Olumide Jaiyeoba

Biographic Data

ID1114497
NAMEOlumide Jaiyeoba
GIVEN NAMESOlumide
FAMILY NAMEJaiyeoba
SIGNATUREJAIYEOBA O
AFFILIATIONSBotho University
ORCID0000-0002-1581-1012
VERIFIEDYes
TOTAL WORKS2
TOTAL CITATIONS0
WORKS AS AUTHOR2
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2022
LATEST PUBLICATION YEAR2025
H-INDEX0

  • Coping strategies and subjective well-being among women entrepreneurs

    Open AccessObey Dzomonda, Brownhilder Ngek Neneh et al.ARTICLEDevelopment Southern Africa2025

    This study aimed to examine whether coping strategies positively influence the subjective well-being of women entrepreneurs in South Africa. The study also examined whether psychological resilience mediates the relationship between coping and subjective well-being among women entrepreneurs in South Africa. The study adopted a quantitative research method, and data were collected using a self-administered questionnaire. The population consisted of…

  • Moderators of the Effect of Viewer Satisfaction on Loyalty Towards Television Channels in Harare, Zimbabwe

    Charles Makanyeza, Adolf Garikai Gomwe et al.ARTICLEJournal of African Business2022

    Based on a survey of 501 television viewers, this study investigated factors moderating the effect of viewer satisfaction on viewer loyalty toward television channels. Research hypotheses were tested using moderated regression analysis. The study found that viewer satisfaction, perceived service quality, corporate reputation, switching cost and price all positively influenced viewer loyalty while corporate reputation, gender, age, education and i…