Marion R Just
Biographic Data
| ID | 1242341 |
|---|---|
| NAME | Marion R Just |
| GIVEN NAMES | Marion R |
| FAMILY NAME | Just |
| SIGNATURE | JUST M R |
| AFFILIATIONS | Wellesley College |
| VERIFIED | No |
| TOTAL WORKS | 20 |
| TOTAL CITATIONS | 131 |
| AUTHOR COUNT | 19 |
| EDITOR COUNT | 1 |
| FIRST PUBLICATION YEAR | 1973 |
| LATEST PUBLICATION YEAR | 2020 |
| H-INDEX | 6 |
Presidential Home Style
In Homestyle: House Members in their Districts (1978) Richard Fenno argued that members of Congress utilize different “home styles” when communicating with various segments of their constituency. These tailored, face-to-face interactions help build trust, are essential to the reelection effort, and shape member behavior once in office. In this paper, we reconfigure and extend Fenno’s theory to help explain presidential (in)action in the digital a…
Routledge Handbook of Political Advertising
This is an Accepted Manuscript of a book chapter published by Routledge in Routledge Handbook of Political Advertising on 24 February 2017, available online: http://www.routledge.com/9781317439783
The 2008 Media Primary
The press plays a crucial role early in the preprimary presidential campaign, determining which candidates appear viable to voters, contributors, and other media. This process necessarily benefits some candidates over others. We analyze how the press winnowed the candidate fields of both parties in the early 2008 preprimary campaign. We find coverage remarkably similar across a wide range of traditional and new media, including newspaper, radio, …
The Local News Story
The conventional wisdom about local TV news is that quality journalism does not sell and that only by focusing on crime, disasters, and other "soft news" can newscasts get good ratings. Political scientists have decried the poor quality of TV news as a betrayal of the press's mandate to inform citizens of the important policy issues of the day so that they can hold government officials accountable. This study tests the proposition that audiences …
Tim Cook
Soft News Goes to War
Soft News Goes to War: Public Opinion and American Foreign Policy in the New Media Age. By Matthew A. Baum. Princeton, NJ: Princeton University Press, 2003. 344p. $39.95 cloth, $19.95 paper. Most research aimed at understanding television's influence on citizens' knowledge and attention to current events has focused on network news. Yet hard news constitutes only a small fraction of TV programming. The television day is filled with shows that com…
A Theme of Equality in Campaigns and Elections
Elections are the chief mechanisms of popular consent and political accountability in democracy. As recent history attests: “elections in the democratic context can have significant implications for the makeup of a nation's ruling circle and the character of its policies” (Ginsberg 1982, viii). While American elections are undeniably consequential, they fail on the democratic standard of equality. The American electorate is class biased—and more …
Leadership Image‐Building
Leadership images are built collectively by leaders and their relevantconstituencies—elected officials, the news media, and the public. The process of buildingleadership image rests on prior expectations about the leader, policy outputs, the course ofevents, and the disposition of political resources. In building images of leadership, each of thethree constituencies puts more weight on some aspects of image‐building than on others: Thepublic sees…
Voice, Substance, and Cynicism in Presidential Campaign Media
This study evaluates the emphasis and tone of press coverage of the 1992 U.S. presidential campaign and explores the extent to which candidates were given the opportunity to speak for themselves in the media. A range of media were examined and compared on candidate voice, substance, and cynicism. Newspapers gave the most space to analysis of public policy issues in the campaign, although generally in a more cynical tone than other media. Network …
Talk is Cheap
The focus group method, political advertising, campaign news, and the construction of candidate images
This study demonstrates how the focus group method may be linked to simulation to produce a new tool for analyzing campaign discourse. It provides evidence about the origin, development, and dynamic revision of candidate schemas over time and shows how political information is interpreted and utilized. Stimulus materials are drawn from the 1990 Jesse Helms‐Harvey Gantt Senate race. Results show that advertising messages are far more likely than c…
Interpreting Visual Versus Audio Messages in Television News
A three-way experimental design examined the relative power of visual, audio, and audiovisual television messages on people's learning of and feelings about political issues. Evidence from these experiments showed that audio alone is just as effective as a combined audio and visual presentation for conveying information, including the critical interpretation of a news story. Comparing results across stories demonstrated that encoding information …
Constructing Political Reality
Follow the Leader
Being liked and being president the new referendum actions and reactions activity, popularity and success in congress long views and short goals - popularity and American foreign policy the presidents in office broccoli and yellow ribbons a guide to presidents and the polls
Launching our new journal
1993). Launching our new journal: Greetings from the sponsoring political communication groups. Political Communication: Vol. 10, No. 1, pp. 3-5
Common Knowledge
Thirty Seconds or Thirty Minutes
Journal Article Thirty Seconds or Thirty Minutes: What Viewers Learn from Spot Advertisements and Candidate Debates Get access Marion Just, Marion Just Professor 1Department of Political Science, Wellesley College Search for other works by this author on: Oxford Academic Google Scholar Ann Crigler, Ann Crigler Assistant Professor 2Department of Political Science, University of Southern California Search for other works by this author on: Oxford A…
Learning from the news
This study explores what ordinary American adults learn from news reported in different communications modalities and media. In the first experiment, the text of news items about Star Wars is held constant but the communications modality varies. In the second experiment, news reports reflect the journalistic style of television, newspaper, and magazine reporting. In the modality experiment, subjects learned equally well from the audiovisual, audi…
Political Polling and Political Television
Essay| August 01 1974 Political Polling and Political Television Marion R. Just Marion R. Just Research Associate, Center for International Studies, Massachusetts Institute of Technology Marion R. Just is currently a research associate at the Center for International Studies of the Massachusetts Institute of Technology. Her most recent publication, “Causal Models of Voter Rationality,” appeared in Political Studies (Great Britain, 1973). Search f…
Causal Models of Voter Rationality, Great Britain 1959 and 1963
Thirty Seconds or Thirty Minutes
Journal Article Thirty Seconds or Thirty Minutes: What Viewers Learn from Spot Advertisements and Candidate Debates Get access Marion Just, Marion Just Professor 1Department of Political Science, Wellesley College Search for other works by this author on: Oxford Academic Google Scholar Ann Crigler, Ann Crigler Assistant Professor 2Department of Political Science, University of Southern California Search for other works by this author on: Oxford A…
Voice, Substance, and Cynicism in Presidential Campaign Media
This study evaluates the emphasis and tone of press coverage of the 1992 U.S. presidential campaign and explores the extent to which candidates were given the opportunity to speak for themselves in the media. A range of media were examined and compared on candidate voice, substance, and cynicism. Newspapers gave the most space to analysis of public policy issues in the campaign, although generally in a more cynical tone than other media. Network …
The Local News Story
The conventional wisdom about local TV news is that quality journalism does not sell and that only by focusing on crime, disasters, and other "soft news" can newscasts get good ratings. Political scientists have decried the poor quality of TV news as a betrayal of the press's mandate to inform citizens of the important policy issues of the day so that they can hold government officials accountable. This study tests the proposition that audiences …
The focus group method, political advertising, campaign news, and the construction of candidate images
This study demonstrates how the focus group method may be linked to simulation to produce a new tool for analyzing campaign discourse. It provides evidence about the origin, development, and dynamic revision of candidate schemas over time and shows how political information is interpreted and utilized. Stimulus materials are drawn from the 1990 Jesse Helms‐Harvey Gantt Senate race. Results show that advertising messages are far more likely than c…
Soft News Goes to War
Soft News Goes to War: Public Opinion and American Foreign Policy in the New Media Age. By Matthew A. Baum. Princeton, NJ: Princeton University Press, 2003. 344p. $39.95 cloth, $19.95 paper. Most research aimed at understanding television's influence on citizens' knowledge and attention to current events has focused on network news. Yet hard news constitutes only a small fraction of TV programming. The television day is filled with shows that com…
Routledge Handbook of Political Advertising
This is an Accepted Manuscript of a book chapter published by Routledge in Routledge Handbook of Political Advertising on 24 February 2017, available online: http://www.routledge.com/9781317439783
Leadership Image‐Building
Leadership images are built collectively by leaders and their relevantconstituencies—elected officials, the news media, and the public. The process of buildingleadership image rests on prior expectations about the leader, policy outputs, the course ofevents, and the disposition of political resources. In building images of leadership, each of thethree constituencies puts more weight on some aspects of image‐building than on others: Thepublic sees…
The 2008 Media Primary
The press plays a crucial role early in the preprimary presidential campaign, determining which candidates appear viable to voters, contributors, and other media. This process necessarily benefits some candidates over others. We analyze how the press winnowed the candidate fields of both parties in the early 2008 preprimary campaign. We find coverage remarkably similar across a wide range of traditional and new media, including newspaper, radio, …
Learning from the news
This study explores what ordinary American adults learn from news reported in different communications modalities and media. In the first experiment, the text of news items about Star Wars is held constant but the communications modality varies. In the second experiment, news reports reflect the journalistic style of television, newspaper, and magazine reporting. In the modality experiment, subjects learned equally well from the audiovisual, audi…
A Theme of Equality in Campaigns and Elections
Elections are the chief mechanisms of popular consent and political accountability in democracy. As recent history attests: “elections in the democratic context can have significant implications for the makeup of a nation's ruling circle and the character of its policies” (Ginsberg 1982, viii). While American elections are undeniably consequential, they fail on the democratic standard of equality. The American electorate is class biased—and more …
Constructing Political Reality
Talk is Cheap
Follow the Leader
Being liked and being president the new referendum actions and reactions activity, popularity and success in congress long views and short goals - popularity and American foreign policy the presidents in office broccoli and yellow ribbons a guide to presidents and the polls
Launching our new journal
1993). Launching our new journal: Greetings from the sponsoring political communication groups. Political Communication: Vol. 10, No. 1, pp. 3-5
Causal Models of Voter Rationality, Great Britain 1959 and 1963
Political Polling and Political Television
Essay| August 01 1974 Political Polling and Political Television Marion R. Just Marion R. Just Research Associate, Center for International Studies, Massachusetts Institute of Technology Marion R. Just is currently a research associate at the Center for International Studies of the Massachusetts Institute of Technology. Her most recent publication, “Causal Models of Voter Rationality,” appeared in Political Studies (Great Britain, 1973). Search f…
Learning from the news
This study explores what ordinary American adults learn from news reported in different communications modalities and media. In the first experiment, the text of news items about Star Wars is held constant but the communications modality varies. In the second experiment, news reports reflect the journalistic style of television, newspaper, and magazine reporting. In the modality experiment, subjects learned equally well from the audiovisual, audi…
Thirty Seconds or Thirty Minutes
Journal Article Thirty Seconds or Thirty Minutes: What Viewers Learn from Spot Advertisements and Candidate Debates Get access Marion Just, Marion Just Professor 1Department of Political Science, Wellesley College Search for other works by this author on: Oxford Academic Google Scholar Ann Crigler, Ann Crigler Assistant Professor 2Department of Political Science, University of Southern California Search for other works by this author on: Oxford A…
Common Knowledge
Follow the Leader
Being liked and being president the new referendum actions and reactions activity, popularity and success in congress long views and short goals - popularity and American foreign policy the presidents in office broccoli and yellow ribbons a guide to presidents and the polls
Launching our new journal
1993). Launching our new journal: Greetings from the sponsoring political communication groups. Political Communication: Vol. 10, No. 1, pp. 3-5
Interpreting Visual Versus Audio Messages in Television News
A three-way experimental design examined the relative power of visual, audio, and audiovisual television messages on people's learning of and feelings about political issues. Evidence from these experiments showed that audio alone is just as effective as a combined audio and visual presentation for conveying information, including the critical interpretation of a news story. Comparing results across stories demonstrated that encoding information …
Constructing Political Reality
The focus group method, political advertising, campaign news, and the construction of candidate images
This study demonstrates how the focus group method may be linked to simulation to produce a new tool for analyzing campaign discourse. It provides evidence about the origin, development, and dynamic revision of candidate schemas over time and shows how political information is interpreted and utilized. Stimulus materials are drawn from the 1990 Jesse Helms‐Harvey Gantt Senate race. Results show that advertising messages are far more likely than c…
Talk is Cheap
Voice, Substance, and Cynicism in Presidential Campaign Media
This study evaluates the emphasis and tone of press coverage of the 1992 U.S. presidential campaign and explores the extent to which candidates were given the opportunity to speak for themselves in the media. A range of media were examined and compared on candidate voice, substance, and cynicism. Newspapers gave the most space to analysis of public policy issues in the campaign, although generally in a more cynical tone than other media. Network …
Leadership Image‐Building
Leadership images are built collectively by leaders and their relevantconstituencies—elected officials, the news media, and the public. The process of buildingleadership image rests on prior expectations about the leader, policy outputs, the course ofevents, and the disposition of political resources. In building images of leadership, each of thethree constituencies puts more weight on some aspects of image‐building than on others: Thepublic sees…
A Theme of Equality in Campaigns and Elections
Elections are the chief mechanisms of popular consent and political accountability in democracy. As recent history attests: “elections in the democratic context can have significant implications for the makeup of a nation's ruling circle and the character of its policies” (Ginsberg 1982, viii). While American elections are undeniably consequential, they fail on the democratic standard of equality. The American electorate is class biased—and more …
Soft News Goes to War
Soft News Goes to War: Public Opinion and American Foreign Policy in the New Media Age. By Matthew A. Baum. Princeton, NJ: Princeton University Press, 2003. 344p. $39.95 cloth, $19.95 paper. Most research aimed at understanding television's influence on citizens' knowledge and attention to current events has focused on network news. Yet hard news constitutes only a small fraction of TV programming. The television day is filled with shows that com…
Tim Cook
The Local News Story
The conventional wisdom about local TV news is that quality journalism does not sell and that only by focusing on crime, disasters, and other "soft news" can newscasts get good ratings. Political scientists have decried the poor quality of TV news as a betrayal of the press's mandate to inform citizens of the important policy issues of the day so that they can hold government officials accountable. This study tests the proposition that audiences …
The 2008 Media Primary
The press plays a crucial role early in the preprimary presidential campaign, determining which candidates appear viable to voters, contributors, and other media. This process necessarily benefits some candidates over others. We analyze how the press winnowed the candidate fields of both parties in the early 2008 preprimary campaign. We find coverage remarkably similar across a wide range of traditional and new media, including newspaper, radio, …
Routledge Handbook of Political Advertising
This is an Accepted Manuscript of a book chapter published by Routledge in Routledge Handbook of Political Advertising on 24 February 2017, available online: http://www.routledge.com/9781317439783
Presidential Home Style
In Homestyle: House Members in their Districts (1978) Richard Fenno argued that members of Congress utilize different “home styles” when communicating with various segments of their constituency. These tailored, face-to-face interactions help build trust, are essential to the reelection effort, and shape member behavior once in office. In this paper, we reconfigure and extend Fenno’s theory to help explain presidential (in)action in the digital a…
Political science (16 works) · Sociology (16 works) · Politics (14 works) · Law (13 works) · Law (13 works) · Media Studies and Communication (10 works) · Media studies (9 works) · Advertising (7 works) · Computer Science (7 works) · Electoral Systems and Political Participation (7 works)