. Typically, this expectation of growth of slack in the future is more pronounced for time than for money. In 7 exp…

  • Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis

    Xinshu Zhao, J Lynch et al.•ARTICLE•Journal of Consumer Research•2010•Cited by: 1015•References: 25

    Journal Article Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis Get access Xinshu Zhao, Xinshu Zhao Search for other works by this author on: Oxford Academic PubMed Google Scholar John G. Lynch, Jr., John G. Lynch, Jr. Search for other works by this author on: Oxford Academic PubMed Google Scholar Qimei Chen Qimei Chen Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Rese…

  • A Generalizable Scale of Propensity to Plan: The Long and the Short of Planning for Time and for Money

    J Lynch, John G Lynch et al.•ARTICLE•Journal of Consumer Research•2010•Cited by: 29•References: 76

    JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms

  • Spotlights, Floodlights, and the Magic Number Zero: Simple Effects Tests in Moderated Regression

    Open Access•Stephen A Spiller, Gavan J Fitzsimons et al.•ARTICLE•Journal of Marketing Research•2013

    It is common for researchers discovering a significant interaction of a measured variable X with a manipulated variable Z to examine simple effects of Z at different levels of X. These “spotlight” tests are often misunderstood even in the simplest cases, and it appears that consumer researchers are unsure how to extend them to more complex designs. The authors explain the general principles of spotlight tests, show that they rely on familiar regr…

  • Pardon the Interruption: Goal Proximity, Perceived Spare Time, and Impatience

    Ji Hoon Jhang, Jihoon Jhang et al.•ARTICLE•Journal of Consumer Research•2015•Cited by: 7•References: 37

    There is no worse time to be interrupted than right now. Being close to attaining a goal to complete a focal task increases the attractiveness of that task compared to an interrupting task (study 1), makes people less willing to take on some otherwise attractive interruption than if they were farther away from completion (studies 2, 3, and 4), and causes them to perceive that in that moment they have little spare time (studies 3 and 4). Consumers…

  • Squeezed: Coping with Constraint through Efficiency and Prioritization

    Philip M Fernbach, Christina Kan et al.•ARTICLE•Journal of Consumer Research•2015•Cited by: 18•References: 1

    When consumers perceive that a resource is limited and may be insufficient to accomplish goals, they recruit and enact plans to cope with the shortage. We distinguish two common strategies: efficiency planning yields savings by stretching the resource, whereas priority planning does so by sacrificing less important goals. Using a variety of methods to explore both financial and time planning, we investigate how the two types of planning differ, h…

  • How Am I Doing? Perceived Financial Well-Being, Its Potential Antecedents, and Its Relation to Overall Well-Being

    Open Access•Richard G Netemeyer, Dee Warmath et al.•ARTICLE•Journal of Consumer Research•2018•Cited by: 68•References: 67

    Though perceived financial well-being is viewed as an important topic of consumer research, the literature contains no accepted definition of this construct. Further, there has been little systematic examination of how perceived financial well-being may affect overall well-being. Using consumer financial narratives, several large-scale surveys, and two experiments, we conceptualize perceived financial well-being as two related but separate constr…

  • On a Need-to-Know Basis: How the Distribution of Responsibility Between Couples Shapes Financial Literacy and Financial Outcomes

    Open Access•Adrian F Ward, J Lynch et al.•ARTICLE•Journal of Consumer Research•2019•Cited by: 8•References: 62

    Many consumers suffer from low levels of financial literacy, and attempts to increase this dimension of consumer expertise via educational interventions are typically unsuccessful. We argue that many of these apparent deficits are caused by the distribution of responsibility for knowledge and decision-making between relationship partners. Early in relationships, responsibility for financial matters is often determined not by differences in financ…

Psychology (11 works) · Decision-Making and Behavioral Economics (8 works) · Economics (6 works) · Mathematics (6 works) · Computer Science (5 works) · Econometrics (5 works) · Social Psychology (5 works) · Statistics (5 works) · Business (4 works) · Cognitive psychology (4 works)

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