Lawrence Hoc Nang Fong
Biographic Data
| ID | 1168529 |
|---|---|
| NAME | Lawrence Hoc Nang Fong |
| GIVEN NAMES | Lawrence Hoc Nang |
| FAMILY NAME | Fong |
| SIGNATURE | FONG L H N |
| AFFILIATIONS | University of Macau |
| ORCID | 0000-0001-7107-3360 |
| VERIFIED | Yes |
| TOTAL WORKS | 43 |
| TOTAL CITATIONS | 50 |
| AUTHOR COUNT | 43 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2014 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 4 |
Distinct bidirectionalities of workers’ affective well-being with positive and negative work behaviors
The relationship of affective and cognitive components in problematic use of short-form video
The effects of eWOM on visit intention toward micro-celebrity restaurants
Purpose The rise of micro-celebrity restaurants has attracted significant academic and industry attention. This study applies self-determination theory (SDT) to explore the impact of electronic word of mouth (eWOM) quantity, eWOM credibility and eWOM quality timeliness on consumers’ social presence (SP), autonomy (AU), competence (CO), relatedness (RN) and visit intention (VI) in the context of micro-celebrity restaurants. Design/methodology/appr…
Rethinking the metaverse in tourism research
Almost every era produces technological concepts that have a significant impact on tourism development. Stakeholders are increasingly aware of the metaverse as a potentially key technology for tourism, even if they do not fully understand it. This paper systematically reviewed 109 articles (2022–2025) and aims to address six research questions: (1) What is metaverse tourism? (2) What are the common research methods used in metaverse tourism resea…
Host language, guest language or hybrid? Language strategy in destination advertising
Language constitutes an integral part of destination culture and tourists’ experiences. Although the importance of using host language in destination marketing has been highlighted, the effectiveness of the language strategy in forming potential tourists’ visit intention remains unrevealed. Built on optimal arousal theory, this research examines whether and how the hybrid of host and guest languages (called hybrid language display hereafter) in d…
Self-control and problematic short-form video usage
An increasing body of studies have revealed a correlation between self-control and problematic short-form video usage. However, the cognitive mechanism underlying this relationship remains unclear. This study aims to investigate the mediating roles of automaticity and value-driven attention between self-control and problematic short-form video usage. Meanwhile, the scale of problematic short-form video usage test (PSVUT) was developed while the C…
Attributes Influencing Pet Café Satisfaction and Social Media Sharing Intentions
The existing literature of the café lacks research on pet cafés and their relevant attributes. This study fills the gap by investigating the influence of café attributes and pet attributes on customers’ behavioural intentions. Specifically, this study investigates the influences of two pet café attributes (cleanliness and coffee quality) and two pet attributes (pet interactivity and pet cuteness) on customer satisfaction and social media sharing …
Cognitive Control Deficits in Individuals with Problematic Use of Short-Form Video
When intangible cultural heritage meets modernization–Can Chinese opera with modernized elements attract young festival-goers
Intergroup Identity Conflict in Tourism
Over the last decade, political tensions between Hong Kong and mainland China over the territory’s status, culminating with the 2019/20 pro-democracy demonstrations, spilled over into tourism, with rising antagonism among “HongKongers” toward Chinese tourists. Central to these strained relationships are complex identity tensions that position HongKongers as distinct from mainland Chinese, despite being essentially “compatriots.” The sense of belo…
The Influence of Time Orientation on Infection Risk Evaluation
The outbreak of COVID-19 has offered a painful lesson to the stakeholders of the travel and hospitality industry. To speed up the recovery of the industry, practitioners need to better understand the factors that influence potential travelers’ evaluation of infection risk when traveling abroad. Hence, this study proposes time orientation (future and present orientations) as a robust determining factor. Analyzing 614 pre-pandemic and 606 mid-pande…
Examining the effects of ChatGPT on tourism and hospitality student responses through integrating technology acceptance model
ChatGPT has gained increased attention as an artificial intelligence (AI)‐based tool in the field of tourism and hospitality education in recent years. This study investigates the impact of perceived ease of use, perceived usefulness and authenticity on student attitude and intention to use ChatGPT by incorporating the concept of authenticity into the technology acceptance model (TAM) theoretical framework in tourism and hospitality education. Th…
Short video marketing in tourism
Drawn upon Telepresence theory, this study aims to identify the relationships between existential authenticity, celebrity attachment, telepresence, and travel intention in the short video experience. Survey results show that existential authenticity fosters user attachment to celebrity and then travel intention, but has no impact on telepresence which is also not related to travel intention; Furthermore, celebrity attachment enhances travel inten…
Exploring Food Waste at a Hospitality Staff Canteen With Meteorological Data
While food waste in the hospitality industry remains a major global issue, the food waste practices of employees have been largely neglected. This paper explores the effects of meteorological factors on unserved food from the perspective of hospitality employees. A mixed methods research design is adopted with quantitative data obtained from the unserved food records of an integrated resort (IR) with additional meteorological data from an officia…
Is self-compassion a protective factor for addictions? Exploring its effects on alcohol and gambling-related problems using a self-compensation model framework among a Chinese adult sample in Hong Kon…
Should I Travel? Moral Motivation During Crises
While our travel decisions involve many decisions related to the right or wrong way to behave, our understanding of morality in tourism is largely underdeveloped. Currently, we are hoping for a more responsible and sustainable future after the pandemic. However, we still lack understanding of how moral motivations influence people's travel behavior during a crisis for better crisis management. Against the background of COVID-19, this study develo…
Vividness, narrative transportation, and sense of presence in destination marketing
The rise of augmented reality (AR) technology offers potential opportunities for the tourism industry and academia. Drawing upon narrative transportation and presence theory, this paper investigates the relationship between vividness, narrative transportation, sense of presence, and visiting other AR destination. The empirical findings indicate that vividness enhances narrative transportation and sense of presence in the AR-presented heritage tou…
When livestreaming meets tourism product marketing
Despite the contribution of livestreaming to the development of contemporary marketing, current livestreaming research still lacks a thorough understanding of the mechanism that drives consumer behavior, particularly in live tourism product marketing. Based on parasocial interaction and attachment theory, this study aims to investigate the mediation role of parasocial interaction between celebrity attachment, brand attitude, and immediate buying …
Recipe for perceived personalization in hotels
When TikTok meets celebrity
Considering the rapid development of TikTok short videos combining celebrities and tourist destinations, this study aims to examine how attachment to TikTok celebrities enhances visit intention. Presence theory (Sense of Presence and Telepresence) was applied to construct the theoretical framework. 276 survey data were collected from respondents who had watched TikTok-Chengdu celebrity travel videos but had not visited Chengdu, China. Results ind…
Rethinking the consequences of postmodern authenticity
The emergence of Augmented Reality (AR) enriched and further enhanced the tourism experience. Drawn upon presence theory and a postmodernist perspective, this study rethinks the impact of postmodern authenticity on two different types of presences (Sense of Presence and Telepresence) and hence on visitor satisfaction and travel intention, by focusing on AR-based World Cultural Heritage Site – Mount Tai, China. Data were collected from 225 respond…
Exploring non‐immersive virtual reality experiences in tourism
With the popularization of the concept of the metaverse, non‐immersive virtual reality (VR) has become a focus of tourism destination marketing. Drawing upon telepresence theory, this study identifies the antecedents and consequences of telepresence to help interpret tourist behavior in the context of non‐immersive VR experience. Results revealed that mental imagery and vividness positively predict tourist telepresence and satisfaction; Teleprese…
Altered hierarchical organization between empathy and gambling networks in disordered gamblers
The exploratory study was the first to examine the effective connectivity within and between empathy and gambling networks among disordered gamblers and healthy controls. These results provided insights into the causal relationship between empathy and gambling from the neuroscientific perspective and further confirmed that disordered gamblers show altered effective connectivity within and between these two brain networks, which may be considered …
Understanding a virtual heritage site through the lens of telepresence and virtual destination image
The experience of heritage sites through digital technology is an increasingly important topic for researchers and practitioners. Drawing upon telepresence theory, this study explores how a visitor’s destination image is formed and its impact on satisfaction in a virtual heritage site experience. The survey results show that telepresence, cognitive image, affective image, and satisfaction are positively correlated. Furthermore, the relationship b…
Does a good story prompt visit intention? Evidence from the augmented reality experience at a heritage site in China
The emergence of digital technology has led researchers, businesses, and entrepreneurs to reflect more on the potential value that Augmented Reality (AR) can play in tourism. Although the relationship between authenticity and travel intention has been examined previously, little is known about how authenticity influences tourist travel intention after an AR experience. To fill this research gap, the current study constructs a theoretical model fr…
National identity and cultural festivals in postcolonial destinations
How locus of control shapes intention to reuse mobile apps for making hotel reservations
When intangible cultural heritage meets modernization–Can Chinese opera with modernized elements attract young festival-goers
Outlook of tourism recovery amid an epidemic
Morning larks travel more than night owls? Chronotypical effect on travel frequency through novelty seeking
Vividness, narrative transportation, and sense of presence in destination marketing
The rise of augmented reality (AR) technology offers potential opportunities for the tourism industry and academia. Drawing upon narrative transportation and presence theory, this paper investigates the relationship between vividness, narrative transportation, sense of presence, and visiting other AR destination. The empirical findings indicate that vividness enhances narrative transportation and sense of presence in the AR-presented heritage tou…
Does a good story prompt visit intention? Evidence from the augmented reality experience at a heritage site in China
The emergence of digital technology has led researchers, businesses, and entrepreneurs to reflect more on the potential value that Augmented Reality (AR) can play in tourism. Although the relationship between authenticity and travel intention has been examined previously, little is known about how authenticity influences tourist travel intention after an AR experience. To fill this research gap, the current study constructs a theoretical model fr…
Intergroup Identity Conflict in Tourism
Over the last decade, political tensions between Hong Kong and mainland China over the territory’s status, culminating with the 2019/20 pro-democracy demonstrations, spilled over into tourism, with rising antagonism among “HongKongers” toward Chinese tourists. Central to these strained relationships are complex identity tensions that position HongKongers as distinct from mainland Chinese, despite being essentially “compatriots.” The sense of belo…
Unmasking the imposter
An Investigation of Gen-Y's Online Hotel Information Search
The Internet has made searching for hotel room information and making online reservations common practices among hotel guests. Despite constantly changing consumer behavior and widespread application of online hotel information sources, limited studies have been conducted to examine the online sources used frequently by customers and the related attributes of such sources. As such, drawing from an online questionnaire survey with 205 respondents,…
Applying the Technology-Organization-Environment framework to explore ICT initial and continued adoption
This exploratory study aims (1) to examine the factors affecting information and communication technology (ICT) initial adoption and continued adoption decisions of an independent hotel, and (2) to develop an overarching framework for unifying those factors applying a Technology-Organization-Environment (TOE) framework for further examination in future research. Drawing on the qualitative data solicited from four managers who were involved in ICT…
Recipe for perceived personalization in hotels
Managing airports
Ethics of Gambling
This exclusive department is created to include findings of special significance and to identify areas of subtle research nuances through mutual debates, discourse and discussions. Elenctic method is used wherein knowledge progresses through articulation, cross-examination and rejection of spurious hypotheses. Thus, probe aims at encouraging scholars to think against the grain by unmasking the stereotype and dogmatic that has taken the mould of r…
An Investigation of Gen-Y's Online Hotel Information Search
The Internet has made searching for hotel room information and making online reservations common practices among hotel guests. Despite constantly changing consumer behavior and widespread application of online hotel information sources, limited studies have been conducted to examine the online sources used frequently by customers and the related attributes of such sources. As such, drawing from an online questionnaire survey with 205 respondents,…
Applying the Technology-Organization-Environment framework to explore ICT initial and continued adoption
This exploratory study aims (1) to examine the factors affecting information and communication technology (ICT) initial adoption and continued adoption decisions of an independent hotel, and (2) to develop an overarching framework for unifying those factors applying a Technology-Organization-Environment (TOE) framework for further examination in future research. Drawing on the qualitative data solicited from four managers who were involved in ICT…
How useful are university rankings in tourism
How locus of control shapes intention to reuse mobile apps for making hotel reservations
State-of-the-art social customer relationship management
The rise of social media challenges the traditional notion of customer relationship management (CRM) and has led to the emergence of social CRM. This study collected and content-analyzed recent literature along the intersection between social media and CRM, to present an overview of the social CRM research in tourism and hospitality. Findings indicate that most studies focus on the context of hotel and restaurant. These studies lack a solid theor…
National identity and cultural festivals in postcolonial destinations
Experimental research in tourism
Experimental design is well-recognized as a method to study causality (Viglia & Dolnicar, 2020). While it has been widely adopted in the disciplines/fields such as psychology, education, behavioral
Morning larks travel more than night owls? Chronotypical effect on travel frequency through novelty seeking
Parasocial interaction on tourism companies’ social media sites
Tourism companies have been actively using social media to engage customers, enhance company–customer relationships, and boost business. Researchers are keen to uncover the mechanism by which social media might influence brand identification and customer citizenship behaviour, and factors that might moderate this process. The current study examined the antecedents and consequences of customers’ parasocial interactions with tourism companies’ soci…
The influence of consumers' implicit self‐theories on homestay accommodation selection
In this study we aim to investigate whether entity and incremental theorists' decision to choose/not choose homestay accommodation can be explained by their implicit self‐theories. Drawing on data solicited from in‐depth interviews with 44 travellers, we found entity theorists chose homestays because homestays align with their personal traits and offer outcomes they desired. Incremental theorists chose homestays since they perceived the act affir…
Website design in tourism and hospitality
Synthesizing and integrating the works of 78 journal articles on the effect of website design on consumers, this study reconceptualizes and redefines five design features constituting effective website design for tourism and hospitality. The review shows that content and system designs are the most studied design features, followed by social, sensory, and hedonic features. Existing website design research predominantly focuses on website‐level ou…
Outlook of tourism recovery amid an epidemic
Repeated stay in homestay accommodation
This study applies implicit self-theory as a theoretical lens to investigate whether guests’ inclination to use homestays in future trips is contingent on their implicit beliefs of the reality. Based on an analysis of data obtained from 30 in-depth interviews, most of the homestay guests who are entity theorists will use homestays again because they had a positive previous experience and felt that they are receiving good value for their money. Th…
Anchoring effects in repeated auctions of homogeneous objects
Unmasking the imposter
Feeling Lucky and Novelty Seeking during Vacation
By proposing personal luckiness as an antecedent and time orientation (present and future orientations) as the mediator, this paper explores the mechanism that prompts novelty seeking during vacation. Drawing from 488 questionnaire survey responses, this study reveals that there are different ways to predict the four dimensions of novelty seeking during vacation. Specifically, personal luckiness enhances thrill seeking and boredom alleviation bec…
When TikTok meets celebrity
Considering the rapid development of TikTok short videos combining celebrities and tourist destinations, this study aims to examine how attachment to TikTok celebrities enhances visit intention. Presence theory (Sense of Presence and Telepresence) was applied to construct the theoretical framework. 276 survey data were collected from respondents who had watched TikTok-Chengdu celebrity travel videos but had not visited Chengdu, China. Results ind…
Rethinking the consequences of postmodern authenticity
The emergence of Augmented Reality (AR) enriched and further enhanced the tourism experience. Drawn upon presence theory and a postmodernist perspective, this study rethinks the impact of postmodern authenticity on two different types of presences (Sense of Presence and Telepresence) and hence on visitor satisfaction and travel intention, by focusing on AR-based World Cultural Heritage Site – Mount Tai, China. Data were collected from 225 respond…
Exploring non‐immersive virtual reality experiences in tourism
With the popularization of the concept of the metaverse, non‐immersive virtual reality (VR) has become a focus of tourism destination marketing. Drawing upon telepresence theory, this study identifies the antecedents and consequences of telepresence to help interpret tourist behavior in the context of non‐immersive VR experience. Results revealed that mental imagery and vividness positively predict tourist telepresence and satisfaction; Teleprese…
Altered hierarchical organization between empathy and gambling networks in disordered gamblers
The exploratory study was the first to examine the effective connectivity within and between empathy and gambling networks among disordered gamblers and healthy controls. These results provided insights into the causal relationship between empathy and gambling from the neuroscientific perspective and further confirmed that disordered gamblers show altered effective connectivity within and between these two brain networks, which may be considered …
Understanding a virtual heritage site through the lens of telepresence and virtual destination image
The experience of heritage sites through digital technology is an increasingly important topic for researchers and practitioners. Drawing upon telepresence theory, this study explores how a visitor’s destination image is formed and its impact on satisfaction in a virtual heritage site experience. The survey results show that telepresence, cognitive image, affective image, and satisfaction are positively correlated. Furthermore, the relationship b…
Does a good story prompt visit intention? Evidence from the augmented reality experience at a heritage site in China
The emergence of digital technology has led researchers, businesses, and entrepreneurs to reflect more on the potential value that Augmented Reality (AR) can play in tourism. Although the relationship between authenticity and travel intention has been examined previously, little is known about how authenticity influences tourist travel intention after an AR experience. To fill this research gap, the current study constructs a theoretical model fr…
Examining the effects of ChatGPT on tourism and hospitality student responses through integrating technology acceptance model
ChatGPT has gained increased attention as an artificial intelligence (AI)‐based tool in the field of tourism and hospitality education in recent years. This study investigates the impact of perceived ease of use, perceived usefulness and authenticity on student attitude and intention to use ChatGPT by incorporating the concept of authenticity into the technology acceptance model (TAM) theoretical framework in tourism and hospitality education. Th…
Tourism (27 works) · Psychology (26 works) · Business (25 works) · Political science (19 works) · Computer Science (18 works) · Marketing (17 works) · Social Psychology (15 works) · Advertising (14 works) · Digital Marketing and Social Media (14 works) · Sociology (14 works)