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Altuğ Tanaltay

Biographic Data

ID1173438
NAMEAltuğ Tanaltay
GIVEN NAMESAltuğ
FAMILY NAMETanaltay
SIGNATURETANALTAY A
AFFILIATIONSSabancı Üniversitesi
ORCID0000-0002-1388-1957
VERIFIEDYes
TOTAL WORKS3
TOTAL CITATIONS1
AUTHOR COUNT3
EDITOR COUNT0
FIRST PUBLICATION YEAR2021
LATEST PUBLICATION YEAR2026
H-INDEX1
  • Beyond words

    Open Access•Altuğ Tanaltay, Selcen Ozturkcan et al.•ARTICLE•Humanities and Social Sciences…•2026

    This study explores how brands and users communicate through emojis across culturally distinct markets, focusing on Turkish- and English-speaking users on social media platform X. It examines cross-cultural differences in emoji usage patterns, specifically their prevalence, diversity, preferences, and emotional meanings, by applying statistical and information theory methods to large-scale social media data collected over an extended period. Our …

  • Can social media predict demand in humanitarian crises? A case study of the 2023 Türkiye earthquake

    Open Access•Parinaz Kiavash, Altuğ Tanaltay et al.•ARTICLE•Technology in Society•2025•Cited by: 1

  • Can Social Media Predict Soccer Clubs’ Stock Prices? The Case of Turkish Teams and Twitter

    Open Access•Altuğ Tanaltay, Amirreza Safari Langroudi et al.•ARTICLE•SAGE Open•2021

    Finance literature in sports focuses on three main methods of stock price prediction in soccer: based on match results, pre-match expectations, or match importance. For pre-match expectations, betting odds is commonly used as the indicator of investors’ sentiments. We propose to include Twitter data as another indicator of this variable, and analyze the links among soccer match results, sentiments, and stock returns of the four major Turkish socc…

  • Can social media predict demand in humanitarian crises? A case study of the 2023 Türkiye earthquake

    Open Access•Parinaz Kiavash, Altuğ Tanaltay et al.•ARTICLE•Technology in Society•2025•Cited by: 1

  • Can Social Media Predict Soccer Clubs’ Stock Prices? The Case of Turkish Teams and Twitter

    Open Access•Altuğ Tanaltay, Amirreza Safari Langroudi et al.•ARTICLE•SAGE Open•2021

    Finance literature in sports focuses on three main methods of stock price prediction in soccer: based on match results, pre-match expectations, or match importance. For pre-match expectations, betting odds is commonly used as the indicator of investors’ sentiments. We propose to include Twitter data as another indicator of this variable, and analyze the links among soccer match results, sentiments, and stock returns of the four major Turkish socc…

  • Can social media predict demand in humanitarian crises? A case study of the 2023 Türkiye earthquake

    Open Access•Parinaz Kiavash, Altuğ Tanaltay et al.•ARTICLE•Technology in Society•2025•Cited by: 1

  • Beyond words

    Open Access•Altuğ Tanaltay, Selcen Ozturkcan et al.•ARTICLE•Humanities and Social Sciences…•2026

    This study explores how brands and users communicate through emojis across culturally distinct markets, focusing on Turkish- and English-speaking users on social media platform X. It examines cross-cultural differences in emoji usage patterns, specifically their prevalence, diversity, preferences, and emotional meanings, by applying statistical and information theory methods to large-scale social media data collected over an extended period. Our …

Social media (3 works) · Advertising (1 works) · Artificial Intelligence (1 works) · Business (1 works) · Computer Science (1 works) · Computer-mediated communication (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Cultural diversity (1 works) · Descriptive statistics (1 works) · Digital Communication and Language (1 works)

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