Abdul Qayyum
Biographic Data
| ID | 1230385 |
|---|---|
| NAME | Abdul Qayyum |
| GIVEN NAMES | Abdul |
| FAMILY NAME | Qayyum |
| SIGNATURE | QAYYUM A |
| AFFILIATIONS | National University of Sciences and Technology |
| ORCID | 0000-0002-1296-4195 |
| VERIFIED | Yes |
| TOTAL WORKS | 18 |
| TOTAL CITATIONS | 4 |
| AUTHOR COUNT | 18 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2018 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
Unpacking the dark side of positive online destination brand engagement: Effects on stress, disengagement, and switching intention
The brand engagement has always been a key objective for destination marketers due to its positive outcomes. However, using the Job Demands-Resources (JD-R) theory, this study delves into an unexplored area by investigating the detrimental effects of positive online destination brand engagement (DBE) on perceived stress, disengagement, and destination-switching intention. The study also delves into the sequential mediation effects of perceived st…
Navigating negative experiences: How do they influence tourists’ psychological and behavioral responses to tourism service failures on social media
The Missing Spark: Enhancing Parental Engagement in Punjab's Early Childhood Education Programs
This qualitative research explored parental roles in Early Childhood Education (ECE) programs within Jhang and Dera Ghazi Khan Districts of Punjab, Pakistan. It aimed to understand family perspectives on program effectiveness and parental engagement in public schools. Parental involvement is crucial for a child's educational success. However, concerns exist regarding family engagement in Pakistani public schools, particularly within ECE programs.…
The Insiders and the Outsiders in Short Fiction: Is the Behaviour of Women and Men Determined by Living in and Living Out
The study discusses traditional gender roles and the resulting behavior in the selected works of short fiction. These gender roles dictate that men must work outside to provide for their families while women are compelled to remain inside the house, taking care of children and doing household chores. These roles are accompanied by different stereotypical traits: Men are thought to have positive traits like rationality and bravery while women are …
Parental Perceptions of Early Childhood Education (ECE) Benefits in Punjab, Pakistan: A Mixed Methods Study
This study aimed to investigate the factors influencing parental perceptions of Early Childhood Education (ECE) benefits and enrollment decisions in Punjab, Pakistan. Early Childhood Education (ECE) programs offer numerous benefits for children's cognitive, social, and emotional development. However, parental perceptions and enrollment choices can be influenced by various factors. This study explores these factors within the context of Lahore Dis…
Influencer-consumer fit and intention to co-create brand value: The serial mediation of influencer authenticity and attitude toward brand
Social media influencer marketing has emerged as an essential marketing strategy in the online interactive environment. This study investigates the impact of influencer-consumer fit (ICF) on behavioral intentions; intention to co-create brand value (ICC) and purchase intention (PI), with the serial mediation of influencer authenticity (IA) and attitude toward brand (ATB). A self-administered questionnaire was distributed to followers of social me…
From Repression to Wholeness: A Jungian Analysis of Anima Integration and Individuation in Nathaniel Hawthorne's The Scarlet Letter
In Nathaniel Hawthorne’s (1967) The Scarlet Letter, Arthur Dimmesdale, a minister in the church of New England, commits adultery with Hester Prynne but hides his sin from the public. He thinks that revealing the secret will mar his name and fame in the society. He is afraid of losing his reputation in his congregation and among his colleagues. From a Jungian lens, Dimmesdale strives to look pious and holy in the eyes of the public that is symboli…
Decentralisation’s Effects on Health: Theory and Evidence from Balochistan, Pakistan
The paper investigated the impact of decentralisation on health outcomes in Balochistan. It looked at how decentralisation has been [in]effective in improving (worsening) the overall healthcare services in the province. The impact of decentralisation was seen through the National Finance Commission’s (NFC) 7th NFC Award and the 18th Amendment to the Constitution. Both initiatives provide fiscal and administrative decentralisation to the provinces…
An Evaluation of the National Accountability Bureau (NAB) as Anti-Graft Body in the Political Perspective of Accountability in Pakistan
Adoption of mobile food ordering apps for O2O food delivery services during the Covid-19 outbreak
Purpose The purpose of this paper is to develop a model to examine how different technological and cognitive cues related to mobile food ordering applications (MFOAs) impact diners' intentions to use MFOAs continuously. The moderating role of national household demographics was also assessed in the online-to-offline (O2O) food delivery services (FDS) context. Design/methodology/approach Drawing insights from the uses and gratification (U&G) theor…
Ethnopharmacological analysis of medicinal plants in Jech Doab, Pakistan
Background: The main purpose of this study was to evaluate the aboriginal knowledge regarding use of medicinally important plant species from Tehsil Malakwal, District Mandi Bahauddin, Pakistan. Methodology: A total of 120 inhabitants (75women and 45 men) were interviewed for by using semi structured questionnaire. Data was analyzed qualitatively as well as by using quantitative indices of Relative Frequency of Citation (RFC), Use Value (UV), Fid…
Natural Clay Minerals as Potential Arsenic Sorbents from Contaminated Groundwater: Equilibrium and Kinetic Studies
Arsenic (As) contaminated groundwater is a worldwide concern due to its chronic effects on human health. The objectives of the study were to evaluate natural inexpensive raw laterite (RL) and kaolinite (RK) for their potential use as As sorbents and to understand the As sorption on laterite and kaolinite by employing sorption and kinetic models. Raw laterite and RK were tested for EC, pH, XRF and CEC as basic parameters. Batch sorption and kineti…
Professional Development of Secondary School Teachers: Associating Thinking Style Profiles and Instructional Practices
Purpose of the study: The study aimed to find the association between teachers' thinking style profile types (TSPT-I, II, and III) instructional practices (IPs) at the secondary school level in Pakistan. Methodology: The sample of the study was 550 teachers in public sector schools of district Sialkot. Thinking style inventory (TSI-RII) based on a 7-point Likert type scale was used to collect data for the identification of (TS). Frequency distrib…
Fusion of CNN and sparse representation for threat estimation near power lines and poles infrastructure using aerial stereo imagery
Exploring the Impact of Linguistic Signals Transmission on Patients’ Health Consultation Choice: Web Mining of Online Reviews
This paper is a first step toward the understanding of the linguistic characteristics of information relating to the patient experience, particularly the emerging field of online health behavior and signaling theory. It is also the first effort to our knowledge that employs sentic computing-based sentiment analysis in this context and provides implications for practice
Are Family Firms More Levered? An Analysis of Family and Non-Family Firms
This study analyzes the leverage policies of the family and non-family firms of eight East Asian Economies (Hong Kong, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, and Taiwan) by using combined data of 690 family and non-family firms with 3,224 firm-years over the period 2006-2010. This study has used an ordinary least squares (OLS) regression for analyzing the data for the first question, while for the second question, logit regres…
Effect of financial crisis on sustainable growth: Empirical evidence from Pakistan
This study identifies the real and financial sector transmission channels of financial crisis in Pakistan and sees how global financial turmoil affects the growth rate of Pakistan. Cooray augmented Mankiw–Romer–Weil growth model is extended by incorporating the financial distortions in financial sector. The empirical validity is tested by applying ARDL approach to cointegration in case of Pakistan over the period 1972–2012. The long-run cointegra…
Teacher burnout in pre-schools: A cross-cultural factorial validity, measurement invariance and latent mean comparison of the Maslach Burnout Inventory, Educators Survey (MBI-ES)
Teacher burnout in pre-schools: A cross-cultural factorial validity, measurement invariance and latent mean comparison of the Maslach Burnout Inventory, Educators Survey (MBI-ES)
Navigating negative experiences: How do they influence tourists’ psychological and behavioral responses to tourism service failures on social media
Teacher burnout in pre-schools: A cross-cultural factorial validity, measurement invariance and latent mean comparison of the Maslach Burnout Inventory, Educators Survey (MBI-ES)
Effect of financial crisis on sustainable growth: Empirical evidence from Pakistan
This study identifies the real and financial sector transmission channels of financial crisis in Pakistan and sees how global financial turmoil affects the growth rate of Pakistan. Cooray augmented Mankiw–Romer–Weil growth model is extended by incorporating the financial distortions in financial sector. The empirical validity is tested by applying ARDL approach to cointegration in case of Pakistan over the period 1972–2012. The long-run cointegra…
Professional Development of Secondary School Teachers: Associating Thinking Style Profiles and Instructional Practices
Purpose of the study: The study aimed to find the association between teachers' thinking style profile types (TSPT-I, II, and III) instructional practices (IPs) at the secondary school level in Pakistan. Methodology: The sample of the study was 550 teachers in public sector schools of district Sialkot. Thinking style inventory (TSI-RII) based on a 7-point Likert type scale was used to collect data for the identification of (TS). Frequency distrib…
Fusion of CNN and sparse representation for threat estimation near power lines and poles infrastructure using aerial stereo imagery
Exploring the Impact of Linguistic Signals Transmission on Patients’ Health Consultation Choice: Web Mining of Online Reviews
This paper is a first step toward the understanding of the linguistic characteristics of information relating to the patient experience, particularly the emerging field of online health behavior and signaling theory. It is also the first effort to our knowledge that employs sentic computing-based sentiment analysis in this context and provides implications for practice
Are Family Firms More Levered? An Analysis of Family and Non-Family Firms
This study analyzes the leverage policies of the family and non-family firms of eight East Asian Economies (Hong Kong, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, and Taiwan) by using combined data of 690 family and non-family firms with 3,224 firm-years over the period 2006-2010. This study has used an ordinary least squares (OLS) regression for analyzing the data for the first question, while for the second question, logit regres…
Adoption of mobile food ordering apps for O2O food delivery services during the Covid-19 outbreak
Purpose The purpose of this paper is to develop a model to examine how different technological and cognitive cues related to mobile food ordering applications (MFOAs) impact diners' intentions to use MFOAs continuously. The moderating role of national household demographics was also assessed in the online-to-offline (O2O) food delivery services (FDS) context. Design/methodology/approach Drawing insights from the uses and gratification (U&G) theor…
Ethnopharmacological analysis of medicinal plants in Jech Doab, Pakistan
Background: The main purpose of this study was to evaluate the aboriginal knowledge regarding use of medicinally important plant species from Tehsil Malakwal, District Mandi Bahauddin, Pakistan. Methodology: A total of 120 inhabitants (75women and 45 men) were interviewed for by using semi structured questionnaire. Data was analyzed qualitatively as well as by using quantitative indices of Relative Frequency of Citation (RFC), Use Value (UV), Fid…
Natural Clay Minerals as Potential Arsenic Sorbents from Contaminated Groundwater: Equilibrium and Kinetic Studies
Arsenic (As) contaminated groundwater is a worldwide concern due to its chronic effects on human health. The objectives of the study were to evaluate natural inexpensive raw laterite (RL) and kaolinite (RK) for their potential use as As sorbents and to understand the As sorption on laterite and kaolinite by employing sorption and kinetic models. Raw laterite and RK were tested for EC, pH, XRF and CEC as basic parameters. Batch sorption and kineti…
Decentralisation’s Effects on Health: Theory and Evidence from Balochistan, Pakistan
The paper investigated the impact of decentralisation on health outcomes in Balochistan. It looked at how decentralisation has been [in]effective in improving (worsening) the overall healthcare services in the province. The impact of decentralisation was seen through the National Finance Commission’s (NFC) 7th NFC Award and the 18th Amendment to the Constitution. Both initiatives provide fiscal and administrative decentralisation to the provinces…
An Evaluation of the National Accountability Bureau (NAB) as Anti-Graft Body in the Political Perspective of Accountability in Pakistan
The Missing Spark: Enhancing Parental Engagement in Punjab's Early Childhood Education Programs
This qualitative research explored parental roles in Early Childhood Education (ECE) programs within Jhang and Dera Ghazi Khan Districts of Punjab, Pakistan. It aimed to understand family perspectives on program effectiveness and parental engagement in public schools. Parental involvement is crucial for a child's educational success. However, concerns exist regarding family engagement in Pakistani public schools, particularly within ECE programs.…
The Insiders and the Outsiders in Short Fiction: Is the Behaviour of Women and Men Determined by Living in and Living Out
The study discusses traditional gender roles and the resulting behavior in the selected works of short fiction. These gender roles dictate that men must work outside to provide for their families while women are compelled to remain inside the house, taking care of children and doing household chores. These roles are accompanied by different stereotypical traits: Men are thought to have positive traits like rationality and bravery while women are …
Parental Perceptions of Early Childhood Education (ECE) Benefits in Punjab, Pakistan: A Mixed Methods Study
This study aimed to investigate the factors influencing parental perceptions of Early Childhood Education (ECE) benefits and enrollment decisions in Punjab, Pakistan. Early Childhood Education (ECE) programs offer numerous benefits for children's cognitive, social, and emotional development. However, parental perceptions and enrollment choices can be influenced by various factors. This study explores these factors within the context of Lahore Dis…
Influencer-consumer fit and intention to co-create brand value: The serial mediation of influencer authenticity and attitude toward brand
Social media influencer marketing has emerged as an essential marketing strategy in the online interactive environment. This study investigates the impact of influencer-consumer fit (ICF) on behavioral intentions; intention to co-create brand value (ICC) and purchase intention (PI), with the serial mediation of influencer authenticity (IA) and attitude toward brand (ATB). A self-administered questionnaire was distributed to followers of social me…
From Repression to Wholeness: A Jungian Analysis of Anima Integration and Individuation in Nathaniel Hawthorne's The Scarlet Letter
In Nathaniel Hawthorne’s (1967) The Scarlet Letter, Arthur Dimmesdale, a minister in the church of New England, commits adultery with Hester Prynne but hides his sin from the public. He thinks that revealing the secret will mar his name and fame in the society. He is afraid of losing his reputation in his congregation and among his colleagues. From a Jungian lens, Dimmesdale strives to look pious and holy in the eyes of the public that is symboli…
Unpacking the dark side of positive online destination brand engagement: Effects on stress, disengagement, and switching intention
The brand engagement has always been a key objective for destination marketers due to its positive outcomes. However, using the Job Demands-Resources (JD-R) theory, this study delves into an unexplored area by investigating the detrimental effects of positive online destination brand engagement (DBE) on perceived stress, disengagement, and destination-switching intention. The study also delves into the sequential mediation effects of perceived st…
Navigating negative experiences: How do they influence tourists’ psychological and behavioral responses to tourism service failures on social media
Psychology (11 works) · Business (6 works) · Computer Science (6 works) · Political science (6 works) · Social Psychology (6 works) · Digital Marketing and Social Media (5 works) · Developmental psychology (4 works) · Economics (4 works) · Advertising (3 works) · Customer Service Quality and Loyalty (3 works)