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Asni Zubair

Biographic Data

ID115185
NAMEAsni Zubair
GIVEN NAMESAsni
FAMILY NAMEZubair
SIGNATUREZUBAIR A
AFFILIATIONSInstitut Agama Islam Negeri Bengkulu
ORCID0000-0003-3909-8490
VERIFIEDYes
TOTAL WORKS6
TOTAL CITATIONS2
WORKS AS AUTHOR6
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2020
LATEST PUBLICATION YEAR2024
H-INDEX1
  • Batak Customary Marriage

    Open Access•Siti Dian Natasya Solin, Mursyid Djawas et al.•ARTICLE•El-Usrah: Jurnal Hukum Keluarga•2024

    This study discusses Batak customary marriage focusing on the prohibition of same-clan marriage and the practice of same-clan marriage in Batak custom. The main problem studied is the prohibition of intermarriage in Batak society from a fiqh perspective in relation to modern times. This study used a qualitative approach, i.e., a humanistic approach that places humans in research as the main subject in social events. The study was a type of field …

  • Tobacco industry interference to undermine the development and implementation of graphic health warnings in Bangladesh

    Open Access•Md Hasan Shahriar, Md Mehedi Hasan et al.•ARTICLE•Tobacco Control•2023

    The strategies cigarette companies used closely resemble key techniques from the well-evidenced tobacco industry playbook. The study underlines the importance of continuing monitoring and investigations into industry conduct and suspicious actors. Prioritising the implementation of WHO Framework Convention on Tobacco Control Article 5.3 is crucial for advancing tobacco control, particularly in places like Bangladesh, where close government-indust…

  • Role of supervisor support, CCM approach and salesforce performance in service selling

    Open Access•Asni Zubair, Muhammad Azeem Abro et al.•ARTICLE•International Social Science…•2023•References: 49

    Service organizations engage salesforce for strategic profitability by investing in building their skills and supporting them to face new competitive world challenges. This study explored the impact of coaching, counselling and mentoring (CCM) on salesforce performance, with the mediating role of supervisor support in the service sector. This study used a structured questionnaire, through convenience sampling, to collect data from 204 commercial …

  • The Construction of Inheritance Law Reform in Indonesia

    Open Access•Asni Zubair, Hamzah Latif et al.•ARTICLE•SAMARAH Jurnal Hukum Keluarga dan…•2022

    This article examines the construction of inheritance law reform in the transfer of properties through wasiat wājibah to non-Muslim heirs. Questioning the jurisprudence of the Supreme Court which makes wasiat wājibah as an alternative in giving inheritance rights to heirs who are prevented from getting an inheritance due to religious differences (non-Muslims). This study is an empirical legal study that examines the decisions of the Supreme Court…

  • Role of traditional and social media in developing consumer‐based brand equity

    Open Access•Asni Zubair, Rohaizat Baharun et al.•ARTICLE•Journal of Public Affairs•2020•References: 9

    New communication channels are creating tremendous opportunities for marketers. The study aims to identify the role of marketing communication through an outdated and social media consumer-based brand equity. Industries including fashion, mobile service, and soft drinks were selected to better understand the phenomenon. A quantitative survey-based approach was used to collect the data. Moreover, the confirmatory factor analysis was used to unders…

  • Economic perspective of coronavirus ( Covid ‐19)

    Open Access•Muhammad Usman, Yameen Ali et al.•ARTICLE•Journal of Public Affairs•2020•Cited by: 2

    This study aims to present a quick overview of the novel coronavirus (afterward COVID-19) which triggers from Wuhan, spread approximately 213 countries and territories around the globe, and still currently ongoing. Particularly, we are interested to investigate the economic perspective of COVID-19. This paper uses data from online published articles and current media sources, as the COVID-19 situation is unfolding yet. To deeply explore the said …

  • Economic perspective of coronavirus ( Covid ‐19)

    Open Access•Muhammad Usman, Yameen Ali et al.•ARTICLE•Journal of Public Affairs•2020•Cited by: 2

    This study aims to present a quick overview of the novel coronavirus (afterward COVID-19) which triggers from Wuhan, spread approximately 213 countries and territories around the globe, and still currently ongoing. Particularly, we are interested to investigate the economic perspective of COVID-19. This paper uses data from online published articles and current media sources, as the COVID-19 situation is unfolding yet. To deeply explore the said …

  • Role of traditional and social media in developing consumer‐based brand equity

    Open Access•Asni Zubair, Rohaizat Baharun et al.•ARTICLE•Journal of Public Affairs•2020•References: 9

    New communication channels are creating tremendous opportunities for marketers. The study aims to identify the role of marketing communication through an outdated and social media consumer-based brand equity. Industries including fashion, mobile service, and soft drinks were selected to better understand the phenomenon. A quantitative survey-based approach was used to collect the data. Moreover, the confirmatory factor analysis was used to unders…

  • Economic perspective of coronavirus ( Covid ‐19)

    Open Access•Muhammad Usman, Yameen Ali et al.•ARTICLE•Journal of Public Affairs•2020•Cited by: 2

    This study aims to present a quick overview of the novel coronavirus (afterward COVID-19) which triggers from Wuhan, spread approximately 213 countries and territories around the globe, and still currently ongoing. Particularly, we are interested to investigate the economic perspective of COVID-19. This paper uses data from online published articles and current media sources, as the COVID-19 situation is unfolding yet. To deeply explore the said …

  • The Construction of Inheritance Law Reform in Indonesia

    Open Access•Asni Zubair, Hamzah Latif et al.•ARTICLE•SAMARAH Jurnal Hukum Keluarga dan…•2022

    This article examines the construction of inheritance law reform in the transfer of properties through wasiat wājibah to non-Muslim heirs. Questioning the jurisprudence of the Supreme Court which makes wasiat wājibah as an alternative in giving inheritance rights to heirs who are prevented from getting an inheritance due to religious differences (non-Muslims). This study is an empirical legal study that examines the decisions of the Supreme Court…

  • Tobacco industry interference to undermine the development and implementation of graphic health warnings in Bangladesh

    Open Access•Md Hasan Shahriar, Md Mehedi Hasan et al.•ARTICLE•Tobacco Control•2023

    The strategies cigarette companies used closely resemble key techniques from the well-evidenced tobacco industry playbook. The study underlines the importance of continuing monitoring and investigations into industry conduct and suspicious actors. Prioritising the implementation of WHO Framework Convention on Tobacco Control Article 5.3 is crucial for advancing tobacco control, particularly in places like Bangladesh, where close government-indust…

  • Role of supervisor support, CCM approach and salesforce performance in service selling

    Open Access•Asni Zubair, Muhammad Azeem Abro et al.•ARTICLE•International Social Science…•2023•References: 49

    Service organizations engage salesforce for strategic profitability by investing in building their skills and supporting them to face new competitive world challenges. This study explored the impact of coaching, counselling and mentoring (CCM) on salesforce performance, with the mediating role of supervisor support in the service sector. This study used a structured questionnaire, through convenience sampling, to collect data from 204 commercial …

  • Batak Customary Marriage

    Open Access•Siti Dian Natasya Solin, Mursyid Djawas et al.•ARTICLE•El-Usrah: Jurnal Hukum Keluarga•2024

    This study discusses Batak customary marriage focusing on the prohibition of same-clan marriage and the practice of same-clan marriage in Batak custom. The main problem studied is the prohibition of intermarriage in Batak society from a fiqh perspective in relation to modern times. This study used a qualitative approach, i.e., a humanistic approach that places humans in research as the main subject in social events. The study was a type of field …

Business (4 works) · Law (3 works) · Marketing (3 works) · Political science (3 works) · Advertising (2 works) · Economics (2 works) · Legal Studies and Policies (2 works) · Management (2 works) · Marriage and Family Dynamics (2 works) · Sociology (2 works)

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